【Speed ​​Collection】We've got all the Double Ten broadcasts you want

1. Introduction to the venue:

Double 11 live broadcast venue: It brings together high-quality content from Double 11 brands & anchors & media to create a live broadcast feast that is highly anticipated during the Double 11 event. The Double 11 anchor will promote Double 11 event products to all viewers in the live broadcast room;

Double 11 must-have venue: Double 11 must-have venue is an exclusive venue based on the products that the merchant has registered for must-have channels. Please check the merchant’s backend for registration:

Example

2. Time & Entrance:

Double 11 live broadcast venue online time: from October 21, 2016 to November 11, 2016 (need to be closed between 6 pm on November 10 and 10 AM on November 11)

Double 11 must-have venue live broadcast part online: November 1, 2016 to November 10, 2016 at 6 pm

3. Entrance to the venue:

Double 11 live broadcast venue will be available on Taobao homepage homepage & Maoke has an independent venue entrance

4. The form of cooperation between merchants and anchors:

a) Cooperation through V tasks will be reached and the promotion fee will be paid according to the official guidance price given to each Double 11 anchor (the list of Double 11 anchors and the guidance price announcement: https://live.bbs.taobao.com/detail.html?postId=7191940)

b) During the live broadcast process and subsequent transactions, the anchor’s commission shall be paid according to the Taobao commission set by the merchant;

c) Merchants and anchors are strictly prohibited from making any transactions privately, and reports are welcome; zhibojubao@service.taobao.com

5. Detailed :

Merchant participation requirements:

2016 Double 11 Marking Tmall Merchant (the system automatically checks, Tmall Merchants must first bind the operation number)

Operation number binding operation guidance:

https://da.bbs.taobao.com/detail.html?spm=a210m.7998655.0.0.qODHIj&postId=5665768

Registration link : da.taobao.com

• Step1:

Select the corresponding live broadcast registration channel under the "Investment Plaza" of V Mission. We have opened a live broadcast venue for Double 11 - fashion style/intelligent style/lifestyle, and a must-have venue for Double 11 - fast sales/clothing/beauty makeup/home appliances/home decoration/maternal and infants, with a total of 9 channels. Merchants are asked to report according to the corresponding channels of their products.

Attachment: Double 11 live broadcast venue channel & category correspondence :

Attachment: The must-eat venue channels and category correspondence for Double 11:

• Step2：

  
  

After the merchant selects the corresponding channel, he can see all the live broadcast tasks submitted by the anchors under this channel. By viewing the task details, if you confirm cooperation, please click "Register now";

• Step3：

  
  

Submit the registration information and fill in the product link that needs to be promoted by the anchor (if it is a must-eat the venue, you also need to fill in the coupon link). This task stipulates that merchants submit products according to a set of 2 items. Please fill in two items when filling in the product. Note that once the link is submitted, it will not be modified. Please confirm that it is correct and submit it.

Special note : Please submit Double 11 marking products. If the cooperation task reached with the anchor fails due to filling in the non-Double 11 marking products, the merchant still needs to pay the full amount of the promotion fee for the two products; this venue cooperation is based on the price of two products/packages. Even if only one product is submitted, the price of the package is still the same as the main venue and the anchor ladder price of the must-take the venue.

• Step4：

  
  

After submitting, it will jump to the payment page and please complete the payment.

• Step5 ：

  
  

At this point, merchants can pay attention to the progress of all tasks you have registered at any time in the Alibaba V Task Management Center. If the anchor confirms that the product you submitted has been approved, please contact the anchor to communicate about the sample delivery and promotion details of the live broadcast promotion.

• Step6：

The system will automatically monitor whether the anchor completes the live broadcast at the agreed time and promotes the products as required. After the live broadcast is over, the system will give feedback on whether the task has been completed.

