False transaction penalties are targeted at orders rather than goods. There are generally two situations:
1. General violations: If the system checks for abnormal orders in the store, it will prompt you to clean or appeal, but if the appeal is not successful, or the appeal is unsuccessful:
(1) The 1st-2nd violation, and the number of transactions does not exceed 96:
A. 0 points will be deducted
B. The sales volume, store ratings, credit points, product reviews, etc. of the corresponding illegal orders will be deleted (excluding medium and bad reviews).
(2) The 1st-2nd violation, and the number of transactions exceeds 96:
A. 12 points will be deducted.
B. Sales, store ratings, credit points, product reviews, etc. will be deleted for illegal orders (excluding medium and bad reviews).
C. Store blocking, restricting the release of goods and public warnings for 7 days. At the same time, participating in some official promotions or promotional activities will be restricted in the near future, such as direct trains. For details, please refer to the registration requirements for the event. There will also be some impact on the comprehensive dimension of the merchant store.
(3) The third violation, and the number of transactions does not exceed 96:
A. 12 points will be deducted.
B. Sales, store ratings, credit points, product reviews, etc. will be deleted for illegal orders (excluding medium and bad reviews).
C. Store blocking, restricting the release of goods and public warnings for 7 days. At the same time, participating in some official promotions or promotional activities will be restricted in the near future, such as direct trains. For details, please refer to the registration requirements for the event. There will also be some impact on the comprehensive dimension of the merchant store.
(4) The third violation, and the number of transactions exceeds 96:
A. 48 points will be deducted.
B. Sales, store ratings, credit points, product reviews, etc. will be deleted for illegal orders (excluding medium and bad reviews).
C. Store blocks, restricts the release of products and public warnings for 28 days. At the same time, the store will restrict participation in official promotions or promotions, such as direct trains, etc. For details, please refer to the registration requirements for the event. There will also be some impact on the comprehensive dimension of the store.
(5) The fourth violation, regardless of the number of transactions:
A. 48 points will be deducted.
B. Sales, store ratings, credit points, product reviews, etc. will be deleted for illegal orders (excluding medium and bad reviews).
C. The store will be punished for blocking, restricting the release of products and public warnings for 28 days. At the same time, the store will be restricted from participating in official promotions or promotions, such as direct trains. For details, please refer to the event registration requirements. There will also be some impact on the comprehensive dimension of the store.
2. Serious violations
include but are not limited to:
(1) Research and disseminate new models of false transactions that evade Taobao supervision and disseminate or apply them;
(2) The false transactions are particularly bad, causing extremely adverse effects, such as large-scale speculation in the short term.
Impact: 48 points will be deducted for serious violations of false transactions, and the appeal will not be supported. The account will be permanently frozen 30 days after the penalty takes effect.
Common merchant questions:
(1) False transaction penalties are "pre-argument". If you appeal first, you will be punished only if you don't appeal or if the appeal is not established .
(2) False transaction penalties will not reduce the right of the goods.
(3) The store will be blocked during the blocking period, and the store will return to normal after the blocking period is over.
(4) Generally, 48 points of violation will not be closed, and the violation records and deductions of this year will be cleared at the end of the year, and there will be no impact in the year afterwards.
Questions and Answers for False Trading Merchants
1. Are there any restrictions on the physical examination tools for orders?
Waiter : Yes; the specific circumstances are as follows
(1) The seller's cumulative number of physical examinations reaches 3 times (inclusive) or the number of violation corrections reaches 1,000 (inclusive), and there will be no chance of self-inspection in the future.
(2) If the seller deliberately avoids the false transactions that occur in Tmall supervision or causes serious consequences, regardless of the number of times and number of transactions, the circumstances will be considered particularly serious and there will be no chance of self-checking of the order.
2. How to calculate the number of physical examinations?
Waiter : If a seller uses physical examination tools to make violations of correction of at least 1 order during the natural day (0:00-24:00), it is deemed to be 1 time.
3. How to calculate the number of violation corrections?
Waiter : The seller uses physical examination tools to accumulate the total number of orders corrected.
4. The validity period of the order physical examination page cleaning button? Can expired orders be cleaned?
Waiter : 24 hours (from the order display in the physical examination center, you can click the cleaning button if you have 24 hours). The physical examination entrance of each order is only open once, each lasting 24 hours. Cleaning will not be possible after expiration; for specific time, merchants can look at the countdown on the right of the column "Suspected False Transaction Order".
