Evening information:
1. Messi appeared in Taobao live broadcast room;
2. Alibaba CEO Zhang Yong: In the future, all industries may be reshaped through AI;
3. Qianxun Group and its own incubated brands appeared at the Hangzhou E-commerce Expo;
4. AliExpress overseas 618 starts selling: the first day of the merchant’s orders reached twice the total 618 last year;
5. Amazon European website: It is recommended that sellers place search ads to increase sales during Prime Day;
...
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E-commerce newsletter
1. Qianxun Group and its own incubated brands appeared at the Hangzhou E-commerce Expo
On June 14, the 10th China International E-commerce Expo of EBEChin China was recently held in Hangzhou. This expo is guided by the Ministry of Commerce, hosted by the Hangzhou Municipal People's Government and the Zhejiang Provincial Department of Commerce, and hosted by the Hangzhou Municipal Bureau of Commerce and the Binjiang District People's Government. It brings together exhibitors from more than 300 well-known companies including Taobao Group, Amazon Global Store Opening, ebay, Meituan, Qianxun Holdings, etc., and more than 1,000 high-quality products from the source. Through the expo, 10 strategic signing projects and 100 investment-attracting enterprises/projects will be finally realized. Qianxun Group has brought more than ten products to the expo for the first time with its own incubation brand. (China Economic News Network)
2. Tmall comprehensively upgrades mobile home appliance services to buy home appliances and get one-year extended warranty service
On June 14, the second wave of sales of Taobao and Tmall 618 will be officially opened at 8 pm on June 15th and end at 24 pm on the 20th. For every 300 yuan that will be sold in the whole audience, you can also use 88VIP large coupons. Starting from the second wave of 618, Tmall has fully upgraded mobile home appliance services, including free cleaning and one-year extended warranty service for home appliances. During Tmall 618, you can choose to purchase digital home appliances with the "old trade-in" method. After the user's old phone is valuated online, he will directly use the money to deduct the payment for the new phone, and you can also enjoy multiple subsidies from the platform, merchants and recyclers. (China Business Network)
3. Messi debuted in Taobao live broadcast room
On June 14, at 3 pm Beijing time, football superstar Messi officially appeared in the Taobao live broadcast room, and more than one million people have been waiting online. It is understood that this live broadcast is Messi's first live interaction with fans in the live broadcast room, not a recording. Some netizens left messages, and what they want is the real excitement of squatting online. It is worth noting that this live broadcast is not product-made or meticulous, and is praised by fans for being sincere. (financial)
4. The total number of live broadcasts of "Kuaishou Village BA" Guizhou Station exceeded 300 million. The total number of views of related topics was 450 million.
On June 14, the "Kuaishou Village BA" hosted by Kuaishou Sports, the Culture, Sports, Radio, Film and Tourism Bureau of Anshun City, Guizhou Province, and the People's Government of Daxiqiao Town, Anshun City, Guizhou Province, and hosted by the Basketball Association of Anshun City, Guizhou Province, and the Xiaozhai Village Committee of Daxiqiao Town, Xixiu District, Xixiu District, and jointly organized by JD Health.com, ended on June 11. Kuaishou data shows that the total number of live broadcasts of Kuaishou Village BA Guizhou Station has exceeded 300 million, and the number of videos of related topics has reached 450 million. At the same time, it has been on the 161 hot list inside and outside the site. (Sina Finance)
Internet news
5. Monster Charging will release its first quarter financial results for 2023 on June 20
On June 14, Monster Charging, a consumer technology company that provides mobile device charging services, recently announced that it plans to release its unaudited first-quarter 2023 financial results before the opening of the US market on June 20, 2023. Monster Charging Management will hold a conference call on Tuesday, June 20, 2023 at 8 a.m. Eastern Time to discuss financial results. After registration, each attendee will receive dial-in details for joining the call. (Monster Charging)
6. Ctrip: The number of candidates traveling in the week after the college entrance examination is 353% higher than the number of students who have scored in the week after the results are released.
According to reports on June 14, Ctrip data showed that from June 9 to the end of August, the number of travel orders for college entrance examination and college graduates gradually increased, nearly double the year-on-year. High school graduates are affected by the volunteer application for grades, so far, the number of travel bookings is less than that of college graduates. Currently, the number of domestic travel orders for college graduates is 276% higher than that of high school graduates, and the number of overseas travel orders for college students is 536% higher than that of college entrance examination candidates. Ctrip data shows that high school graduates love to travel to Shanghai, Beijing, Chongqing, Chengdu, Nanjing, Changsha, Hangzhou, Xi'an, Guangzhou and Wuhan from June to August. (Ctrip)
7. Ele.me applies for the "Guess the Answer and Free" trademark
On June 14, Tianyancha App showed that Ele.me's affiliated company Lazas Network Technology Co., Ltd. applied to register two "Guess the Answer Free" trademarks, with international classifications: advertising sales, education and entertainment, and the current trademark status is all under application. Netizens speculate that Ele.me's trademark registration action indicates that this year's new round of order-free activities will start soon. This response means that a new round of "Guess the answer and the order" will begin this year. However, whether the gameplay rules of "guess the answer and free order" continue last year, Ele.me did not give any further explanation for this. (Tianyan Check)
8. Alibaba CEO Zhang Yong: In the future, all industries may be reshaped through AI
Zhang Yong believes that for any company, no matter where it comes from or how it was born, if it cannot continue to transform in the AI era in the future, it will fall behind in the wave of new technologies. Zhang Yong believes that in the future, all industries may be reshaped through AI. The AI model will tailor solutions, algorithms and artificial intelligence models for specific industries or customers through the "As a Service as a Service" model. (China Radio and Television)
Cross-border newsletter
9. AliExpress overseas 618 starts selling: merchants' first-day orders double the total 618 last year
According to June 14, overseas 618 summer sales officially started selling on June 12, and AliExpress AliExpress merchants have received frequent good news. Some merchants' first-day order volume reached twice the total order volume of 618 last year. Many merchants said that the order volume will exceed the usual whole day after the sale for a few hours, and some merchants even posted 110,000 yuan in the group. In addition, in Russia, another advantage market in AliExpress, it is a favorite of consumers, from consumer electronics to hard-core tools. Digital brand Baseus, electric welding equipment merchant Decapower, car machine merchant Podofo, etc., showed a three-digit explosive growth in the first day of 618 compared with 328. (Zaker)
10. Amazon European website: It is recommended that sellers place search ads to increase sales during Prime Day
On June 14, Amazon Europe website issued an announcement stating that placing search ads during busy shopping periods can allow sellers to use higher traffic to bring more sales. Advertisers who listed products as specials in product promotions observed an average increase of 17% in retail sales and a 39% increase in product page views compared to similar products before the event. Amazon's free search advertising bootcamp will help sellers create advertising campaigns during busy shopping. (Amazon Seller Forum)
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