System criterion for task success:

If the two agreed products are promoted within the agreed live broadcast time, the task will be successful;

If the task fails because the product is not marked with Double 11, the entire fee will still be paid to the anchor;

• Step7：

After the merchant completes the task, click confirmation and the promotional payment will be paid to the anchor. If the merchant does not actively confirm, the system will automatically send the payment to the anchor after 10 days. If the system determines that the task is not completed, the money will be returned to the merchant;

1. Enter the website address da.taobao.com for the computer and log in with the operation number.

2. Click to enter the management center

3. Click to enter the Investment Plaza

4. Make selections of the venue anchors based on your product category and the venue you need to enter.

Note: The daily investment promotion task of Taobao live broadcast is not the investment promotion of this Double 11 event. Do not confuse it.

5. You can select anchors according to different sorts, or you can directly search for the name of the anchor expert you have already negotiated (not Wangwang, but the name of the expert)

6. Detailed explanation of the task:

Remember whether the review is the live broadcast time you need!

7. Click to register immediately and fill in the product link

Please note that the submitted baby must be a double 11 marking product. The must-escape venue must be a double 11 must-escape product. At most, two products/each anchor/each session are submitted. Once the product is submitted, it cannot be replaced. The anchor will directly add it from the registered baby when it is broadcast. The system does not support changes!

8. Click confirm and pay the fee and freeze it to V task, and wait for the anchor to review. If the anchor passes the review, it is confirmed to cooperate. Please send the sample as soon as possible. If the anchor refuses cooperation after review, the payment will be returned as usual.

9. After the anchor reviews and cooperates, waits for the anchor to start broadcasting, and the V task will automatically determine whether it will start broadcasting at the agreed time. During the broadcasting period, whether the merchant’s registered treasure will be placed. After the live broadcast is over, the system will automatically determine the delivery situation. If the system judges successfully, the money will be paid to the anchor. If it is judged that your product is not available within the specified time, the judgment will fail and the money will be returned to the merchant’s operation number binding account. (If the task fails because the goods submitted by the merchant are non-Double 11 marking products, all the fees will be paid to the anchor;)

Q: Why did I fail to make the payment when I registered with my Tmall main account?

A: Because the Tmall main account cannot pay externally, please log in with the operation number to register and pay.

Q: How to bind the operation number?

A: Please check the operation number binding and unbinding operations:

https://da.bbs.taobao.com/detail.html?spm=a210m.7998655.0.0.qODHIj&postId=5665768Tmall
merchants must bind the operation number, otherwise the registration button will be gray!

Q: What are the requirements for the baby I submitted?

A: Double 11 live broadcast & must-have venue investment, please be sure to submit Double 11 products. The products that must be grabbed at the venue must be bought by the channels that must be bought after registration.

Q: How many items can I submit in a day?

A: Within one day, two items are reported by one task. Merchants can choose to submit items published by multiple anchors, but please pay attention to the matching degree of the task and its own products. Note: If the system checks that the product is not marked on Double 11, the display in the live broadcast room will be automatically cancelled.

Q: How do you understand the package for submitting products?

A: Considering the enthusiasm of merchants to register, within a task, a merchant can submit up to 2 items (if one item is submitted, the charging standard is the same as the package price).

Q: Invoice-related issues

A: See https://da.bbs.taobao.com/detail.html?postId=7195991

Q: Can merchants who are happy to register?

A: No.

Q: How to determine whether your products meet the qualifications for registration for the venue?

A: (1) First, find the "2016 Tmall Double 11 Global Carnival" in the Merchant Center (https://tmc.tmall.com/campaign/listCampaign.htm?spm=0.0.0.0.J7CFpo)

(2) Click to register to enter the event registration page. If you find an investment promotion entrance with the following two fields, it means that the merchant is the target merchant for the Double 11 must-have venue. Please submit it according to the field requirements. If the review is passed, you will get the opportunity to display the venue on Double 11.

Q: How to check the progress of the anchor cooperation with your own report?

A: Enter Alibaba V task "Management Center" to view all tasks and progress you have registered

Source: Taobao University Thank you for your support and attention to Laogao Crown Club! Please indicate the source when reprinting: Xuanming Networkhttp://www.shxuanming.net