Marx once said that people are the sum of social relations. People are indeed the product of the environment. You will make friends with you in the same environment and then have corresponding thinking. For a boss, circle determines his cognition, and his cognition affects the development of the company, which is linked one after another. At the opening forum of Laogao E-commerce Club, we interviewed three e-commerce bosses. They used their personal experience to interpret a truth: a valuable circle can not only enhance cognition, but also expand connections and resources, and finally make the company and performance better and better!
1. Stay away from working behind closed doors and become transparent
Sun Peipei, who comes from Zaozhuang, Shandong, now mainly works on the Tmall platform, focusing on the food supply chain. In May 2020, Sun Peipei realized that it needed a circle to do e-commerce because the circle before was too small. He wanted to expand the circle and communicate more, so he joined the Laogao E-commerce Club.
In the past year since joining the Laogao E-commerce Club, Sun Peipei has met many e-commerce peers, and his cognition has also improved greatly. He has also learned a lot about the trends of e-commerce, especially some cutting-edge information can be quickly obtained. Before joining the Laogao E-commerce Club, Sun Peipei's circle was very small and many issues could not be discussed.

"I have improved my understanding and awareness of e-commerce through Laogao E-commerce Club. I can quickly understand some industry-related information and have a clearer understanding of people. I no longer work behind closed doors at home." Sun Peipei said when recalling his gains at Laogao E-commerce Club.
This time, when he came to Shanghai from Shandong to attend the opening forum of Laogao E-commerce Club, Sun Peipei felt that participating in the event not only could expand the circle, but also learn some things from the industry, which was very helpful in improving his own cognition. Especially Lao Gao's sharing is particularly useful to him and can always improve his personal cognition.
2. Following Laogao E-commerce Club, the company is getting better and better
Yin Donghua from Jiangsu works in the home craft category and is an old member of Laogao E-commerce Club. He has been joining Laogao E-commerce Club for nine years. When talking about why he joined the Laogao E-commerce Club, he said that it was also because of a coincidence. At that time, he met Laogao through an online channel of Alibaba and later joined the Laogao E-commerce Club.
"I thought it was a very reliable platform and a very good platform, so I still follow the Laogao E-commerce Club until now." Yin Donghua said. With the years of Laogao E-commerce Club, he has learned a lot of new knowledge every year and met many new friends. He thinks this is very good because other platforms cannot do this.

In the past nine years, Laogao E-commerce Club has been changing, updating, upgrading and developing. Yin Donghua said that he is the same, and has been growing with Laogao E-commerce Club, and his own company is getting better and bigger and bigger.
This time, when he came to attend the opening regular meeting of Laogao E-commerce Club, Yin Donghua said that he was honored to witness the listing ceremony of Laogao E-commerce National Academy. As a member of Laogao E-commerce Club for nine years, he heard Laogao say that he knew that this was a plan for Laogao for many years, so he was very happy for Laogao.
As an e-commerce veteran, he is well aware of the difficulties of domestic e-commerce companies. Yin Donghua said that he learned about cross-border e-commerce at the forum this time. He became interested and prepared to have an in-depth understanding, so he will continue to develop with the Laogao E-commerce Club in the future.
3. In the club, resources and connections have been expanded
Zheng Damin from Beijing works in the fast-moving consumer goods category. He joined the Laogao E-commerce Club in 2018 and has been around for more than three years. Recalling the reason for joining the Laogao E-commerce Club, Zheng Damin said that this was also due to a friend, because his cognition and ability needed to be improved at that time. "The business ability and management ability were both improved very slowly. I felt that it needed to improve, so a friend recommended the Laogao E-commerce Club to me." He said in an interview.

When asked about the gains from Laogao E-commerce Club, Zheng Damin said affirmatively: "Of course there is, otherwise there would be no renewal." In his own opinion, the main gain is that he has more resources and connections, because he has met many friends in the club, including those who do supply chains, management, finance and taxation, and new media and live broadcasts. His resources and connections have been greatly expanded.
Zheng Damin was very touched by the opening forum of Laogao E-commerce Club. He felt that every event held by Laogao E-commerce Club is very exciting and can understand new trends and information. A valuable circle is very important to the boss. Circles are indeed a good place for connections between resources and connections. The value given by the circle far exceeds the membership fee.