#Lao Gao E-commerce News# [E-commerce Evening News Brief on December 28] 1. Alibaba Pictures responded to "Ferryman" and received a negative review: Not liking it does not mean being very bad; 2. The full text of the draft E-commerce Law was published for the first time, and your opinions may be adopted! 3. The duck meat in Zhengzhou black workshop turned into mutton and sold to hot pot restaurants across the country; 4. Zhang Yong: The sign of new retail is to complete the reconstruction of commercial elements of people and goods yards; 5. Taobao has newly adjusted the "indiscriminate message sending" rules and upgraded the processing methods.
1. Alibaba Pictures responded to "Ferryman" with negative reviews: Not liking it does not mean very bad
On December 28, the New Year movie "Ferryman" produced by Alibaba Pictures has encountered a reputation storm recently. Alibaba Pictures' official Weibo responded today that not liking it does not mean being very bad. Respect the power you don't like, and respect the freedom you say it is very bad. But "malicious comments and bad comments are two different things." "The Ferryman" is jointly produced by Alibaba Pictures, Zetung Films, and Hehe Films. It is produced by Wong Kar-wai, directed and written by Zhang Jiajia, and starred Tony Leung, Takeshi Kaneshiro, Eason Chan, Dapeng, Angelababy and others. The film was released in mainland China on December 23, 2016.
Comment: People's Daily's comments on bad reviews hurt the film market. The key here is the definition of bad reviews.
2. The full text of the draft E-commerce Law is published for the first time, and your opinions may be adopted!
On December 28, the full text of the "E-Commerce Law of the People's Republic of China (Draft)" (hereinafter referred to as the E-Commerce Law), which just ended its first review, was announced through the official website of the National People's Congress and publicly solicited opinions from the whole society. This means that the E-commerce Law has completed the first legislative process. After the draft is publicly solicited for social opinions, it will be reviewed for the second and third National People's Congress.
Comment: Legislation through the National People's Congress shows that the state and legislative bodies recognize the development of the e-commerce industry, and they also support and encourage development.
3. Zhengzhou Black Workshop Duck turned into mutton, sold to hot pot restaurants across the country
On December 28, there are dozens of fake beef and mutton workshops in the aquatic products market in Nanyang Road, Zhengzhou, Henan. These workshops that do not meet the hygiene standards use duck meat and mutton tail oil to make fake mutton. The boss of the black workshop said, "These fakes are dead meat." He also said that he would never eat hot pot again. These fake beef and mutton are sent to the province and even the whole country, and eventually flow to consumers' dining tables.
Comment: Where is the integrity?
4. Zhang Yong: The sign of moving towards new retail is to complete the reconstruction of commercial elements of the people and goods yards
On December 28, Alibaba Group CEO Zhang Yong interpreted new retail at the "2016 New Online Business Summit". Zhang Yong believes that the reconstruction of all commercial elements in people, goods and places is a very important sign toward new retail, and its core is whether the reconstruction of commercial elements can be effective and whether it can truly bring efficiency.
Comment: Internet celebrity economy, user interaction behavior based on personalized recommendations, changes in user purchasing dynamics, etc., should all be included in the consideration of new retail.
5. Taobao has adjusted the "abused message" rules and upgraded its handling methods
On December 28, Taobao issued the "Notice on Changes to the Rules for Distributing Information", further adjusting the content of the rules such as "indistributing information". This rule change will take effect on January 3, 2017. The reporter learned that the main change is to increase the handling measures of "restricting the number of product releases" for all serious scenarios in which information is missed. At the same time, for products suspected of violating special requirements of the industry, the handling measures of "single product search blocking is given depending on the severity of the circumstances, or a single product search is reduced until the product rectification is completed" are added.
Comment: It is reported that this move is to further standardize and enhance the standardization of Taobao online shopping platform products, promote the healthy development of Taobao trading market, and protect the rights and interests of members. But at the same time, the cost of starting a business is getting higher and higher.
6. Huang Tianqing: The mini program provides the ability to associate official accounts
According to December 28, the 2017 WeChat Open Class PRO version was held in Guangzhou Asian Games City today. WeChat Open Class lecturer Huang Tianqing delivered a speech at the meeting and introduced the capabilities of WeChat mini programs. Huang Tianqing introduced that WeChat mini programs have several major capabilities, including offline QR code scanning, dialogue sharing, message notification and mini program switching, historical list, official account association and search and search. Regarding the ability to connect public accounts, Huang Tianqing introduced, "In fact, it is not a real concept. It's just an entrance. Under the same subject, you can associate your mini program with the previous public account, so that users can actually start some of the mini programs you have made on the official account's page, and of course you can also reverse the mini program from the mini program."
