#Laogao E-commerce Newsletter# [E-commerce Evening News on April 26]

Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. JD Home, JD Fashion and Urban Beauty reach strategic cooperation

On April 26, underwear brand Urban Beauty recently reached a strategic cooperation with JD Home and JD Fashion, and JD Home has become its first instant retail platform to cooperate. At the same time, nearly 400 stores across the country have launched JD App and JD Home App simultaneously, opening hourly shopping business. This launch coincides with JD.com's May Day promotion. From April 27 to May 7, the two parties worked together to create a marketing campaign for opening a whole region, launching full discount activities such as hot-selling products with a discount of 110 yuan for every 299 yuan, 70 yuan for every 199 yuan for every 30 yuan for every 99 yuan. (Dada Group Blackboard Newspaper)

2. WeChat Video Account is testing freight insurance in grayscale, which may be officially launched in May

According to reports on April 26, WeChat Video Account is testing freight insurance in grayscale, and some merchants say the test has lasted for nearly three months. Previously, a merchant revealed that the video number freight insurance may be officially launched in May this year. It is understood that on April 7, WeChat officially released a message saying that the mini program freight insurance capabilities are online and merchants can connect through the backend interface. At that time, many merchants said that the video number freight insurance was not far away. As of press time, Tencent has added freight insurance to the management rules for travel and transportation, membership card coupons and other categories that have been released one after another. (Logistics refer to the news)

3. Xiaohongshu has launched a new round of special medical treatment and has dealt with 469,000 violation notes

From November last year to the present, Xiaohongshu has dealt with 469,000 medical violation notes, canceled the qualification certification of 1,007 non-compliant doctors, permanently banned 1,157 illegal diverted doctor accounts, and dealt with 5,579 accounts suspected of making numbers and publishing homogeneous content. It is understood that at present, Xiaohongshu only opens doctor identity authentication for doctors in public tertiary hospitals, or attending physicians and above in public hospitals. As of now, Xiaohongshu has dealt with 5,579 such medical violation accounts. (China.com Technology)

4. 1688 upgrade 2023 looking for manufacturers and merchants brand-level system

On April 26, 1688 issued an announcement that 1688 finds factories will strengthen support and cultivation of source factories, and simultaneously upgrade the manufacturer's brand-level growth system and the calculation coefficient of safe purchase contract order card-level points. This factory brand-level upgrade will officially take effect on June 1, 2023. Starting from June 1, 2023, the orders for safe purchase contracts generated for small orders or lightning customized products will be cancelled, and the card-level points calculation mechanism will be calculated based on the 6-fold score coefficient. The orders for safe purchase contracts will be uniformly calculated with 4 times the points. (1688 platform rules)

Internet news

5. Yaowang Technology won the "Newcomer Exploration Award" at the first Douyin Life Service Ecological Partner Conference

Under this operational approach, Fang Jian focused on the four aspects of "traffic cost", "host advantage", "user experience" and "product selection strategy", and expressed his willingness to work hand in hand with merchants and platforms. (Yaowang Technology)

6. Store secretary ERP and Mango store manager won the best solution partner of Ozon

According to April 26, the 2023 Ozon Global First China Summit and China-Russia Cross-border E-commerce Development Forum were held in Shenzhen recently. Store Secretary ERP and Mango Store Manager announced that they have won the Best Solution Partner of Ozon in 2023. According to reports, ERP, ERP, is recognized by Ozon officials and sellers for its professionalism in the field of cross-border services and cross-border e-commerce SaaS system solutions. At present, the store secretary has completed in-depth docking with Ozon, providing sellers with full-process cross-border e-commerce solutions such as collection of moving, product publishing, order processing, procurement management, warehouse management, and financial data. (Shop secretary)

7. Liepin released the "2023 Second Quarter Human Resources Trend Report"

On April 26, Liepin released the "Human Resources Trend Report for the Second Quarter of 2023". Compared with the first quarter, corporate development confidence increased by 3 percentage points in the second quarter, and nearly 80% of companies believe that the economic recovery in the second quarter will be consistent with expectations. Judging from the business scope of the surveyed enterprises, the proportion of domestic regional enterprises in the second quarter reached 90%. From the perspective of industry turnover rate, the proportion of the increase and decrease of the turnover rate in the industry increased in the second quarter, with the expected decrease falling by 7 percentage points, the expected increase of the turnover rate by 3 percentage points, and the expected proportion of the unchanged rate rose by 10 percentage points. (Looking for Talent Officer)

8. Goldman Sachs reiterates Kuaishou’s “buy” rating to give a target price of HK$91

On April 26, Goldman Sachs issued a research report saying that Kuaishou's stock price has fallen by 18% since April, which is poorer than China's Internet industry and other advertising/entertainment peers. At the same time, it faces the impact of continued e-commerce competition and shareholders' share reduction. However, the bank believes that most of the above factors have been reflected in stock price performance, with revenue expected to increase by 18% year-on-year in the first quarter, and the net loss ratio is expected to narrow significantly to about 1.3%. Goldman Sachs reiterated its "buy" rating, raising its revenue forecast for 2023 to 2025 to RMB 111.834 billion, RMB 131.21 billion and RMB 151.015 billion, while its earnings per share forecast was raised to RMB 0.56, RMB 2.45 and RMB 4.65, with a target price of HK$91. (Sina Hong Kong Stocks)

Cross-border newsletter

9. TikTok is developing an AI avatar feature that can generate up to 30 photos

On April 26, social media consultant Matt Navarra posted a message today that TikTok is developing a function to generate personal avatars using AI. It takes several minutes to generate avatar. Users can choose to download or convert the photo into a profile picture after it is ready, and they can also post it on TikTok story. TikTok said that it will delete all uploaded photos and AI avatars in a short period of time. Some media believe that the TikTok AI avatar shared by Matt Navarra with it is of great quality, covering a variety of interesting styles, and expect many people to use this function to make their own avatars. (Glonhui APP)

10. eBay UK site reminds sellers to prepare for public holidays in May

On April 26, eBay UK station issued an announcement stating that in May, the UK's public holidays will be Monday, May 1, Monday, May 8 and Monday, May 29. If the merchant plans to take a break on the weekends of public holidays and cannot process the orders as usual, you can set up the store vacation mode in advance. Specifically, enter the "Time Away settings" setting, select the scheduled vacation time, select "Allow item sales" or "Suspend item sales"; the vacation time sets the start date and end date. Merchants can also set up automatic replies for eBay messages during vacation. (eBay)