In recent years, with the rise of e-commerce and the collective promotion of e-commerce, online shopping has occupied half of shopping. "Double Eleven" has become an annual event in China's e-commerce industry, closely related to the lives of every netizen, and gradually affects the international e-commerce industry.
On the eve of Double Eleven, merchants were snatching the opportunity of the main venue of the product. In order to win a seat, some sellers did not hesitate to brush orders crazily. In addition, merchants will also do various activities such as store red envelopes, discounts for full discounts, realistic discounts, freight insurance, and return and exchange for damaged packages, in order to attract more popularity on that day! Some merchants also offer price discounts or special offers, mainly: limited-time special offers or flash sale. There are also two ways to buy and get promotion, mainly like buying A get B, and buying two get one get one get. However, the high homogeneity of gifts causes consumer fatigue and it is difficult to arouse consumer interest. A good gift is particularly important!
According to news obtained by Lao Gao E-commerce, Double Eleven is still coming, and sellers have begun to take action. Many days ago, they started stocking up. In order to increase the opportunity to display products, they will also participate in various activities organized by e-commerce platforms, such as 50% off for the whole venue, 40% off for every 200 yuan, and import larger passenger flow. "Double Eleven" is a chance for e-commerce. Sometimes, they will not make money or even lose money to earn opportunities to show up, bringing customer flow to the store and driving the sales of other products.
Wang Ming is a member of the e-commerce business. At the beginning, he did almost everything himself, including artwork, packaging and operation. On the recent Double Eleven, he was even more busy making new products and asking studio photography. Sometimes he had to learn something about this. Many things were done by himself, but for a better business, it was also worth it!
The preheating of the Double Eleven event has officially started, and the store’s products have been announced for promotions, and the atmosphere is becoming stronger and stronger. However, there is also a problem. After the preheating event begins, the transaction volume of the products for the event has dropped. It seems that buyers are all waiting for the day of Double Eleven!
Laogao E-commerce reminds all sellers that "Double Eleven" is a good turning point and can bring a lot of traffic. What you need to do is how to digest these traffic and how to make the customers entering the store complete transactions. With transaction volume, visitor volume, and collection volume, the search ranking of products will naturally be high. Small sellers will seize this opportunity, "We do well and will help us a lot in the future. If we sell well that day and traffic conversion is good, the platform will pay attention to this product and give good products a place to display."
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