#Laogao E-commerce Newsletter#[E-commerce Evening News on July 29]

Evening news: Douyin e-commerce strengthens control and stores without source of goods will ban related products; Pinduoduo officially launches the "2022 Duoduo New Craftsmanship" campaign to invest 1 billion traffic and subsidies; Daily Youxian announced a major adjustment to its business strategy; Shopee adjusts the buyer's freight on Taiwan's Xiapi Lairfu shipping channel; Lazada launches the quality assurance policy "Product Quality"...

Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. Douyin e-commerce strengthens control and stores without sources of goods will ban related products

According to July 29, Douyin E-commerce recently issued a public notice on the revision of the "Merchant - No Source Store" Rules", and the rules are expected to take effect on August 4, 2022.  

It is reported that the core changes of this revision include the following points: 1. Definition of store without source and hazard revision: According to the official definition, "no source store" means that the store operator does not have spot stock, and looks for products online to find the source of goods. Without obtaining the authorization of the source of goods, the source of goods will "transfer" the source of goods to their own store. When a consumer places an order, the store operator will then go to the source of goods to place an order, and the source of goods will dispatch orders to the consumers. The harm includes: "no source of goods" without the consent of the source of goods, "transfer" the goods of the source of goods to their own stores for sale without authorization without authorization of copying the product information of the merchant of the source of goods. This is not only suspected of infringing on consumers' right to know and personal information protection rights, but also suspected of infringing on the source of goods' intellectual property rights and posing unfair competition to the source of goods.

2. Douyin e-commerce has also strengthened the control of stores without sources of goods: the platform will make judgments on illegal stores based on multiple dimensions such as system identification, media reports, user complaints and merchant reports. When it is identified that the merchant store is suspected of operating without sources of goods, the platform has the right to restrict the products or stores, and warn and issue fines to merchants based on the degree of violation.  

The specific violations are handled as follows: the relevant products are banned. The circumstances are average. Every time the violation occurs, the number of items listed on the shelves will be restricted to 1,000. The circumstances are serious. Every time the violation occurs, the total number of items listed on the shelves will be B4 points, the number of items listed on the shelves will be restricted to 1,000, and the store will be restricted to 7 days of release of goods. The circumstances are particularly serious. Every time the violation occurs, the total number of points listed on the shelves will be B12 points, and the illegal payment will be deducted, and the related store/account will be handled. (Yibang Power)

2. Taote releases special subsidies for high-temperature cities

On July 29, Taote announced the release of special subsidies for high-temperature cities. Starting from July 27, Taote will issue targeted special subsidies to users of the city after 8 o'clock on the same day based on the list of high-temperature cities with the highest temperature exceeding 40°C in the city forecast by Moji weather. Users of high-temperature cities that meet the rules can open the Taote App and receive the corresponding special subsidy through pop-up windows. This subsidy is available for all venues and is not limited to categories. It is understood that today, consumers from 15 cities with temperatures of 40℃ received high-temperature subsidy ice red envelopes from Taote. (E-commerce News)

3. Pinduoduo officially launched the "2022 Duoduo New Craftsmanship" campaign to invest 1 billion traffic and subsidies

According to July 29, Pinduoduo officially launched the "2022 Duoduo New Craftsmanship" campaign today, and the first phase of the event will last from early August to the end of October. At the same time, Pinduoduo has also launched the exclusive "Duoduo New Craftsmanship" event, which includes pillow weaving, rattan weaving, ceramics, embroidery, glass, wood carving, kitchen utensils, silver jewelry, ornaments, and traditional handmade agricultural and sideline products. The 10 billion subsidy channel will also focus on the shortlisted handicraft products. (E-commerce News)

4. Daily Youxian announced major adjustments to its business strategy

On July 29, MissFresh announced on its official website that it has made major adjustments to its business strategy. According to the announcement on July 14, 2022, the company reached a strategic investment agreement with Shanxi Donghui Group, and Shanxi Donghui Group agreed to make an equity investment of RMB 200 million in MissFresh. As of July 28, the transaction has not been completed and the company has not received any funds from Shanxi Donghui Group. These major adjustments are expected to have a significant adverse impact on the company's financial performance. The company will make every effort to maintain the normal operation of next-day delivery business, smart fresh food market business and retail cloud business. (E-commerce News)

Internet news

5. Youzan opened Xiaohongshu for half a year. The number of merchants connected to Xiaohongshu increased by more than 10 times.

