Evening News: Tmall Double 11 Children's Oral Organ doubles; Taobao Education's Double 11 first day: The consumption growth of computer-level examinations exceeded 600%; Jingxi Double 11 officially launched the "Online Vegetable Basket"; Wish and Klarna's in-depth cooperation will provide US customers with interest-free short-term installments; Facebook will launch a new live shopping plan...
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1. Tmall Double 11 Children's Oral Organs Reached Double Growth
According to the news on November 5, according to the world's online business, under quality education, instruments such as guzheng, recorder, harmonica and other instruments were sold in Tmall Double 11, among which the children's oral organ doubled. During this year's first sales period of Tmall Double 11, Dunhuang sold more than 3,000 Guzhengs, with a transaction volume exceeding 10 million, and won the top 1 national musical instruments. (E-commerce News)
2. Taobao Education Double 11 first day: The consumption increase in computer-level examinations exceeds 600%
According to Taobao Education data, on the first day of Double 11 sale, the consumption of computer-level examinations increased by more than 600%, and the growth of postgraduate entrance examinations and public examinations exceeded 100%. The teacher qualification examination, which just ended the written examination at the end of October, also reached a consumption increase of 130%, and the consumption of vocational skills training increased by nearly 300%. It is understood that during Double 11, nearly 100 presidents and famous teachers logged into Taobao live broadcast rooms one after another, and Meng Yu, general manager of Xinghai Musical Instruments, etc. have already started the "live streaming and selling goods" mode. It is understood that in the first half of this year, Tmall's education, books and musical instruments industries were integrated into the cultural and educational department. (E-commerce News)
3. 1688 upgrades the scoring model of the industrial brand Jinguanpin to the integral model
November 5th news, yesterday, the 1688 platform released an announcement on the adjustment and upgrading of industrial brand Jinguanpin points. The announcement stated that in order to adapt to the development and changes of the 1688.com market platform and help industrial brand member store products grow better, 1688 adjusted and upgraded the original industrial brand Jinguanpin scoring model to a points model. The adjustment will take effect on November 15, 2021. After the change, if the industrial product Golden Crown points reach 100 and all required tasks are completed, the product will become a Golden Crown product the next day. (E-commerce News)
4. Jingxi Double 11 officially launched the "Online Vegetable Basket"
On November 5, JD Group Jingxi Business Group reached a strategic cooperation with Beijing Vegetable Basket Transportation Co., Ltd. During Double 11, Jingxi will jointly create a modern "online vegetable basket" project with Beicai Transportation, and open a Beijing online "online vegetable basket" zone on the Jingxi APP. Through the combination of "direct picking from the origin" and "pre-sale self-pickup" model, community residents can place orders on the same day and pick up the next day. It is understood that this cooperation will promote the digital development of Beijing's "vegetable basket" project and ensure the stable supply of fresh vegetables, rice, flour, grain and oil and other daily necessities in Beijing. (E-commerce News)
Internet news
5. Fliggy: Double 11 rural homestay package sales increased by more than 10 times year-on-year
According to November 5, during this year's Tmall Double 11, "stocking homestays" has become a new trend. Data shows that the number of rural homestays participating in Double 11 through Fliggy hit a record high, of which nearly 70% were the first participation. During this period, Fliggy launched the "National Boutique B&B Free Package" for the first time, and so far more than 15,000 items have been booked. Fliggy data shows that as of 24:00 on November 3, the sales of rural homestay packages during Double 11 increased by more than 10 times year-on-year. (E-commerce News)
6. 58.com: The highest demand for courier recruitment among jobless occupations in Q3 2021
According to the data from 58.com Recruitment Research Institute, in the third quarter of 2021, in terms of corporate recruitment activity, the recruitment demand for the top 10 jobs in the country is from high to low, including couriers, security guards, clerks/salesmen, cutting/welders, nanny/monthly nanny, customer service specialists/assistants, cleaning, restaurant waiters, marketing, and market research. 58.com analyzes that with the arrival of the peak shopping season at the end of the year, major sales companies have increased their recruitment of clerks/sales staff. (E-commerce News)
Cross-border newsletter
7. Facebook will launch new live shopping plan
November 5th news, Facebook recently announced that it will launch its largest live shopping plan to date starting this week, providing customers with easier shopping methods. The program is a further extension of Facebook’s foundation on Live Shopping Fridays, a live shopping program launched by the company this summer, which will host live shopping with selected retailers, inviting viewers to ask questions about product information and make purchases. It is reported that users can watch Facebook Shopping's live shopping event once a day on Facebook and Instagram, and use Facebook Pay to complete payments and get discounts. (E-commerce News)
8. Wish and Klarna will provide interest-free short-term installment payments for US customers
According to foreign media reports, Wish recently announced in-depth cooperation with global payment giant Klarna to provide US customers with interest-free short-term installment options to further promote the "buy first and pay later" service. It is reported that Klarna's "Pay in 4" model supports providing Wish customers with four interest-free payment services. Users only need to pay the first fee at checkout, and the remaining fees will be automatically charged in three installments. It is understood that Wish cooperated with Klarna for the first time in 2014, introducing a variety of flexible payment options for European consumers. (E-commerce News)
9. Polish e-commerce Allegro acquires Czech e-commerce Mall for 881 million euros
November 5th news, Polish e-commerce Allegro recently announced the acquisition of Czech e-commerce platform Mall and logistics company WEDO for 881 million euros. Allegro CEO Franois Nuyts said that through the merger with Mall, their market value in Central and Eastern European countries such as Poland, the Czech Republic, Slovakia, Slovenia, Hungary and Croatia will exceed 250 billion euros. In addition, the transaction is awaiting national antitrust approval and is expected to be completed in the first half of 2020. (E-commerce News)
10. Latin American e-commerce MercadoLibre's third-quarter GMV increased by 23.9% year-on-year to US$7.3 billion
According to November 5, Latin American e-commerce giant MercadoLibre recently released its third-quarter financial report, showing that its third-quarter GMV increased by 23.9% year-on-year to US$7.3 billion, with 74.1% coming from mobile. MercadoLibre's total profit in the third quarter was US$806.6 million, with a profit margin of 43.4%, slightly higher than 43.0% in the same period last year; net profit was US$160.4 million, about twice the same period last year. In addition, MercadoLibre's active users reached 78.7 million this quarter, real-time listing reached 335.1 million, total transaction volume was 865.7 million, and total payment volume increased by 43.9% year-on-year to US$20.9 billion. (E-commerce News)
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