#Laogao E-commerce News# Weekly Information (January 2-January 6) 1. Chinese college students paid 40,839 yuan per person in Alipay in 2016; 2. The State Post Bureau newly revised the "Press Universal Service"; 3. Alibaba first reported the fake store owner and claimed 1.4 million yuan in compensation; 4. Taobao: New Xianyu "See You" meeting transaction! 5. This year, Alipay will "gather the five blessings"! The new gameplay is revealed for the first time.

　　1. Chinese college students paid 40,839 yuan per person in Alipay in 2016

　　On January 3, the China University Media Alliance and Alipay jointly released the "Survey on Wealth Values ​​of Chinese College Students" showing that in 2016, mobile payments from China born in the 1990s accounted for nearly 92%. The per capita payment amount of Chinese college students on Alipay (including data such as transfer, online shopping, red envelope delivery, financial management, etc.) was about 40,839 yuan, an increase of 97% over 2015.

　　Comment: College students are really rich nowadays.

　　2. The State Post Bureau has revised the "Personal Universal Service"

　　According to January 3, some key indicators have been significantly improved compared with the current standards: 1. The service time limit for the entire mail is significantly shortened; 2. The original "ordinary packages can only be collected by users" was changed to "delivered to household or village postal stations by address". The newly revised standards also refine the provisions on user inquiries, complaints and compensation.

　　Comment: Under the pressure of private express delivery, it is time for postal services to move.

　　3. Alibaba's first lawsuit against the fake store owner, claiming 1.4 million yuan

　　On January 4, Alibaba recently sued an online store on the platform that once sold counterfeit goods to the Longgang District Court of Shenzhen, claiming RMB 1.4 million on the grounds that "violate the platform's agreement that it is not allowed to sell counterfeit goods or infringe on the platform's goodwill." This is the first domestic e-commerce platform sued a fake store owner. Alibaba's chief platform governance officer Zheng Junfang (nicknamed "Mijue Shi Tai") said, "This case was discovered by Alibaba's big data and has been filed by the police. However, we must not only send criminals to prison, but also continue to recover through civil means within the legal framework, so that they will not dare to rekindle after they are out of prison."

　　Comment: Everyone is responsible for combating counterfeiting.

　　4. Taobao: Added Xianyu’s “See You” meeting transaction!

　　According to January 4, it is reported that the buyer and seller need to make detailed communication agreements on the transaction and commodity situation, and can choose to trade online or meet with "meet" and meet. Before paying to the Alipay guaranteed account, both parties can close the order independently. After the seller completes the "scan the code to receive payment", the transaction status will automatically be updated to the transaction success!

　　Comment: Trust is a well-known issue for Xianyu.

　　5. This year, Alipay will "gather the five blessings"! New gameplay first revealed

　　According to January 3, during the New Year's Day, many passengers traveling to and from Beijing South Station saw outdoor advertisements placed on Alipay. The advertisement screen read "Collection of Five Blessings to celebrate the New Year" and "Sweeping blessings to grab 100 million yuan red envelopes", and also introduced in detail how to play the word "Fu" in AR. At present, Alipay has not announced the specific rules for the Spring Festival red envelope, but the outdoor advertisement has released a very clear signal as a preheating: this year's Spring Festival, Alipay will continue the five blessing red envelopes, and at the same time add the new gameplay of "scan the blessing word to get the blessing card"!

　　Comment: It seems that I have tasted the sweetness.

　　6. Children's clothing brand green box goes bankrupt, Taobao brand hidden worries emerge

　　On January 3, when Taobao brands are sprinting to go public, Green Box, a children's clothing brand that once started with online dividends, encountered a bankruptcy crisis. According to reports, the fuse of the Green Box bankruptcy crisis was that the supervisor responsible for Green Box's supply chain suddenly lost contact for a week. Panicked suppliers concentrated on chasing payments from Green Box and appealing, which resulted in Green Box's Alipay account being frozen the next day after "Double 11". Green Box's cash was once in a situation where the company was almost out of ammunition and food. Because it was unable to repay the supplier's payment for goods, Green Box had no choice but to apply for "bankruptcy" from the government.

