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The annual Double 11 is coming again. Although Double 11 is no longer the same as before, it is still a major festival in the e-commerce industry. For consumers, it is also an opportunity to enjoy the greatest discounts, and for merchants, it is also an opportunity to sprint for performance.

#Laogao E-commerce Newsletter# [E-commerce Morning News on January 18] The 2021 National Online New Year Festival will be launched on January 20; Tmall International's overseas new brand entry growth rate was 125% year-on-year; Alibaba sold 51% of Box Ma's equity to Gao Xin Retail; SHEIN's new year investment plan was exposed: priority is given to suppliers in the Pearl River Delta region; YY Live released ten-year performance data: anchors and partners have received a share of nearly 30 billion...

The core of all business behaviors is human beings. Human needs are the first driving force of all business logic. If users want content, you must go from the familiar product center to the content center. If you are lazy and don’t want to do it, and don’t do it well, you will be kicked out.