#Laogao E-commerce Newsletter# [E-commerce Evening News on August 19]

      Evening News: Taobao Live releases anchor support plan; Xianyu releases a funny version of Xianyu etiquette advocates user-friendly communication; Cainiao launches Southeast Asia Jisuda service logistics to accelerate by nearly 50%; eBay adds an overseas warehouse service provider "Dajian Cloud Warehouse"; Xiaomi 816 Thanksgiving Season total payment amount exceeds 9.83 billion yuan...

      Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. Taobao Live Releases Anchor Support Plan

      On August 19, Taobao Live released an anchor support plan today, which provides various resource support including traffic rewards for anchors across the Internet and content creators who are interested in engaging in the live e-commerce industry. A single account can receive up to one million daily traffic resource rewards. It is understood that compared with the previous official support policies, this plan will focus more on cultivating mid-level anchors with stable traffic operation capabilities and attracting off-site content creators to settle in. The goal is to batch incubate top live broadcast rooms with monthly transactions of more than 10 million, and mid-level live broadcast rooms with monthly transactions of more than 1 million. (E-commerce News)

2. Xianyu releases a funny version of Xianyu etiquette advocates user-friendly communication

      According to August 19, today, in response to unpleasant scenes that are prone to unpleasant situations during transactions and communications, Xianyu officially released a "Xianyu Etiquette" to advocate user-friendly and polite relationships. It is reported that this specification does not use serious words, but is presented in the form of a simple drawing instruction manual. Official data shows that Xianyu has now exceeded 300 million users. In the past year, Xianyu users have released more than 1 billion products, and the sellers have "recovered" more than 7,000 yuan per person. (E-commerce News)

3. Suning.com Auto released the ultimate battle report of 818: omni-channel sales increased by 75% year-on-year

      According to August 19, Suning.com Auto released the 818 ultimate battle report today. The battle report shows that from August 1 to 18, Suning.com Auto's omni-channel sales increased by 75% year-on-year, and the number of new car orders increased by 89% year-on-year. Among them, 99 units were delivered to the public, with a total amount of 14.02 million, car sales increased by 48% year-on-year, and diesel-motor sales increased by 99% year-on-year. At the same time, Suning.com also selected the top list of new cars with hot sales, and Chery New Energy was rated as the "most popular new energy brand"; Chery Auto's search index has also increased rapidly and ranked first; SAIC Volkswagen is the joint venture brand with the highest user attention. (E-commerce News)

4. Cainiao launches Southeast Asia Jisuda service logistics to speed up by nearly 50%

      According to August 19, Cainiao recently announced the launch of Southeast Asia's fast delivery service, with logistics speeding up by nearly 50%, basically achieving "72-hour delivery" in many Southeast Asian countries, helping domestic products and national trends go overseas. Miao Qingyun, head of cross-border logistics at Cainiao Lazada, said that Cainiao began trial operation of Southeast Asia's cross-border rapid delivery service in June this year, mainly covering Singapore, Thailand, the Philippines and Malaysia, and can be reached as fast as 3 days. It is reported that Cainiao has distribution centers in Yiwu, Shenzhen and Quanzhou, where export merchants are densely distributed, providing free online "one-stop" services such as home-to-door collection, distribution, and transportation for export merchants in the East and South China areas. (E-commerce News)

Internet news

5. Alipay launches official mini programs for many Chinese Super League clubs

      8月19日消息，近日，北京国安、上海海港及上海申花三支中超球队同时在支付宝上线俱乐部唯一官方小程序，为各自球迷提供全新的一站式数字服务体验。三家俱乐部的球迷，只需在支付宝搜索“北京国安”“上海海港”或“上海申花”俱乐部对应名称，登陆注册成为官方小程序用户，就能即时获取球队、球员、赛程赛果等权威官方信息。球迷们还可购买俱乐部各类周边产品，以及参与俱乐部各类线上抽奖活动等。（电商报）

6. The total payment amount of Xiaomi 816 Gratitude Season exceeded 9.83 billion yuan

      According to August 19, the 2021 Xiaomi 816 Thanksgiving Season event ended. The battle report released by Xiaomi today showed that from August 1 to August 18, the total payment amount of Xiaomi 816 Thanksgiving Season exceeded 9.83 billion yuan, with a total number of participants of 275 million, and Xiaomi’s smart home products sales exceeded 3.2 million units. In addition, during the Xiaomi 816 event, the total number of live broadcasts on the entire platform exceeded 53.26 million, and the total sales exceeded 770 million yuan. From August 1 to 18, more than 8,000 Xiaomi Homes across the country received about 24.65 million Mi fans to participate in the 816 Thanksgiving Season. (E-commerce News)

Cross-border newsletter

7. Amazon warns sellers on U.S. antitrust reform

      August 19th news, according to Reuters, Amazon recently contacted third-party sellers on the platform to warn them that antitrust legislation reforms discussed in the U.S. Congress may limit their ability to sell goods on the platform. The email shows that the draft legislation discussed in Congress aims to regulate Amazon and other large tech companies. The legislation is still in its early stages and the bill may be adjusted, but Amazon is concerned that the bill may have a significant negative impact on small and medium-sized businesses that sell goods on the platform. (E-commerce News)

8. The printing and packaging e-commerce platform "Baoxiaobo" completed nearly 10 million US dollars in Pre-A round of financing

      On August 19, recently, the online 3D packaging design and printing service platform Baoxiaobo completed a Pre-A round of financing of nearly 10 million US dollars. The leading investor is GGV Centre Capital, and the following investor is Sequoia China Seed Fund and the old shareholder Linear Capital. This is also the second round of financing completed by Baoxiaoke within half a year. This round of funds will be mainly used for R&D investment, accumulation of packaging template materials, market placement, etc. The target customers include brand parties, consumer goods companies, design companies, packaging and printing industry companies and colleges, etc., and the registered users have increased to hundreds of thousands. (E-commerce News)

9. PayPal announced the cancellation of late payment fee for "buy first and pay later" service

      According to reports on August 19, with the rise of "buy first and pay later" services and the heating of market competition, PayPal announced that it will no longer charge late fees to "buy first and pay later" users. PayPal said the policy will take effect in the United States, the United Kingdom and France from October this year. "We feel late fees hinder the customer experience," Greg Liszewsky, vice president of global payment products at PayPal, said in an interview.

10. eBay adds overseas warehouse service provider "Dajian Cloud Warehouse"

      On August 19, eBay announced that in order to further expand the range of choices for sellers to use overseas warehouse service providers during peak seasons and help sellers better expand their large-piece and heavy goods business, eBay has added a new supply chain company for large-piece and heavy goods processing – Dajian Cloud Warehouse is an overseas warehouse service provider that connects data with eBay. eBay said that using eBay data to connect warehouse shipments will help the backend accurately identify the overseas warehouse suppliers and tail logistics services used by sellers, and avoid related transactions being identified as false overseas warehouse transactions. (E-commerce News)