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Laogao E-commerce Newsletter on November 16th

2016-11-16

Laogao E-commerce Daily E-commerce Evening News on November 16 1. A mouse was sewn into a new clothes, and an American woman sued ZARA; 2. CCTV exposed the chaos in express delivery: the sorter opened the package and ate it secretly; 3. The six truths of Ms. Dong's dismissal; 4. The Chinese version of the book was embarrassed when it was lost, and no one read it was taken away by the cleaning company; 5. Jack Ma's first thing to arrive at the Internet Conference: buy snacks.


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1. The mouse was sewn into new clothes, and the American woman sued ZARA in court

According to November 16, a woman in New York recently found that the thread tips seemed to be loose in the seam of the clothes she bought, so she touched them. It turned out that a mouse leg was exposed at the seam of the clothes [sick], and the rest were sewn into the clothes! So she sued the clothing brand and demanded double personal and mental compensation.

Comment: Even this is a case, it will cause significant damage to ZARA's brand image.


2. CCTV exposed the chaos in express delivery: sorter opened the package and ate it secretly

On November 16, a reporter recently found that the sorter threw the express delivery or kicked it to the corresponding position, ignoring the fragile sign, saying that there was a customer service to throw it away; the package was only passed through security checks when the regulatory authorities were strict; what was even more excessive is that the sorter privately unpacked the express delivery package and shared with colleagues the delicious and useful things in the package. Some food was half lost after taking turns sweep.

Comment: China's e-commerce and logistics are catalyzed in just a few years and are developing rapidly, but many industry norms have not been able to keep up. Enterprises need to actively conduct self-inspection, and the government should also conduct supervision at all times.


3. Six truths about Ms. Dong’s dismissal

According to a notice from the Zhuhai State-owned Assets Supervision and Administration Commission, Dong Mingzhu was removed from the position of chairman of Gree Group in late October. The news of this dismissal has shortly been rejected by the shareholders' meeting, which has caused a lot of speculation in the industry. 1. Ms. Dong was not dismissed, but resigned voluntarily. 2. Ms. Dong wanted to participate in employee stock ownership, but due to identity conflicts, she gave up her position as chairman of Gree Group. 3. Miss Dong doesn’t understand Internet thinking, but she still created the Gree myth. 4. Miss Dong is a rooster, but she is willing to share the money for shareholders. 5. Dong Mingzhu might become "China Trump"! 6. Miss Dong went from being a worker to becoming a big sister of Gree.

Comment: The people who are eating melons should pay more attention to your praise and don’t be walked around by the so-called “truth”.


4. The Chinese version of the book lost in a big battle encountered embarrassment, and no one read it was taken away by the cleaning company.

November 16th news, unlike the original version, although many celebrities threw books with activity signs on the Beijing-Shanghai-Guangzhou subway and flights, took photos, and called on more people to participate in reading and sharing, the results were not ideal and were questioned: the subway was crowded during peak hours, and the books lost were ignored, and they would be taken away by the cleaning staff...

Comment: From a marketing perspective, this is a failed activity that has not done sufficient market research.


5. The first thing Jack Ma does to arrive at the Internet Conference: Buy snacks

On November 16, the Internet Conference recently opened, and some Internet tycoons have arrived in Wuzhen, Zhejiang in advance. Among them, Alibaba Group Chairman Jack Ma, Chairman and CEO of Xiaomi Technology Lei Jun, and NetEase CEO Ding Lei arrived in Wuzhen on the 15th. Unexpectedly, Jack Ma bought snacks the first thing he did when he arrived in Wuzhen, while Ding Lei was looking for a toilet.

Comment: This year's Internet Conference reflects the trend in 2017 to a certain extent.


6. Alibaba has acquired the right to naming the advertisement on Barcelona’s chest? Alibaba Sports denies

On November 16, Barcelona Chinese website said on Weibo this morning that Alibaba defeated giants such as Amazon and won the title of Barcelona's chest advertising for a sky-high price of 240 million euros. Alibaba insiders later told Tencent Technology that they had not heard of this. This afternoon, Ali Sports said on Weibo: "You are all talking about Barcelona, ​​but I feel like I am now like the God of Ba.

