1. Market management specifications of "Taobao Kiss Baby"
In order to improve the service capabilities of sellers in the "Taobao Qibao" market, improve market health, and improve consumer satisfaction, Taobao will adjust and optimize the conditions for entering and clearing the "Taobao Qibao" market. Main changes: (10) The credit score of the shopkeeper shall not be less than 400 points. The rule will take effect on February 14
(Xiaobao commented: Now it has entered the credit era, and you have to pay more attention to credit when operating a store)
2. Implementation rules for “abuse of member rights”
What exactly does the abuse of member rights and damage the legitimate rights and interests of others and hinder Taobao's operating order mean? Give examples to illustrate "refers to the behavior of members who abuse member rights such as purchasing goods, evaluating, applying for refunds, initiating complaints or claims, damaging the legitimate rights and interests of others, and hindering Taobao's operating order." The main new points of the rule are added: Taobao maliciously uses the convenience of the refund process to achieve other profit-making purposes in response to the lack of willingness to trade, and controls the behavior of initiating refunds abnormally frequently after purchasing goods, affecting the normal trading order. The rules have come into effect on February 10.
(Xiaobao commented: For those abnormal shopping behaviors that are malicious for profit purposes, it is indeed time to introduce some control policies)
3. [Tmall/Taobao] Adjustment of the ban on sales of IoT cards
Main changes: IoT cards are not allowed to be sold separately , but merchants can give away IoT card services with hardware devices (such as Mifi, car machines, etc.). IoT card service providers that give away hardware devices must enter and sign through the Alibaba Communications Tianji platform to ensure that the IoT card services they provide can meet the mandatory requirements such as IoT card machine card binding and real-person authentication. The rule will come into effect on February 17.
(Xiaobao commented: The ban on sales of IoT cards has been adjusted to a restricted sales, and there must be a qualified process when given away, and it is becoming more and more standardized)
4. Public notice of inconsistent description of the Tmall Rules
Main changes: If the merchant fails to disclose information such as product defects or the description of the product does not match the product received by the buyer and affects the normal use of the buyer, if the product that does not match the description will be deducted six points each time, the merchant will be deducted four points for a total of four points. From the fifth time, six points will be deducted for each time. At the same time, Tmall will take single or single product supervision, restricted product release, and store supervision depending on the degree of the merchant's violation. The rule will come into effect on February 17.
(Xiaobao comments: The control of individual products is becoming more and more standardized. It is recommended that merchants must strictly control the quality of the products.)
5. Tmall’s “delayed shipment” rule sets the minimum compensation amount
Tmall plans to add a minimum payment rule for delayed shipments, which will come into effect on February 15. The main changes are as follows
1) If the shipment is delayed, the merchant must compensate the buyer by issuing Tmall points. Taking the buyer’s purchase on Tmall and using points to deduct rights as a reference, the compensation standard is the stated discount concession rights corresponding to 30% of the actual transaction amount of the product, with a minimum of no less than 500 points and a maximum of no more than 50,000 Tmall points.
2) If a Tmall merchant does not actually ship the goods within 72 hours after the buyer pays, how to calculate the number of points that the buyer should be given?
Example 1: When the actual transaction amount of the product is 10 yuan and the postage is 5 yuan, when the buyer complains that the merchant has delayed delivery, the merchant should issue 300 points to the buyer according to the standard. Since the minimum number of points is no less than 500 points, the dealer needs to issue 500 points to the buyer.
Example 2: The actual transaction amount of the product is 2,000 yuan and the postage is a transaction of 10 yuan. When the buyer complains that the merchant has delayed delivery, the merchant should issue 60,000 points to the buyer according to the standard (excluding the amount of postage). Since the maximum number of points issued shall not exceed 50,000, the dealer needs to issue 50,000 points to the buyer.
3) For multiple transactions in the same order between the same buyer and seller, several of which were complained of delayed delivery. How can Tmall merchants compensate?
Taking the buyer’s purchase on Tmall and using points to deduct rights as a reference, the compensation standard is the stated discount concession rights corresponding to 30% of the actual transaction amount of the product, with a minimum of no less than 500 points and a maximum of no more than 50,000 Tmall points.
4) Where can buyers view points earned? Buyers can view it in "My Taobao - My Points".
(Xiaobao comment: Tmall sets a minimum minimum of no less than 500 points for member rights, and a maximum of no more than 50,000 Tmall points)
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