　　Comment: Dalang Taosha, the "death" of a brand does not mean the failure of a model.

　　7. Taobao will prohibit the sale of App store recharge cards, and will be executed in February

　　According to news on January 2, on December 30 last year, Taobao officially issued a statement saying that due to the large number of complaints from buyers that the App Store recharge cards purchased cannot be used, Taobao will prohibit the sale of App Store recharge cards (iTunes Gift Card, hereinafter referred to as: App Store recharge cards), and this regulation will be implemented from February 1 this year. Taobao official said that after buying App store recharge cards, a large number of buyers found that the recharge cards cannot be used or the usage time cannot be checked. The source of these recharge cards is unknown, and they are even obtained through illegal use of credit cards, etc., not only will the buyer suffer losses in the interests of the buyer, but it is also prone to disputes with the merchant. In addition, Taobao also reminds sellers that App store recharge cards can still be sold before February 1, but if they continue to sell after February 1, they may be subject to relevant penalties. Please deal with inventory as soon as possible.

　　Comment: What should I do if I can’t clear the inventory?

　　8. Scan the empty order to obtain Alipay’s subsidy of 260,000 yuan, and 21 people in Wenzhou were sentenced for fraud.

　　On January 3, 21 fruit store owners and employees in Wenzhou embezzled Alipay’s “reduced immediately” preferential subsidy of more than 260,000 yuan by swiping short orders. They were sentenced to four months of detention to three years in prison for fraud by the People’s Court of Ouhai District, Wenzhou City for fraud.

　　Comment: The profit is a slight dizzy.

　　9. Tmall International adjusts service fees for various categories in 2017: up to ten times

　　On January 4, Tmall International issued the "Notice on the Adjustment of Technical Service Fees for Various Categories in Tmall International in 2017". The notice shows that the technical service fee rates for some secondary categories have been greatly increased, with the increase range ranging from 50% to 900%, and the technical service fee rates for some secondary categories under the maternity clothing/maternity supplies/nutrition categories have been reduced by 60%. In addition, there is no change in the annual fee for technical service fees in all categories.

　　Comment: Seller pay attention.

　　10. The world's highest value retail brand: Alibaba's second place in 11th place in JD.com

　　On January 4, Millward Brown, a subsidiary of WPP, a world-renowned advertising communication group, recently released the 2016/2017 report on the world's most valuable retail brand. Amazon, the US e-commerce giant, ranked first and became the world's most valuable brand. Its brand value increased by 59% from the previous year to US$98.988 billion. Alibaba and Depot, the world's leading retailer of home furnishings and building materials supplies, followed closely, ranking second and third respectively. Among them, Alibaba's brand value fell by 26% from the previous year to US$49.298 billion, about half of Amazon's value, and Depot increased by 32% to US$36.44 billion.

　　Comment: Alibaba's brand value strives to surpass Amazon as soon as possible.

　　11. Under the strictest rules, all the products in the store will be blocked

　　According to January 4, in order to protect consumers' rights, Taobao will add relevant market management rules such as sellers' failure to handle lawsuits and continuing to violate regulations. This change of rules will take effect on January 10, 2017. In terms of the handling measures that sellers are concerned about, according to the changed rules, if other members or third parties are litigated to judicial authorities due to member behavior, if the contact information provided by the member is invalid, or the member fails to deal with it, responds negatively, or continues to violate the rules, causing or may cause actual losses or adverse effects to the platform, Taobao may adopt temporary market control measures such as store supervision, restricting the release of goods, and blocking of goods throughout the store based on the severity of the consequences or possible consequences.

　　Comment: The interests of buyers are becoming more and more secure, and sellers are becoming more and more sad.

