10 secrets for sellers to identify Taobao experts

At present, the current situation of most V tasks is that the experts you contact have traffic when recommending, but they have no conversion and no shipment. Therefore, here we will share what aspects should sellers identify experts from.

1. Find big V experts to cooperate. If you want to be on Taobao headlines and have good products , then you need to cooperate with V experts who already have good products and Taobao headlines.

2. When identifying experts, pay attention to the live fans of the experts’ account. Don’t just look at the number of fans. Many of them are browsed. Look at the interactions of each item. Watch the number of people and popularity scores of the experts’ live broadcasts. The popularity score mainly reflects the interaction between the anchor and the fans.

3. Go to V missions and find experts. Merchants can find the right experts through V tasks and send V tasks to experts they want to cooperate with, thereby establishing cooperation with experts. When the merchant is going to contact experts in advance to communicate and leave messages, especially when the live broadcast anchor cannot reply to Wangwang during the live broadcast, and will generally reply after the broadcast.

4. When contacting V experts through Wangwang, pay attention to the language, be concise and clear, and inform the experts directly about your product advantages, store DSR status, commissions, etc., so that the experts can quickly judge whether they want to cooperate with you.

5. Exclusive price for planning experts or prepare exclusive coupons for fans. This will not only motivate the enthusiasm of experts, but also greatly stimulate consumers to place orders and increase conversion rates .

6. Reasonable commission quotations, non-standard products such as clothing categories and beauty products are generally 20%-40%, and the commissions for standard products and well-known brands will be relatively lower. Don’t be too high or too low. Merchants should actively show sincerity in cooperation, otherwise experts will feel that they are insincere and will definitely ignore it.

7. Once the cooperation and promotion effect is good, the merchant should establish a long-term contact with the expert, for example, they can regularly deliver new products to her for trial or activities to maintain cooperative relationships, and then they can even let the expert introduce more experts to promote them together to achieve the aggregation effect.

8. While delivering samples to experts, take the initiative to place the product selling points in the product to facilitate experts to understand their products. Remember to ensure that the selling points must be concise and not long-term. Because only by being familiar with your products can you be a good salesperson.

9. Be good at observing the positioning, labels and characteristics of experts (pictures and texts and live broadcasts), and find experts who match the product. Otherwise, it would be awkward to push the experts and the merchants would have no effect in selling goods.

10. It is recommended that merchants find suitable big V experts to cooperate through V tasks. But remember not to cooperate with experts with inflated V task quotations. The official suggests that the price of V task is 100 yuan-300 yuan per time, but many experts have clamored for 1,500 yuan per time, and some even offer prices up to 5,000 yuan per time. Such experts are generally not confident in their ability to sell goods, and they speak out loud and make money by relying on the basic expenses of sellers. Most of them are one-time transactions. It is recommended that sellers cooperate carefully.

In short, if you are more sincere, merchants should play the emotional card when seeking cooperation from experts, look at the long-term, and pay less attention to immediate interests, so that experts can go further and better!

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