Laogao E-commerce Club's 2024 regular meeting focuses on growth strategies and innovative practices

In 2024, with the rapid changes in the global consumer market and the continuous deepening of digital trends, the e-commerce industry is facing unprecedented opportunities and challenges. Against this background, the "Laogao E-commerce Circle", which focuses on the operation of the e-commerce circle, recently successfully held the 2024 Corporate Strategy Summit and the opening regular meeting of the Laogao E-commerce Club with the theme of "Focus on new consumption and explore new opportunities", providing a platform for in-depth exchanges and discussions within and outside the industry.

The summit attracted more than 500 representatives of well-known companies, experts, scholars and industry leaders from the e-commerce industry to participate, and jointly discussed the future development trends, strategic planning and growth strategies of the e-commerce industry. It is reported that one of the highlights of this summit is that major companies have shared innovative practices and successful experiences in the new consumption era. Through case analysis and experience sharing, they demonstrated their achievements and breakthroughs in digital transformation, social e-commerce, ecological closed-loop construction, etc., providing valuable reference and inspiration for other companies.

Laogao E-commerce Club’s annual regular meeting - discuss trends, plan strategies, and seek growth

Laogao E-commerce Club is a core product under Laogao E-commerce Circle. It was established in July 2010 and is an e-commerce club recognized and supported by major e-commerce platforms. After 13 years of development, it has now become a high-quality e-commerce network in the country. It has more than 10,000 mid-to-high-end e-commerce companies on platforms such as Taobao, Tmall, JD.com, Pinduoduo, Douyin, Kuaishou, Amazon, AliExpress, and Xiapi, gathering many excellent companies. The club has the mission of helping members succeed. By organizing online and offline sharing and exchange activities, it provides resource integration platforms, builds a circle of contacts, and helps more e-commerce companies grow rapidly.

At this summit, the opening regular meeting exclusively for members of Laogao E-commerce Club came to a successful conclusion, which is a grand event in the e-commerce industry. The theme of this regular meeting is "Insight into the future and reconstructing growth". More than 200 billion e-commerce bosses gathered together to discuss the development trends and growth strategies of the e-commerce industry, and draw a new chapter for the future e-commerce landscape.

This regular meeting invited five industry experts to discuss the e-commerce growth password. Mr. Lao Gao, the founder of Lao Gao e-commerce circle, the founder of Lao Gao e-commerce club and the founder of Jinguan Club, as the opening guest, presented the audience with his 16 years of business experience. He emphasized the importance of long-term planning of the enterprise, put forward ideas for laying out the current situation from a future perspective, and shared forward-looking thoughts on corporate strategy, business management, brand building and other aspects.

Another industry leader, Cai Hongliang, as the founder and chairman of ZiHaiguo, shared various routes for brand growth with his rich brand building experience. He emphasized the importance of precise market positioning, innovative marketing strategies and brand precipitation, and showed the participants the success of brand building through the cases of brands such as Baicaowei and Zihaiguo.

Jin Cuodao, founder of the Center for Explosive Products Strategy and author of the super IP of "Explosive Products Strategy", revealed how to implement an effective explosive product strategy and the key role of explosive products in the development of e-commerce from the perspective of explosive product strategy. He believes that hot products have become the core of competition among e-commerce companies, helping companies achieve a leap in performance.

Feiyang, the founder of Yizen Growth and a veteran growth expert in Douyin, shared the methodology of Douyin content-driven growth from the perspective of content-driven growth. He explained the five forces of brand growth model with vivid cases. He proposed that the five forces of brand growth are divided into track power, explosive product power, content power, business power, and channel power. He pointed out the importance of content to brand growth and emphasized the effectiveness of content driving brand growth.

Finally, Chen Wanli, the founder of the TOP1 brand in the field of Video Account small appliances, took his successful experience as an example to share the secret of the video Account's profit of tens of millions, and deeply analyzed the underlying operation logic of Video Account and the strategy of building an efficient profit model, which pointed out the way for the entrepreneurs present.

Many members said that they gained a lot in this regular meeting. Through learning and communication, they deeply realized the importance of long-term planning, brand building, explosive product strategy, content-driven growth, etc. This regular meeting is not only a knowledge update and sharing of experience, but also a collision of ideas and exchange of wisdom. It pointed out the direction for them in the future e-commerce journey and stimulated new impetus.

2024 Corporate Strategy Summit - Leading the Road to E-commerce Development

In addition to the annual regular meeting, the 2024 Corporate Strategy Summit was also successfully held, bringing together more than 300 entrepreneurs from annual revenue of over 100 million to discuss the future development direction of the e-commerce industry. Four heavyweight guests in the industry include Chen Panfeng, founder of Zhuhai Yuanmin Enterprise Management Consulting, Sun Linjun, founder of Zhejiang Shizai Intelligent Technology Co., Ltd., Zhang Huihai, special expert of the Foreign Trade Development Bureau of the Ministry of Commerce, and Kuaidaohe, founding partner of Shangjing Strategy Consulting. They deeply analyzed the leading cases in the industry, interpreted e-commerce policies and environmental trends, and provided valuable business development reference for entrepreneurs attending the meeting.

In addition, the summit also arranged a private talk with Lao Gaoye on the connection dinner. At the network dinner, participants not only enjoy the food, but also have the opportunity to have high-end business exchanges with industry elites. Many members have met partners with broad development prospects and industry authoritative experts here, building a new bridge for the road to success in e-commerce. Lao Gao’s private night talk is an indispensable part of a large-scale event every year. The founder Lao Gao personally came to the scene to answer the members’ various doubts about life, entrepreneurship and management, and injected new strength and confidence into every entrepreneur.

This conference is not only a feast of knowledge, but also an opportunity for in-depth connections between e-commerce entrepreneurs. It realizes interoperability in personal connections and resources, and injects strong impetus into the e-commerce journey in the new year. This is also the original intention of Laogao E-commerce Club, which is to find those who resonate with them and contribute to each other's growth and development.

The successful holding of the "Laogao E-commerce Circle" 2024 Corporate Strategy Summit not only built a platform for exchanges and cooperation for the e-commerce industry, but also pointed out the direction for the future development of the industry. I believe that with the joint efforts of all parties, the e-commerce industry will usher in a more brilliant tomorrow.