　　12. The Food and Drug Administration Notices 7 batches of food that are not qualified

　　According to January 4, recently, the State Food and Drug Administration organized a random inspection of 500 batches of samples of 6 types of food, including roasted food and nut products, alcohol, sugar, condiments, beverages, and frozen food, 493 batches of samples passed the sampling and inspection project, and 7 batches of samples failed. See attachment for testing items. According to the national food safety standards, if some items fail, their products will be judged as unqualified products. Overall situation: 54 batches of roasted food and nut products, 1 batch of unqualified samples; 93 batches of alcohol, 1 batch of unqualified samples; 53 batches of sugar, 5 batches of unqualified samples. There are 146 batches of seasonings, 96 batches of beverages, and 58 batches of frozen foods. The stores include Tmall, JD.com, Amazon, etc.

　　Comment: Supervision is more powerful and eliminate unscrupulous merchants.

　　13. Alibaba Zhang Yong sent an internal letter: Taobao makes organizational structure adjustments

　　According to news on January 4, Alibaba CEO Zhang Yong announced the news that Taobao will make organizational structure adjustments through a letter from all employees. In a letter to Taobao waiter, Zhang Yong said: In the future, Taobao will conduct top-level design in three aspects: people, goods and places, continue to give full play to the power of big data, establish a new "three-in-one" operation method that combines products, data technology and operations, serve hundreds of millions of consumers with various preferences, and serve thousands of Taobao entrepreneurs and medium-sized and small sellers.

　　Comment: A glimpse into future development trends from Taobao’s changes.

　　14. The total number of Amazon warehouse robots increased to 45,000, an increase of 50% year-on-year

　　According to foreign media reports, Amazon's army of warehouse robots grew a lot in 2016. It is reported that Amazon’s 20 logistics centers are now equipped with a total of 45,000 robots, an increase of 50% from the same period a year ago. Amazon announced a year ago that its logistics center is equipped with 30,000 robots and 230,000 employees.

　　Comment: Liberating manpower and using artificial intelligence and big data to improve logistics efficiency is the general direction.

　　15. 19 Taobao practitioners were arrested for selling VR glasses for giving away pornographic films, saying it was a hidden rule of the industry

　　According to the news on January 6, the reporter learned from the Shenzhen People's Procuratorate yesterday that in more than half a month since December 15, 2016, the Shenzhen procuratorate has accepted review and arrested 9 cases of online sales of VR glasses and donated obscene videos, and 7 of them were 19 people approved the arrest on suspicion of spreading obscene materials.

　　Comment: The industry’s unspoken rules are all excuses, and the law does not apply here.

　　16. Alibaba announced seven big data in the new year: 30 million jobs were created last year

　　According to January 4, Alibaba Group recently disclosed seven data including tax payment in 2016. Alibaba Group and Ant Financial Group paid a total of 23.8 billion yuan in taxes in 2016, with an average tax of nearly 100 million yuan per working day, driving the platform to pay at least 200 billion yuan in taxes and creating more than 30 million job opportunities. As of December 31, 2016, Alibaba has invested in more than 100 billion yuan in traditional industries, including more than 20 major investment projects, such as Suning, Intime, YTO, etc.

　　Comment: Social responsibility is the ultimate pursuit of a great enterprise.

　　17. How to arrange delivery and after-sales service during the Spring Festival holiday? Taobao announces the latest Spring Festival shipping rules!

