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#Laogao E-commerce Newsletter# [E-commerce Evening News on December 15]

2021-12-15

E-commerce information: Taobao: The list of the most popular products for Double 12 is the "must-have guide for social terror"; Kuaishou report: Kuaishou's e-commerce beauty purchase users increased by 40.6% from January to August this year; Hello Travel announced the launch of self-driving car rental business; Report: China's cross-border e-commerce retail import and export of agricultural products in 2020 was US$6.34 billion; news said that the Middle East e-commerce platform AjMall announced the closure...




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E-commerce newsletter


1. Taobao Live released the "Double Twelve Year Featured Consumer Report"


According to December 15, during this year's Double 12, Taobao Live released the "Double Twelve Annual Featured Consumers Report". The report shows that 75% of smart homes believe that smart home appliances will affect their lives, and the supplies they often purchase are sweeping robots, smart lights, rice cookers, etc. According to Taobao Live data, in 2021, among the people who purchase smart home appliances in Taobao's direct pickup rooms, 22-40-year-olds account for 79%, of which about 45%. The total transaction volume of smart home appliances increased by 85% compared with the previous year. (E-commerce News)


2. Kuaishou report: Kuaishou’s e-commerce beauty purchase users increased by 40.6% from January to August this year


The report shows that from January to August 2021, Kuaishou Beauty Cosmetics' monthly active users increased by 16.7%; Kuaishou E-commerce Beauty Cosmetics' users increased by 40.6%, exceeding 27 million. The number of likes from Kuaishou Beauty short videos increased by 40.7%, the number of comments increased by 28.4%, and the number of short video sharing in August exceeded 35 million; the number of likes from Kuaishou Beauty live broadcast exceeded 1.74 billion in August, and the number of live broadcast comments exceeded 98 million. In addition, from January to August 2021, the search volume of functional terms for beauty products increased by 87.8%. (E-commerce News)


3. Tmall: Since November, the transaction volume of charging piles on the platform has increased by more than 400%.


According to the news on December 15, according to the report of Tianxia Online Business, after the beginning of winter, the battery life of electric vehicles has decreased due to low temperatures, and charging piles on Tmall continue to be sold. Since November, transactions have increased by more than 400% year-on-year, and the average daily search volume has increased by nearly 300% year-on-year. In addition to the hot-selling fixed charging piles and car owners who are preparing to return home for the New Year will also prepare a car charger to deal with the problem of few charging piles in their hometown. (E-commerce News)


4. Taobao: The list of the most popular products for Double 12 is the "must-have guide for social fear"


On December 15, during Double 12, Taobao launched the "must-shop list" of products for the first time, screening out more than 1,000 theme lists for consumers at one time, covering more than 1 million special products. The product list will be updated in real time in the long term, and it is recommended to recommend the special products on Taobao. Taobao data shows that the list of products that have gained the most popularity is a "must-have guide for social terrorism." It is revealed that Taobao has covered thousands of sub-specialized markets, with more than 50,000 original designers. (E-commerce News)


Internet news


5. Hello Travel announces the launch of self-driving car rental business


According to news on December 15, Hello Travel announced today that it will launch a self-driving car rental business. In addition, users with Sesame credit scores greater than 550 can also rent a car without a deposit. It is understood that Hello Travel's fifth anniversary business results announced in September this year show that at present, Hello Travel's mobile travel services include two-wheel sharing services, hitchhiking and taxi services; emerging local services include Hello Electric Vehicles and Xiaoha battery swap service jointly established with Ant Group and CATL. Since its establishment five years ago, Hello Travel has registered users of nearly 500 million, with more than 400 cities, with a total riding mileage of 18.4 billion kilometers, reducing carbon emissions by 500,000 tons. (E-commerce News)


6. Meituan’s “Little Yellow Light” plan to buy medicine has been implemented in Chengdu and has been connected to more than 200 pharmacies.


On December 15th, today, the Chengdu Qingyang District Market Supervision and Administration Bureau, together with Meituan’s drug purchases, and many local pharmacies in Chengdu launched the “Qingyang District 2021 Safe Drug Use Month and 'Little Yellow Light' China Tour Chengdu Station Activities”, aiming to improve the 24-hour pharmacy supply guarantee capabilities of enterprises, popularize drug safety knowledge, and effectively solve the pain points of Chengdu citizens’ difficulty in purchasing medicine at night. At present, more than 200 pharmacies in Chengdu have joined the "Little Yellow Light" livelihood service plan, providing consumers with 24-hour drug sales and delivery to their homes. (E-commerce News)


Cross-border newsletter


7. South African e-commerce Jumia reaches cooperation with Ghana Post


According to foreign media reports, South African e-commerce platform Jumia recently reached a cooperation with Ghana Post. This cooperation will improve the delivery level of Jumia's cross-border orders and promote the growth of Ghana's e-commerce market. According to reports, currently, Ghana Post has more than 300 service points in the country, which can meet the needs of e-shoppers with fast and secure delivery. Jumia Ghana Station CEO Tolulope George-Yanwah said that Jumia hopes to better serve consumers in the country, including rural areas, through Ghana Post, to help more residents start their online shopping journey. (E-commerce News)


8. WeMall ShopExpress reaches cooperation with PAYSSION and Zebra ERP


On December 15, WeMall ShopExpress announced that recently, it has reached cooperation with PAYSSION, a global local payment service provider, and Zebra ERP, a cross-border ERP service provider, to empower merchants from multiple link links such as cross-border payment and ERP, helping Chinese brands gain new space for overseas market growth in the DTC era. It is understood that ShopExpress is a set of SaaS solutions launched by WeMall for domestic merchants to go overseas, which can provide merchants with website building, payment, operation, marketing and other services. (E-commerce News)


9. Report: my country's total cross-border e-commerce retail import and export of agricultural products in 2020 was US$6.34 billion


The report shows that in 2020, my country's total cross-border e-commerce retail import and export of agricultural products was US$6.34 billion, an increase of 19.8% year-on-year. Among them, the import volume was US$6.18 billion, an increase of 24.1% year-on-year; the export volume was US$160 million, a decrease of 48.4% year-on-year. A relevant person in charge of the Ministry of Agriculture and Rural Affairs said that at present, my country's cross-border e-commerce for agricultural products has maintained a good development momentum, giving birth to new business forms and models of cross-border e-commerce live broadcast of agricultural products, driving food brands to go overseas quickly, and activate new momentum for the development of agricultural characteristic industrial clusters. (E-commerce News)


10. News says that the Middle East e-commerce platform AjMall announced the closure


According to the Seller Home, the Middle East e-commerce platform AjMall recently announced the closure of the closure of the Middle East e-commerce platform. AjMall said in an email to the seller that due to platform business adjustments, AjMall was closed today. The goods are in storage until 24:00 on December 16; if there are bills in the backend that have not settled, the bills must be confirmed and the invoice must be uploaded as soon as possible. The platform will arrange complete settlement at the latest in early January. The original buyer's order still needs to be shipped normally. It is understood that AjMall was officially launched on August 20, 2018. It is a fast fashion clothing platform that provides global consumers with products in multiple categories such as clothing, accessories, makeup, shoes and bags, home furnishings, maternal and infant, electronics, etc. (E-commerce News)



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