Evening information: Taobao and Tmall cross-border overseas orders surged this year; Kuaishou e-commerce adjusted the PK sales threshold; Pinduoduo officially launched the 12.12 "National Real Fragrance Festival"; China Logistics Group Co., Ltd. was officially established; eBay's "refurbished" product search volume increased by 1,800% during the Black Friday...
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E-commerce newsletter
1. Taobao and Tmall cross-border overseas orders surged this year
12月6日消息，据天下网商消息，今年黑五和圣诞假日购物季期间，海外流行上淘宝、天猫“海淘”国货。11月22日至今，海外消费者在淘宝的下单量激增。具体来看，除圣诞树、装饰品外，宠物圣诞服饰玩具等出海增长显著，带动淘宝上圣诞类用品出海销售额同比增长超50%。圣诞季期间，国货美妆在淘宝天猫的出海销售额同比两位数增长。家乡美食方面，螺蛳粉、老干妈、加热即食小龙虾、火锅底料等在海外热销。（电商报）
2. Kuaishou e-commerce adjusts the threshold for PK selling goods
According to December 6, Kuaishou E-commerce recently issued an announcement stating that in order to improve users' shopping experience and visual experience in PK scenarios, the platform will adjust the threshold for PK selling, and this change will take effect on December 10, 2021. The adjusted rules require that when the PK object conducts live selling goods at the same time, both parties need to meet the PK selling threshold requirements. The merchant level is updated on the 8th of each month, and the shopping experience of merchants/carrying experts is updated every day. Merchants/carrying experts pay attention to relevant indicators and the fan range of PK sellers. (E-commerce News)
3. Pinduoduo officially launches 12.12 "National Real Fragrance Festival"
According to December 6th, today, Pinduoduo announced the official launch of the 12.12 "National True Fragrance Festival". The platform will distribute shopping red envelopes of 3 billion yuan in total, and join forces with more than 100 flagship stores at home and abroad to provide targeted subsidies for highly concerned "real fragrance" products. "real fragrance" agricultural products will become the core and highlight of the event. During the "National True Fragrance Festival", the seasonal fruits such as citrus oranges, Dandong strawberries, Chilean cherries, Hainan Guifei Mang, Guangxi crispy tomatoes, etc. that entered the peak period were all recommended by Pinduoduo, with the highest subsidy exceeding 40%. (E-commerce News)
4. China Logistics Group Co., Ltd. was officially established
According to CCTV News, with the approval of the State Council, China Logistics Group Co., Ltd. was officially established today. At present, the newly established China Logistics Group's business outlets are located in 30 provinces (cities, districts) and five overseas continents; it has 120 dedicated railway lines and 42 futures delivery warehouses; it integrates nearly 3 million social road freight vehicles; and international trains traverse the Eurasian continent. (E-commerce News)
Internet news
5. WeChat responded that Taocai Caicai mini program could not be updated for 7 months: it will be processed as soon as possible
According to reports on December 6, according to reports, a programmer from Alibaba's community e-commerce "Taocai" WeChat mini program has been unable to be updated for more than 7 months, resulting in the platform being unable to provide consumers with the services and functions they deserve, and it is also impossible to improve and upgrade according to the requirements of the regulatory authorities. At the same time, Taote mini program has not been approved since its application in February. In response, WeChat relevant persons said that they will deal with it as soon as possible according to the situation. It is reported that in November this year, Alibaba’s Taocai issued an announcement stating that in order to bring a better experience to consumers and avoid service barriers caused by interconnection barriers. (E-commerce News)
6. Walmart 3 stores will be closed on December 7
According to reports on December 6, Walmart Shenzhen Honghu Store, Wuxi Taihu Store and Chongqing Beicheng Tianjie Store will be closed on December 7. Among them, the Shenzhen Honghu Walmart store, which has been in operation for 25 years, is Walmart's first store in China. Regarding the reasons for the closure, Walmart responded that it was because the owners were about to upgrade the property as a whole. It also said that opening or closing stores are normal measures for daily operations of the retail industry. According to incomplete statistics, from 2016 to 2020, Walmart China closed about 80 stores. As of September 2021, the number of stores in Walmart hypermarkets in the Chinese market dropped from 403 at the beginning of the year to 378. (E-commerce News)
Cross-border newsletter
7. Yunda International launches direct flight charter in China-Nepal
According to the news on December 6, according to "Nepal Yunda", Yunda International recently launched a charter flight from China-Nepal, with goods including scarves, cashmere sweaters, cotton fabrics, carpets, copper products, Thangkas, etc. At present, Yunda International Service Network has opened more than 30 international dedicated lines in South Korea, Canada, Australia, etc., and has more than 60 franchisees in 35 countries and regions around the world. (E-commerce News)
8. Cross-border e-commerce company "Shangduo Technology" completes angel round investment of tens of millions of yuan
According to 36Kr, cross-border e-commerce company "Shangdui Technology" has recently completed an angel round of financing of tens of millions of yuan. This round of financing funds will be used for product marketing and accelerate the brand's layout and operation nationwide. It is understood that Shangdian Technology was established in February 2021. By focusing on overseas supply chains, it will sell imported cosmetics, skin care products, fragrance and other global products to China. The company independently developed a one-stop cross-border e-commerce service system - the Haigou Cloud Warehouse Management Platform, which matches cross-border e-commerce companies with zero-tax commodity warehousing resources and distribution resources. (E-commerce News)
9. Russian e-commerce Ozon plans to enter the Italian market in 2022
According to foreign media reports, Russian e-commerce Ozon recently announced that it will enter the Italian market in 2022. Therefore, Ozon will go online and start business in Italy next year and hopes to enter the country by June 2022. Alexander Shulgin added that Ozon hopes that local Italian companies can sell goods directly on their platform, and that Ozon will provide logistics services for goods shipped to Russia to meet Russian consumers' demand for "Made in Italy" products. (E-commerce News)
10. During the Black Friday, eBay’s “refurbished” product search volume rose by 1800%
According to the latest Black Friday sales analysis, during this year's Black Friday, eBay's certified "refurbished" products continued to rise, and its search volume soared by 1,800%. The most popular categories are electronic products and mattresses. Among them, the search volume of refurbished mattresses increased by 12% compared with Black in 2020; refurbished products account for 40% of total electronic product sales; and the search volume of refurbished phones increased by 100% compared with Black Friday in 2020. Refurbished products will become the best-selling category for next year's Black Friday. (E-commerce News)
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