　　According to January 5, Taobao issued an announcement on the 2017 Spring Festival delivery time and transaction timeout adjustment, and made special regulations on the 2017 Spring Festival (January 20 to February 5, 2017) sellers' delivery time, transaction timeout, etc. (including PC and wireless). In terms of adjustment of delivery rules, in addition to the delivery time agreed by the buyer and seller, orders paid by consumers during the Spring Festival in 2017 (00:00:00 on January 20, 2017 to 23:59:59 on February 5, 2017), except for specific categories of global shopping, home decoration main materials, basic building materials, residential furniture, home appliances, and maternal and infant industries, the seller must ship the goods before 23:59:59 on February 8, 2017. The delivery time shall be based on the time recorded in the express company system. In terms of refund/after-sale timeout adjustment, the timeout timeout was extended respectively. For example, on the refund timeout (before the transaction is successful), the timeout for waiting for the seller or buyer to confirm and modify is uniformly adjusted to 15 days; the buyer has returned the goods, and the timeout for waiting for the seller to confirm the receipt is uniformly adjusted to 20 days (the regular mail remains unchanged); the timeout for the buyer to confirm the receipt of the re-issue product is uniformly adjusted to 20 days. On the after-sales timeout (after the transaction is successful), the timeout that waits for the seller or buyer to confirm and modify is uniformly adjusted to 15 days; the buyer has returned the goods, and the timeout that waits for the seller to confirm and receive is uniformly adjusted to 20 days; the timeout that waits for the buyer to confirm and complete the timeout that the buyer can adjust to 30 days.

　　Comment: Sellers should pay attention to informing buyers.

　　18. The first case of online ride-hailing in Yunnan: The traffic administrative penalty decision is illegal, and the driver wins the lawsuit

　　On January 5, when a female driver Tan from Kunming took orders and sent passengers through the "Didi" online car-hailing platform, she was arrested on the spot by the inspectors of the Kunming Municipal Transportation Bureau, temporarily detained the vehicle and fined 20,000 yuan. Ms. Tan was dissatisfied and sued the Kunming Municipal Transportation Bureau to court, demanding that her administrative penalty be revoked. On the morning of January 5, the first case of online car-hailing rights protection in Yunnan was made in the Chenggong District Court of Kunming City, confirming that the traffic administrative penalty decision made by the Kunming Transportation Bureau against Ms. Tan was illegal, and Didi driver won the case.

　　Comment: Cases are worth learning from, and administrative power also needs to be regulated.

　　19. Amazon releases its 2016 transcript: FBA delivers more than 2 billion items

　　According to January 5, Amazon recently announced the report card of the 2016 FBA and third-party seller business. Data shows that in 2016, Amazon FBA delivered more than 2 billion items to global sellers, and the number of active sellers using FBA services increased by more than 70%. Outside the United States, the number of goods delivered by FBA has increased by more than 80%.

　　Comment: Under the pressure of Tmall and JD.com, Amazon has never been able to find its unique, clear and transmissible positioning.

　　20. More than 30 ministries and commissions support the development of e-commerce and launch five special actions in three years

　　On January 5, the General Office of the National Development and Reform Commission, the Secretariat of the Central Cyberspace Affairs Office, and the General Office of the Ministry of Commerce issued the "Notice on the Working System of the Inter-Ministerial Comprehensive Coordination Working Group Promoting the Development of E-Commerce and the Three-Year Action Implementation Plan (2016-2018)" (hereinafter referred to as the Action Plan), aiming to accelerate the improvement of the cross-departmental coordination mechanism of e-commerce and comprehensively promote the healthy and rapid development of e-commerce. This three-year action plan will bring together the forces of more than 30 ministries and commissions including the Ministry of Education, the Ministry of Science and Technology, the Ministry of Industry and Information Technology, the Ministry of Public Security, the Ministry of Justice, and the Ministry of Finance. The reporter noticed that the plan proposed that from 2016 to 2018, more than 30 ministries and commissions will carry out division of labor and carry out five special actions, including special actions for e-commerce infrastructure construction, special actions for e-commerce innovation and development, special actions for e-commerce promoting regional development, special actions for improving the level of e-commerce opening up, and special actions for e-commerce policy system construction.

　　Comment: As e-commerce occupies an increasingly large share of the market economy, government intervention and regulation has become a natural meaning.

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