#Laogao E-commerce Newsletter#[E-commerce Evening News Brief on August 24]

Evening News: Dai Shan: It is difficult to take over Taobao, but customers have given a lot of direction and strength; Taobao's post-00s merchants are close to 1 million; Douyin Laike APP launches the "Taiter Plaza" function; Taobao launches the order number protection function will automatically generate virtual numbers instead; Amazon brand sellers can handle negative reviews to enhance customer participation...

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E-commerce newsletter

1. Dai Shan: It is difficult to take over Taobao, but the customers have given a lot of direction and strength

On August 24, at the 2022 Innovation and Entrepreneurship Conference of the Creation Festival, Dai Shan, president of Alibaba Group's domestic digital business sector, said that since 2003, the secret of Taobao's development lies in serving culture, adhering to the original aspiration, and maintaining an optimistic spirit. Dai Shan said that entrepreneurs need to be dream-driven, and user-oriented, be clear about who to serve and what value they create. At the beginning of 2022, Dai Shan officially served as Alibaba's chief executive in charge of the domestic digital business sector, and was responsible for the business such as Taobao. Dai Shan said that Taobao will continue to be a platform for young entrepreneurs and be a companion and supporter on the road to realizing its dreams by small and medium-sized enterprises. (E-commerce News)

2. The "Taits Square" function is launched on the Douyin Laike APP

On August 24, Douyin Life Service launched the "Teacher Plaza" function on the Douyin Laike platform, providing merchants with efficient channels for experts to cooperate with. Specifically, if you enter the Douyin Laike APP on the platform, click "Teleblower for Goods -Teleb Square" to enter the homepage of the TikTeleb Square. If the expert agrees to Jianlian or sets "communication can be initiated directly without consent", the merchant can directly view the expert's contact information. Each merchant has a total of 25 opportunities to check the contact information of experts every day. If you have contacted an expert, you will not consume the opportunity. The expert phone number is a virtual number and a real number of an expert. It is only allowed to dial in the APP. (E-commerce News)

3. Taobao post-00 merchants are close to 1 million

Relevant data shows that there are more than 4 million Taobao merchants born in the 1990s and 2000s store owners. It is estimated that there is one Taobao entrepreneur in every 80 people aged 18-30 in China. Data shows that as of the first half of 2018, the number of Taobao youth stores has exceeded 2 million, accounting for more than half of the newly opened stores in the past year, with sales per store increasing by as much as 39%. At that time, more than 2 million people born in the 1990s had started their own businesses in Taobao, and the growth in 2017 exceeded 700,000, far higher than other groups. Youth stores have become a new force in the online market. (E-commerce News)

4. Taobao launches order number protection function to automatically generate virtual numbers instead

On August 24, Taobao on mobile phone officially launched the order number protection function. This move can protect the security of users' privacy information to the greatest extent, while avoiding unnecessary interruptions from phone calls and text messages. Specifically, Taobao users on mobile phones can check the order number protection service at the bottom of the order submission page or click "My Taobao->Settings->Privacy->Order Number Protection". After the service is activated, the recipient's real mobile phone number will be hidden when placing an order, and the merchant, express delivery and buyer will contact the virtual number generated by the system. 15 days after the transaction is completed, the virtual number of the order will automatically expire. (E-commerce News)

5. The fourth season of Pinduoduo "Duoduo Reading Month" will be launched on August 24

According to reports, after the joint activity of the first three seasons of "Duoduo Reading Month", as of the time of publication, the number of book orders in the official flagship stores of mainstream publishing houses such as Commercial Press, Shanghai Century Publishing Group, and People's Literature Publishing House has exceeded 100,000 pieces. (E-commerce News)

Internet news

6. JD.com will carry out special treatment on price violations of mooncake products

In the near future, JD.com will carry out special governance on high-priced mooncake products and high-priced freight behaviors. The governance content includes but is not limited to inflated prices, extremely frequent price changes, and inflated freight costs. Merchants are asked to conduct self-check the price information of operating goods in accordance with the law and regulations. It is understood that this special governance includes all products on JD.com. (E-commerce News)

7. Douyin e-commerce holds an open day for book copyright protection and work with all parties to protect genuine books

According to August 24, on August 23, Douyin E-commerce held the "Open Day for Book Copyright Protection" event, and disclosed its measures and governance results related to protecting intellectual property rights and combating piracy. In 2021, Douyin e-commerce launched the intellectual property protection platform IPPRO to provide a green channel for complaints for the rights party. Data shows that as of August this year, IPPRO has provided services to more than 7,300 rights holders and 11,000 intellectual property filings and rights protection, accepted more than 57,000 infringement complaints and deleted more than 60,000 infringement links. (E-commerce News)

Cross-border newsletter

8. Flipkart opens its first grocery delivery center in Andhra Pradesh, India

August 24th news, Flipkart recently announced that the company has opened its first grocery distribution center in Vijayawada, Andhra Pradesh, India. The distribution center will further expand Flipkart's supply chain network and provide door-to-door delivery services to Andhra Pradesh and other parts of India. According to reports, the distribution center covers an area of ​​100,000 square feet and has 2.2 million units of storage capacity, creating more than 1,000 direct and indirect jobs, providing delivery services to sellers, businesses and local farmers in the Indian market. (E-commerce News)

9. Amazon brand sellers can handle negative reviews to enhance customer engagement

August 24th news, Amazon's US and European stations recently issued an announcement stating that brand sellers can now enhance brand loyalty and customer engagement by processing comments from Samsung or below Samsung. According to reports, brand sellers can contact buyers who leave criticisms and bad reviews of their products through courteous refunds, or use the buyer review feature in the Seller Center. Additionally, only the primary account holder has access to buyer reviews. If a secondary account user wants to access buyer reviews, please request the primary account holder to open permissions through Settings > User Permissions > Advertisements > Buyer Reviews. (E-commerce News)

10. eBay acquires myFitment Group to improve the market experience of parts and accessories

On August 24, eBay recently announced that it has acquired myFitment Group, including myFitment, LLC and Illumaware, LLC. The two parties signed and completed the transaction on August 23, 2022, and more details have not been disclosed. The acquisition is an important step in eBay's development of key components and accessories categories, advancing its technology-led reimagining by introducing a valuable, technology-based tool in-house and ensuring eBay sellers and buyers continue to benefit. myFitment’s technology and platform provide powerful, easy to use and affordable solutions to help sellers drive sales and avoid expensive returns. (E-commerce News)