5. Self-check orders, can I still find the cleaned orders?
Waiter : Yes, the merchant’s order display starts at the physical examination center, and the self-inspection order record will be retained for up to 30 days. Path: Merchant Center-Physical Examination Center-Order Physical Examination Page, check the corresponding status for query.
For example: If the self-test order was displayed at 0:00 on May 30, 2014, the latest time for this order to be retained is 0:00 on June 30, 2014.
6. What is the impact of cleaning without clicking the order?
Waiter : Tmall saw that the merchant’s orders were suspected of false transactions. Please check whether there were false transactions by yourself first. If the merchant believes that there is no false transaction, you don’t have to click “Cleaning”. Tmall will conduct a second investigation in the future and will notify the merchant to submit the corresponding voucher for online appeal. Please pay attention to the “Merchant Center-Baby Management-Physical Examination Center-Urgent Processing” page, click “I want to appeal” in the lower left corner of the page. For details of the rules, please check: //rule.tmall.com/tdetail-422.htm?spm=0.0.0.0.0. ElR2Q6 operation is shown in the figure:
7. Will Taobao punish me again for orders I have undergone physical examination and cleaning?
Waiter : No, when Tmall checks again in the future, all orders that have been confirmed to be cleaned will be excluded, and the number of violations will no longer be counted.
8. There is no evaluation yet. I need to clean it. Do I need to clean it? Do I need to clean the order that I haven't shipped yet?
Waiter : If the order is a false transaction, the merchant needs to click to clean it. After cleaning, the sales, positive reviews, store ratings/comments generated by the merchant will be deleted; if it is not cleaned, Tmall will check it again and the complaint portal will be opened. The merchant will need to make complaints in the future.
9. I have not shipped order prompts that I need to clean it?
Waiter : If the order is a false transaction, the merchant needs to click to clean it. After cleaning, the sales, positive reviews, store ratings/comments generated by the merchant will be deleted; if it is not cleaned, Tmall will check it again and the complaint portal will be opened. The merchant will need to make complaints in the future. (Keep the shipping voucher after delivery and provide it according to the voucher requirements on the appeal page)
10. After the order is cleaned, can the buyer send me a payment normally? Can the transaction still proceed?
Waiter : Yes, order cleaning will not affect the progress of the transaction.
11. What does order cleaning mean?
Waiter : Order cleaning means that merchants can actively delete orders that may be suspected of false transactions, and the sales volume, evaluation, comment content, store dynamic ratings, etc. corresponding to the cleaned orders will be deleted. Cleaned orders will not be punished with false transactions in the future.
12. Why am I reminded to have a physical examination for orders?
Waiter: Dear, Tmall has verified that the merchant’s orders are suspected of false transactions. It is recommended that the merchant check himself through the order physical examination tool first. For false trading rules, please check: https://rule.tmall.com/tdetail-422.htm?spm=0.0.0.0.sxFdDj.
13. My transaction is real, does it need to be cleaned?
Waiter : Please refer to the rules of false transactions: https://rule.tmall.com/tdetail-422.htm?spm=0.0.0.0.sxFdDj to make a judgment. If the merchant’s transaction is real, it is not necessary to clean it. If the merchant has false transactions, it is recommended that the merchant clean it in time to avoid being punished by false transactions. Sales volume, reviews, comment content, store ratings, etc. generated by operating and cleaning orders will be deleted.
14. What is the impact of choosing cleaning? Can it be restored after cleaning?
Waiter : If the order is cleaned through the order physical examination tool, the sales volume, evaluation, comment content, store dynamic ratings, etc. corresponding to the cleaned order will be deleted. Once the order is confirmed to be cleaned, it will not be restored.
15. How many opportunities are there for physical examinations for orders? Will the number of times be cleared?
Waiter : Since May 26, 2015, the seller's cumulative number of physical examinations has reached 3 times (inclusive) or the number of illegal corrections has reached 1,000 (inclusive). If the above two satisfy one, there will be no chance of self-inspection in the future: (1) Number of physical examinations: If the seller uses physical examination tools to illegally correct at least 1 order on a certain natural day (0:00-24:00), it is deemed to be 1 time: (2) Number of illegal corrections: The total number of orders corrected by the seller using physical examination tools. The number of order physical examinations and the number of violation corrections will not be cleared forever.
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