Morning news: Gome Electrical Appliances has filed for bankruptcy liquidation due to debts; it is reported that by the end of 2022, TikTok users are expected to exceed 1.5 billion; make a friend, Hao Xijie, head of the Overseas Business Department: Going overseas is the second growth curve; more than 90% of Cainiao Stations in Guangzhou have resumed business; Kuaishou issued a penalty announcement on vulgar hype behaviors on Kuaishou Live (the third issue)...

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E-commerce newsletter
1. Kuaishou releases a penalty announcement on vulgar hype behavior on Kuaishou Live (the third issue)
On December 2, Kuaishou Blackboard News recently released a penalty announcement on Kuaishou Live's broadcast of vulgar hype behavior. Kuaishou said that Kuaishou has always been committed to building a positive and healthy online live broadcast community and creating a real and diverse community ecology. Recently, the platform has found through inspections that some anchors ignore the platform rules and engage in vulgar hype during live broadcasts and other behaviors that disrupt the order of the live broadcast community. In the past two weeks, Kuaishou Live has increased its efforts to deal with violations such as "vulgar hype" and strictly dealt with a number of illegal accounts through multiple channels such as active monitoring and user reporting. (Kuaishou Blackboard Newspaper)
2. Make a friend Hao Xijie, head of the Overseas Business Department: Going overseas is the second growth curve
On December 1st, the relevant person in charge recently talked to many media outlets including "New List" online, talking about the business model of Chinese institutions going overseas, how to do TikTok training, and what actions will be done in the future. Hao Xijie, head of the Overseas Business Department, said that in 2021, Making Friends will begin to deploy overseas business, and going overseas will be the second important growth curve for Making Friends in the future. (financial)
3. JD.com adds the 2023 New Year’s Goods Festival product price force rules
According to December 1st, JD.com recently released the 2023 New Year’s Goods Festival commodity price force rules (hereinafter referred to as the rules).
The rules show that the magnitude of the price force coefficient can reflect the level of product discounts, which will affect the exposure of products in public areas such as homepage search, recommendation, and promotion venues. In order to allow consumers to get a more preferential shopping experience during the 2023 JD New Year’s Festival, during the New Year’s Festival, the products participating in the event must meet the requirements of the lowest front desk JD price and the lowest hand-in price (except for special categories) and other requirements during the specific period. (E-commerce Information Network)
Internet news
4. Popular Chinese stocks closed up and down on Thursday
According to news on December 2, popular Chinese stocks closed in different markets on Thursday. At the same time, Monster Charging rose by more than 13%, Qutoutiao rose by more than 12%, Xunniao Software and Qudian rose by more than 8%, Onion Group rose by more than 7%, Jiuzhou Pharmacy and Kuke Music rose by more than 6%, Fangduoduo and Xinyang rose by more than 5%, Jianzhi Education rose by more than 4%, Yaduo Group and No. 9 City rose by more than 3%, Dingdong Maicai, Vipshop, and Pinduoduo rose by more than 2%, 36Kr and 360 Digital Technology rose by more than 1%. (Sina Finance)
5. More than 90% of Cainiao Stations in Guangzhou have resumed business
According to news on December 2, express delivery companies such as SF Express, Shentong, YTO, and Jitu have recently stated that Guangzhou outlets have resumed normal operations one after another. It is reported that more than 90% of Cainiao Stations in Guangzhou have resumed business. It is also understood that all express delivery companies require their transit centers and outlets to continue to do a good job in express delivery epidemic prevention and control, including wearing masks, disinfection and sterilization in the store, and guiding consumers who pick up parts in the site to wear masks. (Guangzhou Daily)
6. Live broadcast platform Huafang Group has launched an offer plan to be listed on the main board of the Hong Kong Stock Exchange on December 12
On December 1, Huafang Technology Co., Ltd., the parent company of Huajiao and Liujianfang, issued a global sale announcement, officially launching the IPO from November 30 to December 5, and is expected to be listed on the main board of the Hong Kong Stock Exchange on December 12. In terms of equity structure, the largest shareholder of Huafang Group is Zhou Hongyi, the founder of 360 Group, who controls approximately 38.21% of Huafang Group's equity through Qihoo 360, Huajiao No. 1 and Huajiao No. 2; the second largest shareholder is Songcheng Performing Arts, which holds 37.06% of the shares through its wholly-owned subsidiary Global Bacchus Limited. (Official Flower House Group)
7. Tuniu's net income in the third quarter of 2022 is RMB 77.9 million
According to December 1st, Tuniu Travel Network released its unaudited third-quarter performance report as of September 30, 2022. In the quarter, Tuniu's net income was RMB 77.9 million, a decrease of 32.1% from the same period in 2021. Other revenue was RMB 36.4 million, an increase of 52.3% over the same period in 2021. Tuniu's gross profit margin in the third quarter of 2022 was 57.8%, while the gross profit margin in the third quarter of 2021 was 34.7%. As of September 30, 2022, the company owned cash and cash equivalents, restricted cash and short-term investment of RMB 949.6 million. (Tuniu Official)
8. Gome Electric Appliances filed for bankruptcy liquidation due to debts
On December 1, Gome Electrical Appliances Co., Ltd. applied for bankruptcy liquidation from the Bankruptcy Court of the Beijing No. 1 Intermediate People's Court for bankruptcy liquidation due to owing millions of payments from suppliers and was unable to repay them after being urged. The court has initiated an examination. (Zhongcheng Court Major Case Center)
Cross-border information
9. Shoe overseas company Meimai Technology Black Friday Network's sales exceeded 100 million yuan
On December 1, during the 2022 "Black Friday Network One" period, cross-border overseas overseas company Meimai Technology has achieved sales of over 100 million yuan, setting a new historical record again.
It is reported that Meimai Technology is a shoe company that owns independent brands such as Dream Pairs, Bruno Marc, Nortiv8, and its product line covers vertical sub-categories such as women's shoes, men's shoes, and outdoor shoes. Online, Meimai Technology's business covers independent brand websites, Amazon, eBay and Walmart channels, and its products are sold to more than 10 countries and regions including North America, Europe, Asia and other countries; offline, Meimai Technology has opened dozens of brand physical stores in the US market. (Red Net)
10. News says that by the end of 2022, TikTok users are expected to exceed 1.5 billion
According to the news on December 1st, media reports that TikTok is the fastest growing social media platform in history. The number of users has increased by 1,800% over the past five years, and experts say the total number of users will exceed 1.5 billion by 2022.
Last year, TikTok became the sixth platform with more than 1 billion users. Of these 1 billion users, 136 million are in the United States. But more importantly, 386 million of TikTok's 1 billion users are between the ages of 18 and 24, and another 282 million are between the ages of 25 and 34. So up to 75% of all users are under 35 years old.
According to statistics, in the United States, TikTok users spend an average of 95 minutes (1.5 hours) on video sharing platforms every day, while Twitter is 35 minutes, Facebook is 31 minutes, Snapchat is 30 minutes, and Instagram is 29 minutes. (Extremely fast)