According to July 29, since Youzan opened Xiaohongshu in December 2021, in just half a year, the number of merchants who connected to Youzan to Xiaohongshu has increased by more than 10 times, and the transaction volume has increased by 1,500%. Youzan and Xiaohongshu have been fully connected. Youzan merchants open stores on Xiaohongshu, and any cross-platform product, order and other data related to any cross-platform operation can be managed by Youzan operation, while merchants only need to pay attention to the content and plant grass. According to statistics from Youzanshu, the proportion of content related to search and shopping decisions on Xiaohongshu accounts for as high as 87%, which is much higher than that of other platforms. (E-commerce News)

6. Alipay launches one-click cancellation of automatic deduction function

According to July 29, recently, some netizens discovered that Alipay launched a one-click cancellation of the automatic deduction function. When pushing related application messages in the message box on the Alipay homepage, you can directly view the clear subscription service list from this portal and select whether to cancel with one click. According to tests, when the user receives a deduction reminder, he can see whether it is an automatic withholding service. If he wants to manage the automatic withholding service, he can directly click to enter the secondary page through the order message. Check all activated deduction services and perform one-click management. (E-commerce News)

Cross-border newsletter

7. Henan’s cross-border e-commerce transaction volume reached 111.17 billion yuan in the first half of the year, an increase of 9.6%.

According to July 29, the Henan Provincial Government Information Office recently held a series of press conferences on "Economic Operation of Henan Province in the First Half of 2022" to introduce the specific situation of Henan Province's business operation in the first half of 2022. Data shows that in the first half of 2022, Henan's cross-border e-commerce transaction volume reached 111.17 billion yuan, an increase of 9.6%. In the first half of the year, the construction of three cross-border e-commerce comprehensive pilot zones in Zhengzhou, Luoyang and Nanyang, Henan has accelerated. Among them, Zhengzhou City's cross-border e-commerce transaction volume accounted for 59% of the province in the first half of the year, and Zhengzhou City carried out more than 8,700 cross-border e-commerce business. At present, Henan Province has recognized the first batch of 12 overseas warehouse demonstration enterprises, and another batch will be recognized within the year. (E-commerce News)

8. Cainiao officially launches Cainiao international express express line products to cover six European and American countries

July 29th news, Cainiao officially launched Cainiao International Express Express Products, focusing on covering six European and American countries. It is expected that the parcels can be delivered to overseas consumers in as early as 5 working days. It will work with AliExpress to continuously optimize products such as USD 10 5-day delivery and USD 5 10-day delivery, to provide "reimbursement for late nights" and other guarantees to comprehensively improve cross-border experience. The person in charge said that Cainiao will continue to build global logistics infrastructure, upgrade the "end-to-end" performance services of international logistics, and provide full-link logistics solutions including international express delivery, international supply chain and international freight. (E-commerce News)

9. Shopee adjusts the shipping fee of Taiwan's shrimp pilaerfu shipping channel

On July 29, Shopee issued a notice on the adjustment of freight rates for Taiwan's Xiapi Lairfu Sea Freight Channel buyers. The notice stated that in order to encourage buyers to place orders during the promotion period and further increase sellers' sales, buyers who use the Lairfu (mass shipping) channel on Taiwan sites will enjoy the free shipping policy on the August sale date. On all major promotion days in August, buyers using the channel pay a shipping fee of 0TWD (NTD) and buyers using the channel on non-largest promotion days pay a shipping fee of 10TWD (NTD). (E-commerce News)

10. Lazada launches the "Product Quality" quality policy

According to July 29, in order to assist and guide merchants to improve product quality and service quality, Lazada launched the "Product Quality Quality Assurance Policy" on July 22, 2022, and will start the first penalty line assessment on September 30, 2022. This policy will assess quality performance from the store dimension, mainly examining three indicators: merchant return rate, negative review rate and seller rating, and are divided into cordon and penalty line. In addition, the assessment range of the penalty line does not include the past two months of the month, and is divided into return-type penalty line and bad review penalty line according to the situation. (Amazon)