Comment: The major event in the beginning of 2017.
7. Alibaba Entertainment announced a new strategy, Yu Yongfu: 50 billion investment in the next three years
On December 28, Alibaba Culture and Entertainment Group announced the launch of the "Video UPGC Strategy Upgrade". By connecting its Youtu, UC, Wandoujia and other businesses to a unified open platform, providing multi-product platform traffic support, and strengthening support for the UPGC ecosystem and partners. Yu Yongfu, Chairman and CEO of Alibaba Entertainment, issued an email to announce the news. The platforms to be accessed in the first stage are Youku, Tudou, UC, UC Toutiao, Shenma Search, Wandoujia, etc.; the second stage is expanded to Taobao, Tmall, Alipay and other platforms.
Comment: Alibaba’s big entertainment has been calling it all year long, and it depends on what changes it will bring to Alibaba next year.
8. Guangdong: YTO Shentong and others jointly raised prices and were fined 650,000 yuan
On December 28, the reporter learned from the Guangdong Provincial Development and Reform Commission that since this year, the price authorities at all levels in the province have investigated and dealt with 980 price violation cases and imposed 110 million yuan in economic sanctions. The Provincial Development and Reform Commission has reported five typical cases of price violations recently investigated and dealt with. The heads of five express delivery companies, Huidong County Shentong Express Service Co., Ltd., Hui'an Zhongtong Express Co., Ltd., Fuxin Express Co., Ltd., Jinengda Logistics Co., Ltd., and Sanhui Yuantong Express Co., Ltd., had a dinner in Huidong County on October 12, 2015 to discuss the price increase, and uniformly implemented the price increase behavior from November 1 to 5, 2015. The five express delivery companies involved in the case had a monopoly act of synergistic price increase, which violated Article 13, Paragraph 1 of the Anti-Monopoly Law of the People's Republic of China, "Operators with competitive relationships are prohibited from reaching the following monopoly agreements: (1) Fix or change the price of goods... The monopoly agreement referred to in this Law refers to an agreement, decision or other collaborative act that excludes or restricts competition." In December 2016, the Provincial Development and Reform Commission imposed penalties on five express delivery companies, with a total fine of 654,177 million yuan.
Comment: The definition of monopoly is not limited to price monopoly, but also opportunity monopoly and resource monopoly.
9. Malicious order brushing on Taobao damages the goodwill of competitors and is convicted of
According to December 28, in April 2014, he was the owner of several Taobao stores and engaged in the paper similarity testing business. In order to gain an advantage in "commercial competition", he hired a college student named Jin Huaiyuan (pseudonym), to brush more than 1,500 orders on another online store, and then returned the goods with "lightning". Soon, Taobao official tracked down this false transaction and searched for the online store's products and sentenced them to a penalty of reducing their rights. This punishment is no different from the "ban" of online stores, causing competitors' business to plummet. In May of that year, the online store that suffered losses called the police to the public security organs, and Qin Yunfei and Jin Huaiyuan were criminally detained. On December 18, 2015, after public prosecution by the Yuhuatai District Procuratorate of Nanjing City, the Yuhuatai District People's Court ruled that the two were guilty of sabotaging production and operation and were held criminally responsible. At present, a large number of behaviors in order brushing and credit speculation "disrupts the market order and destroys the market environment". The ultimate consequence is to mislead consumers and cause losses to consumers. "Taobao has always been committed to creating an Internet environment that is honest and trustworthy, but relying solely on Taobao is not enough. Administrative regulatory departments, judicial organs, industry associations, social organizations, etc. also need to form a joint force" to remove the "cancer" of malicious credit speculation.
Comment: The Nanjing Intermediate People's Court convicted and held accountable for malicious credit speculation, providing a good case for the application of other acts of undermining production and operation to Internet market entities. It has exemplary significance for the law to regulate the Internet economy and will provide legal guarantees for the integrity, law-abiding and fair competition of Internet market entities.
10. AliExpress releases wig investment rules next year to raise the threshold for sellers
According to December 28, Alibaba's export e-commerce platform AliExpress recently released a 2017 wig industry investment announcement. Starting next year, AliExpress will implement an audit and licensing system for investment in the wig industry. Only merchants that meet the platform's qualification review and licensing have the authority to operate and release wig products.
Comment: The relevant rules on Taobao are basically raising the threshold.
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