At present, Taobao has announced the investment rules for Double 11. This year's event pace and requirements are no different from previous years. I believe many businesses have already become familiar with it. Unlike previous years, Taotian quietly laid two heavy bombs outside the rules, bringing a huge shock to Double 11...

I don’t know how long it has been since I heard the news of a big sale in a live broadcast room. Last time, it seemed that it was a Guangdong couple who sold 100 million pieces of green juice. To count further, Simba, who sold durian in Thailand for 800 million yuan.

After operating an e-commerce circle for more than ten years, I have a feeling: In the future, we will talk less and less about e-commerce, because there are no so-called e-commerce and non-e-commerce. The biggest difference in the future is whether there are brands. Many members asked me: Lao Gao, what do you think about the environment after the epidemic is over and will the economy be better? Can business be done?

After operating an e-commerce circle for more than ten years, I have a feeling: In the future, we will talk less and less about e-commerce, because there are no so-called e-commerce and non-e-commerce. The biggest difference in the future is whether there are brands.

Yes, Li Ziqi is returning. This reminds people of the end of last year when she reconciled with her old boss Weinian and took back the "Liziqi" brand. But after all, can Li Ziqi, who has faded out of the Internet for so much time and cut off the past and returned to the future, still be able to return as a king?

Operational errors seem to have become a routine for merchants... Following the 361° children's clothing flagship store, Deya Milk, and Yuanqi Forest, this "Top 500 Chinese Brands" domestic product also followed suit and was fleece and suffered heavy losses!