#Laogao E-commerce Newsletter# [E-commerce Evening News on July 3]

Evening information:

1. Taobao releases new business incentive and subsidy strategies in July;

2. JD App opens the fund purchase portal;

3. Jolin Tsai joins Kuaishou’s exclusive live broadcast and starts scheduled for 8 pm on July 14;

4. The third quarter seller rewards event of eBay Fulfillment is released;

5. Amazon executives: The development of generative AI is just beginning;

...

Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. JD App opens fund purchase portal

According to July 3, starting from June this year, JD App has opened a fund purchase portal. Search for "JD Fund" on JD App. Entering the fund channel, you can directly complete the entire fund purchase process. At the same time, JD Fund provides investment education services to users around "living money management, stable financial management, and long-term investment". It is understood that the entity of the fund sales business exhibition under JD Technology is JD Kentry Fund Sales Co., Ltd. Recently, the Fund Industry Association released the sales data of public funds in the first quarter. JD.com Kentry's non-metals fund sales increased by 97.6% year-on-year, ranking first among the top 50 sales institutions. (China Fund News)

2. Kuaishou Express Recruitment "Lighthouse Operation" is launched in Jilin

On July 3, Kuaishou Kuaishou recently joined hands with Jilin Human Resources Service Industry Association and Jilin Juren Youqi Human Resources Co., Ltd. to announce the launch of the "Lighthouse Action" in Changchun to help traditional human resources enterprises and employers in Jilin Province carry out digital transformation, and enter the 3.0 era of recruitment through live broadcast and short video recruitment. It is understood that the "Lighthouse Action" of Kuaishou Kuaishou was officially launched in April this year, providing 100 million traffic support, quickly and effectively helping enterprises improve their voice and recruitment efficiency, achieve recruitment goals, and support enterprises that participate in the action and insist on operating through phased incentive policies. (China Radio and Television)

3. Taobao releases new business incentives and subsidies strategies in July

On July 3, Taobao released a limited-time incentive for merchants to enter in July. Taobao merchants who have newly opened stores/old stores have the opportunity to obtain exclusive growth accompanies, key traffic support in core fields, exclusive marketing and promotion qualifications for "Star Generation"; they can also obtain up to 2,000 yuan in traffic coupons for completion of baby releases, short video guidance transactions, etc.; 0 deposit store opening, free business tools, Taobao education free boutique courses, as well as platform benefits such as logistics and delivery subsidies, business consultant tool subsidies, and compliance business guarantees. (Qianniu Headlines)

4. Jolin Tsai joins Kuaishou’s exclusive live broadcast and starts scheduled for 8 pm on July 14th

On July 3, the reporter learned from Kuaishou that the famous singer Jolin Tsai released a short video and officially announced her entry into Kuaishou. The first exclusive live broadcast will be scheduled for 8 pm on July 14th. It is reported that Jolin Tsai’s exclusive live broadcast will adopt the “voting song selection” method. The top three songs will be added to the live broadcast song list and will be sung by Jolin Tsai himself. Users who make reservations through the Kuaishou APP and the Kuaishou Speed ​​Edition APP will also receive exclusive online tickets. Jolin Tsai will select the "Super Koi" and give him a "Sun Never Set" travel bonus. (Shanghai Securities News)

Internet news

5. Ctrip helps Shanghai's "55 Shopping Festival" and the number of travel order users increased by more than 13 times year-on-year

On July 4, the 4th Shanghai "55 Shopping Festival" ended successfully recently. Ctrip Group jointly issued 1 billion yuan in tourism subsidies this year to jointly build a large tourism consumption platform in the Yangtze River Delta, and at the same time launched tourism products from the Belt and Road countries to create a live broadcast of Silk Road e-commerce. The latest data shows that the cumulative exposure of activities during the Shopping Festival exceeded 1 billion, driving the increase in Shanghai's travel order order users by more than 13 times year-on-year. Under the guidance of the policy of promoting the high-quality development of the "Belt and Road" jointly, combined with changes in market demand, Ctrip has entered the field from a live broadcast perspective to help Shanghai create the first "Silk Road E-commerce" cooperation pilot zone in the country. (China.com Technology)

6. Alibaba Entertainment was established. This is the registered capital of the street dance company.

7月3日消息，天眼查APP显示，近日，北京这就是街舞文化传播有限公司成立，法定代表人为沈严，注册资本100万元人民币，经营范围含组织文化艺术交流活动、广告设计、食品互联网销售等，由阿里巴巴文化娱乐有限公司全资持股。此前，网传《这！就是街舞》第六季或将于8月中旬上线。（天眼查）

7. Baidu Wenxin Yiyan APP is available on the Apple App Store

On July 3, the Baidu big language model Wenxin Yiyan App has now been launched on the Apple App Store. Users can download and install it for free. The app volume is 46.1MB. The product introduction shows that "Wenxin Yiyan" is a new generation of Baidu's knowledge-enhanced large language model. It adopts a one-to-one dialogue chat scenario, which can communicate and interact with people, answer questions, and assist in creation. At the same time, it "efficiently and conveniently helps people obtain information, knowledge and inspiration" in multiple application scenarios such as literary creation, commercial copywriting creation, mathematical logic calculation, Chinese understanding, and multimodal generation. (IT Home)

Cross-border newsletter

8. The third quarter seller rewards event of eBay Fulfillment is released

On July 3, the details of the seller reward plan for the third quarter of 2023 were released. To participate in the eBay fulfillment by Orange Connex service plan, each seller can receive a reward of up to $10,000 at the corresponding activity site. Sellers who are qualified to participate and successfully sign up to $60,000 in the event of each site can receive a reward of up to $60,000. All transactions using eBay Fulfillment will enjoy matching seller protection. Currently, the program has been launched in the German, UK, Australia and the US markets. (eBay)

9. Shein and Coteminas reach cooperation

On July 3, fashion retailer Shein reportedly established a partnership with Companhia de Fabrics Norte de Minas to decide to produce clothing in Brazil. According to reports, Shein's first factory in Brazil will be opened in the city of Macaiba in the Natal metropolitan area of ​​Rio Grande, Nordic. Marcelo Claure said Shein will increase investment in the Brazilian market. The purpose of Shein is to bring its manufacturing industry to Brazil to make Shein's products in Brazil. The Shein program has 2,000 factories in Brazil, not only producing fashionable products for Brazil, but also making Brazil an important part of Latin American exports. (OTEMPO)

10. Amazon executives: The development of generative AI is just beginning

On July 3, Matt Wood, vice president of global products at Amazon Cloud Technology, recently appeared at the 2023 Amazon Cloud Technology China Summit in Shanghai. He said, "The development of generative AI is like a marathon. When the competition just started, it is obviously unscientific to assert that XXX will win the race after only three or four steps." Amazon AWS CEO Adam Selipsky said when asked about the gap with Microsoft and Google recently, "You can ask yourself a question. In a 10-kilometer race, different players took three steps first. Is this really important?" (Science and Innovation Board Daily)