Comment: The rumors nowadays are so tricky. If Alibaba admits it in a few days, it will be wonderful.


7. The milk powder company invested by Milk Tea Sister is about to go public. Liu Qiangdong praised his excellent investment.

According to November 16, recently, the name of Zhang Zetian, the wife of JD.com founder Liu Qiangdong, appeared in the prospectus of Bubs, an Australian infant formula and supplementary food company, which will be listed in Australia. According to the prospectus, Zhang Zetian is a director of the company. An insider revealed that she is also one of the investors.

Comment: Looking at Zhang Zetian's investment trajectory, it is not difficult to find that most of the areas she focuses on are related to her children's education and health. She hopes to create a better life for her children by encouraging entrepreneurship and investment.


8. Baidu Robin Li: The mobile Internet era is over, and the future opportunities lie in artificial intelligence

On November 16, the third World Internet Conference opened in Wuzhen, Zhejiang. Baidu Chairman and CEO said at the plenary meeting that the Internet is in a new stage, the mobile Internet era has ended, and the future opportunities lie in artificial intelligence. Li Yanhong believes that "there is no longer a unicorn that relies on the mobile Internet. Because the market has entered a relatively stable stage of development, the penetration rate of the Internet population has exceeded 50%. "The future opportunity lies in artificial intelligence.

Comment: Baidu plans to concentrate on technology, but relying solely on technology can't beat Tencent and Alibaba.


9. The internal structure of Wangfujing Group has been reorganized to establish an omni-channel center

On November 16, yesterday, Wangfujing Department Store internally promoted the WeChat public platform "Dragon Fruit" to issue an article "The "Omni-channel Center" was established." The article mentioned that on November 14, the headquarters of Wangfujing Group announced that the marketing department, e-commerce companies and omni-channel project teams were merged to establish an omni-channel center. "The establishment of an omni-channel center is the strategic choice of Wangfujing Group for the future and the dream we strive to realize. If the business capabilities of goods and customers cannot be improved, we will still be a traditional retail enterprise. At present, the 020 model is already the mainstream of the market, and Internet technology continues to sink from a high level to applications; at the same time, the rise of social media is in full swing. If social media is combined with real services, it represents the disruption of the industry." said Liu Yi, chairman of the group.

Comment: There is no difference between online and offline, it is all for better selling goods.


10. Chairman of Minhua Holdings: I personally invest in LeTV and am very optimistic about Jia Yueting!

11月16日消息,今天中午,敏华控股发布公告否认投资乐视一事,董事会澄清称,集团目前并没有进行任何该类投资,也没有相关计划安排,对此,敏华控股董事长黃敏利表示,投资是以他个人名义进行的,未来很看好贾跃亭!

Comment: What will happen to this investment result?


11. Apple promises to replace the battery for some problems with iPhone users

On November 16, the Shanghai Consumer Protection Committee paid close attention to the abnormal automatic shutdown of Apple's iPhone 6 and iPhone 6s series mobile phones. At present, the Shanghai Consumer Protection Committee has accepted a number of relevant complaints and interviewed the relevant person in charge of Apple Computer Trading (Shanghai) Co., Ltd. on this matter last week. Apple said it is actively communicating with the US company headquarters and making technical judgments on related product issues. For some consumers who have complained, Apple promises to replace the battery to ensure the normal use of consumers.

Comment: Apple should be very careful about Samsung's previous experience.


12. Didi special car launches charter business, and five cities including Beijing, Guangzhou and Shenzhen are the first to launch

On November 16, Didi Special Car announced that the chartered car business was officially launched, and users in five cities including Beijing, Shenzhen, Guangzhou, Chengdu and Qingdao can take the lead in enjoying the service. Didi Special Car said that the chartered car business is designed to meet users' diversified car use needs. For the high-frequency travel needs in a short period of time, chartered car services settled on a time basis are undoubtedly more worry-free and more discounted.

Comment: Didi has really begun to calm down and do something, rather than the original territorial grabbing and playing capital games.

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