#Laogao E-commerce Newsletter# [February 17 E-commerce Morning News]

Morning information:

1. Luo Yonghao responded to the wage arrears: it has been properly resolved in coordination;

2. Maliuji Taobao store responded: The news of the store closure is untrue and the store is operating normally;

3. The service adjustments are made in the version of Xiaomi 1688: no longer open to new users to purchase;

4. Shopee will start the first wave of super promotions in 2023 and 3.15 to usher in a traffic peak;

5. Naixue's founder of Naixue's Tea, Ren Lelecha Director, Lelecha, and 7 directors of Lelecha, Naixue occupies 4 seats...

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E-commerce newsletter

1. Meituan re-tests takeaway live broadcast and creates the entrance to the "takeaway live broadcast" channel

According to February 17, Tech Planet exclusively learned that when users open Meituan order takeaway, a short video content of about 30 seconds will appear. The video appears in a list of merchants, and the video tends to plant grass, mainly recommending food to consumers. Not only short videos, Tech Planet also exclusively learned that Meituan has re-tested takeaway live broadcasts and has created an entrance to the "takeaway live broadcast" channel. Users can search for the keyword "takeout live broadcast" in the Meituan App to find the Meituan Takeout live broadcast page. (Tech Planet)

2. Tmall Home Decoration and Home Release Fire Phoenix 2.0 Reduce the threshold for participating in dealers and stores

On February 16, the first presidential class of Taobao and Tmall in 2023 was recently launched, with presidents and executives from more than 40 brands including Mengbaihe, Xilinmen, Gujia Home Furnishing, Gold Cabinets, Lin's Wood Industry, and Dulux attended. The event also released the "Seven Trends of New Home Decoration and Home Furnishing Concepts for Big Taobao", namely: spatial integration, sense of atmosphere, cultural and creative categories, environmental protection and health, high-quality sleep, aging-friendly, and whole-house intelligence. (Ministry Network)

3. Luo Yonghao responded to the wage arrears: it has been coordinated and properly resolved

It is understood that the company's main body of this incident, Hangzhou Jinwei is a long-term partner to make friends. In the preliminary investigation, the company found that there were indeed problems with the operation of Jinwei's human resources department. At present, the company has begun to deal with the relevant responsible personnel seriously and will strictly compensate the dismissed personnel in accordance with the agreement. In the future, it will continue to rectify the company's own compliance situation and make every effort to prevent similar problems from occurring again. The person involved in the wage arrears incident also posted on Weibo, saying, "Under the promotion of Teacher Luo, after communication, the problem was successfully resolved." (Interface News)

4. Maliuji Taobao store responded: The news of closing the store on the Internet is untrue, and the store is operating normally

On February 16, the news of "Ma Liuji bankruptcy" has attracted attention recently. In response, Taobao Ma Liuji flagship store issued an announcement stating that the news of closing the store online is false, and the store is in normal business, and the goods sold will be shipped normally in the order order. (China News Network)

5. Dianxiaomi 1688 version has made service adjustments: no longer open to new users to purchase

According to February 16, 1688 issued an announcement that due to business adjustments and system upgrades, Dianxiaomi 1688 version will be adjusted on the 1688 platform from March 1, 2023, and purchases will no longer be opened to new users. Users in the current service can continue to use Dianxiaomi 1688 version until the service validity period ends, and will not be affected. The specific upgrade recovery time will be notified separately. (1688 platform rules)

Internet news

6. Xiaohongshu launches close friends social function to focus on photo social

On February 17, Tech Planet exclusively learned that Xiaohongshu has launched a photo social function called "Swishu" to enhance social interaction between friends. This function is located in the function collection at the upper right of the homepage. According to the introduction of "Xuxiu", Xiaohongshu "Xuxiu" can occupy his mobile phone screen anytime, anywhere. (Tech Planet)

7. Naixue's founder of Naixue's Tea is the director of Lelecha. Naixue occupies 4 seats.

On February 17, more than two months after the new tea drink brand Naixue's tea invested 525 million yuan in holding Lele Tea, Naixue's executives officially joined the Lele Tea board of directors. The above management changes are in line with what Naixue has stated in the announcement of the acquisition of holdings Lelecha. The board of directors of Lelecha will be composed of 7 directors, of which Naixue has appointed four directors, and Lelecha will have a general manager. (Red Star News)

8. Autohome's fourth quarter revenue increased by 1.89 billion yuan year-on-year

According to February 16, Autohome announced its fourth quarter and full-year financial report today. According to the financial report, the company's total revenue in the fourth quarter of last year was 1.89 billion yuan, a year-on-year increase of 11.8%; the adjusted net profit attributable to Autohome was 669 million yuan, a year-on-year increase of 43%, and the adjusted net profit margin was 35.3%. Autohome's total revenue in 2022 was 6.94 billion yuan, and its adjusted net profit for the whole year was 2.17 billion yuan. Dividend per American depositary share in 2022 is $0.58. (China News Service)

Cross-border newsletter

9. Shopee will start the first wave of super promotions in 2023 to select 3.3 and 3.15. It will usher in a peak in traffic

According to February 16, after the annual peak season promotion, Shopee's first wave of super promotion selections in 2023 is about to hit. It is understood that in 2023, Shopee will create a "super promotion" on iconic days such as 3.3, 3.15, 6.6, 9.9, 10.10, 11.11, and 12.12. In the Philippine market, Shopee will start two super promotions in March, from 3.3 to 3.15, with hot sales and discounts not reduced. The Brazilian market is targeting the 3.15 consumer promotion and concentrated its energy to crack down on the hot selling period. (Pacific Charity Network)

10. Shopify launches payment reminder service for B2B merchants

According to February 16, in order to help B2B merchants receive payment on time within the payment period, Shopify has launched a new payment reminder service. The service automatically sends payment reminders with the help of Shopify Flow's payment schedule due trigger, which can better automate the payment process while improving the timeliness of payments. Merchants can also set the time when the payment reminder is sent to the payment due date or within 30 days after the due date. After the setting is completed, Shopify Flow will send payment reminders through the payment schedule due trigger based on the payment schedule, so as to remind customers to pay when the payment is due or expired. (Yien.com)