#Laogao E-commerce Newsletter# [E-commerce Evening News on April 25]

Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. 1688 Official Logistics releases the 2023 May Day Labor Day holiday notice

According to April 25, c. Some outlets have holidays during May Day, and the actual recruitment capacity shall be subject to the outlet's ability; merchants can inquire about the collection time through the received outlet phone number after delivery. (1688 platform rules)

2. Vipshop releases "Guide to Beauty and Goods for Spring Travel"

By scenario, with the increase in temperature and the increase in mosquitoes, Bella Little Bee Purple Paste and Runben Mosquito Anti-Mosquito Band have become popular outdoor outings in 2023. The sales volume at Vipshop in the past month have increased by nearly twice year-on-year. Vipshop data shows that with the arrival of the peak travel season, beauty and makeup sales on the platform have increased sharply in the past month, with sunscreen products increasing by 16% year-on-year, makeup suits increasing by 40% year-on-year, and skin care suits increasing by 10% year-on-year. (Trend News)

3. WeChat public platform will carry out special governance of illegal marketing content

According to the WeChat Public Platform Operation Center, the State Administration for Market Regulation recently issued the "Internet Advertising Management Measures", which will be implemented from May 1. The marketing content published by the operators of the public account must comply with relevant regulations. The platform recommends that when the official account operators publish marketing content, they should strictly follow the new regulations and implement legal compliance obligations. The platform will also carry out special governance of illegal marketing content in the future. (WeChat Public Platform Operation Center)

Internet news

4. Fengyi Technology, a subsidiary of SF Express, applied for drone trademark

According to the news on April 25, Tianyancha App, Fengyi Technology Co., Ltd. recently applied to register several "Fengyi UAV" trademarks, with international classification involving transportation tools, website services, and building repairs. The current trademark status is all under application. Fengyi Technology (Shenzhen) Co., Ltd. was established in August 2018. The legal representative is Feng Li, with a registered capital of approximately RMB 37.14 million and is jointly held by Shenzhen SF Investment Co., Ltd., Guangxi Tencent Venture Capital Co., Ltd. and others. It is reported that Fengyi Technology is a terminal delivery drone company under SF Express. (Tianyan Check)

5. Baidu internal test Wenxin Yiyan official version app

According to April 25, after a month of testing, Baidu Wenxin Yiyan launched the official version of the app, which not only supports text input, but also allows voice input. Currently, the app is only for in-test users and only for Android versions. According to the feedback from the test users, the interface of the internal beta version of the Wenxin Yiyan App is very concise. Users can type in questions through keyboards or enter questions through voice, and Wenxin Yiyan can also answer them through voice. Click the button in the upper left corner to select different smart assistants. Currently, there are two assistants: "Lao Wan" and "Xiao Hua". (Sina Finance)

6. Starbucks founder Howard Schultz: There will be more than 10,000 stores in China

On April 25, Starbucks founder Howard Schultz visited Peking University’s Guanghua School of Management today to have a conversation with Professor Liu Qiao, the president of the institute, and communicate with young people on the scene. "Starbucks will have more than 10,000 stores in China." When talking about his original intention of founding Starbucks, Howard mentioned that his goal is to create a company with humanistic values ​​as the cornerstone. "The competitive advantage Starbucks has is corporate culture, that is, the behavior of the company. We treat each other with respect and dignity, and we treat customers the same way. The assets of the Starbucks brand are not built from the outside, they originate from the inside." (Qingtong Perspective)

7. NetEase CEO Ding Lei: The value of artificial intelligence has been guided to the front line of production

On April 25, NetEase Digital launched the CodeWave intelligent development platform, using NetEase's self-developed intelligent big model as the base and low code as the development tool. It is understood that NetEase Digital has launched a large model for the vertical field of intelligent programming and connected to the intelligent development platform based on its own product positioning. NetEase said that the company is one of the earliest major Internet companies in China to deploy AIGC and have the most related technology reserves. NetEase CEO Ding Lei said that the value of artificial intelligence has been guided to the forefront of social production. This is an era where productivity is about to burst out twice the speed, and it is also a new opportunity for enterprises to undergo digital transformation. (Pengpai News)

Cross-border newsletter

8. eBay and Canada Post Cooperation

On April 25, eBay Canada Station announced that it will provide new and more favorable discounts for sellers who purchase and print Canadian Postal Postage on eBay Labels. Previously, sellers using eBay Labels received a Canadian Post rate equivalent to a Tier 1 discount for small business solutions. Specifically, starting from April 27, the domestic expedited parcel discount will be as high as 32%; the parcels tracked to the United States will be discounted as high as 43%; the parcels tracked to the United States will be discounted as high as 20%; the international discount for tracked data packets will be discounted as high as 53%; and the international express delivery discount will be discounted as high as 53%. Discounts vary depending on the length of distance between buyers and sellers, and Canada Post may also charge taxes and fuel surcharges. (eBay)

9. Shopee Philippines Station SLS-Economy International's new applicable area

On April 25, Shopee issued a notice saying that in order to expand the coverage of platform logistics services and improve user experience, the SLS-Economy International maritime economic channel of Shopee Philippines site will open to the Philippines Zone C area at 00:00 on April 28, 2023. Buyers with delivery addresses in Philippines District C can choose to place orders and receive goods through shipping economic channel. It should be noted that the Philippines Zone C (Zone C) includes the Visayas area; only applicable areas are added this time, and no changes in the seller's collection price are involved. (Shopee)

10. Amazon supports free returns buyers without packaging boxes, tape or labels

On April 25, Amazon officially announced that the company is providing its customers with free and convenient returns of millions of items. In fact, of the millions of items purchased on Amazon in the United States, most customers will have at least one free return option. After consumers obtain the QR code from Amazon Return Center, the product can be handed directly to the relevant personnel without the need for a packaging box or label, and they will pack and ship it for free. It is reported that customers can easily return eligible products at Amazon stores across the United States. Amazon customers can also return free of charge at 1,150 Kohl's stores in 48 states. (Amazon Seller Forum)