Laogao E-commerce Newsletter on June 14th
#Lao Gao E-commerce Newsletter# [June 14 E-commerce Morning News Brief] 1. AliExpress mobile phone brand sellers should pay attention in 2017; 2. #Women’s online shopping cannot place orders# was blocked by stores because they gave negative reviews; 3. JD.com was suspected of maliciously shorting stocks by overseas institutions instead of falling; 4. Alibaba began to streamline the membership system, but this gameplay was still very complicated; 5. The cashless alliance survey was released: 80% of small and micro businesses were troubled by counterfeit money, and some people received it many times.
1. AliExpress mobile phone brand sellers should pay attention to it in 2017
According to June 14, Alibaba's export e-commerce platform AliExpress recently released the 2017 mobile phone category special brand product entry standards, and on this basis, the platform plans to fine-tune the assessment standards for Meizu and Lenovo brand sales. AliExpress said that in order to continuously improve the consumption experience and brand satisfaction of mobile phone brand buyers and safeguard the rights and interests of quality merchants, merchants who enter the mobile phone category to sell Xiaomi, Lenovo (including ZUK), Meizu, Huawei (including Honor) and international brand products must first be reviewed by AliExpress to obtain a sales license and comply with the regulations. Merchants that do not obtain AliExpress license are not allowed to publish Xiaomi, Lenovo (including ZUK), Meizu, Huawei (including Honor) and international brand products. (Source: Yibang Power Network)
Comment: Strictly controlling sales channels can reduce counterfeit goods.
2. #Women cannot place orders for online shopping# was blocked by the store because they gave negative reviews
According to June 14, a citizen, Ms. Liu, encountered a strange thing recently. She could not place an order in a Taobao store because she had given bad reviews in other stores before. Coincidentally, after placing an order at a Taobao store, Mr. Zhao, a citizen, wanted to give a bad review but did not find the evaluation page because the other party's customer service was not online. If you give a bad review, you cannot buy the goods or directly evaluate the goods you purchased. (Source: Internet)
Comment: Freedom of buying and selling.
3. JD.com is suspected of being maliciously shorted by overseas institutions. Stocks rose instead of falling
According to June 14, Singapore Bisheng Asset Management today released a short report on JD.com. This is also the second time the institution has released a short-selling report on JD.com. In June last year, the institution's short-selling report caused JD.com's stock price to plummet. In the following year, JD.com not only achieved annual profits, but also achieved a maximum stock price of $43.8, with a market value approaching US$60 billion. However, after the release of this short-selling report today, JD.com's stock price rose instead of falling, indicating that investors actually do not agree with their views. (Source: China Economic Network)
Comment: As long as you are strong, you can not be too threatened by the capital market.
4. Alibaba has begun to streamline the membership system, but this gameplay is still very complicated
According to June 14, you may not have noticed that Tmall and Taobao have both connected to a membership system called "Naoqi Value". Alibaba is finally going to manage a complex membership system. At the press conference on the afternoon of June 10, Alibaba announced that it will use "naughty value" as the membership level standard for users on Tmall and Taobao. Now, the latest version of Tmall and Taobao apps have used "naughty value" as the membership system. The actual adjustments of the two e-commerce apps were made on May 8 this year. The current naughty value is watershed with 1000 points, and ordinary members are below 1000 points, and you can get free shipping times for returns and other services such as free shipping for more than 1000 points. Taobao and Tmall adjusted their membership system and started talking about content production and user stay time last year with Alibaba. Taobao is encouraging merchants to make content, share products with live broadcasts, texts and pictures, hoping to extend consumers' stay time and increase consumption frequency. The "naughty value" of Taobao and Tmall's evaluation member standards also depends less on direct consumption. (Source: Curiosity Daily)
Comment: Establish deeper linkage with consumers.
5. Cashless Alliance Research has been released: 80% of small and micro businesses are troubled by counterfeit money, and some people have received it many times
On June 14, the cashless alliance released the first research report of "I am a small and micro business". The report shows the "portraits" of small and micro groups: 30% of merchants open husband-and-wife stores, one out of every seven small and micro businesses "separated from the two places" for the sake of livelihood, and 80% of small and micro businesses are deeply troubled by counterfeit money. As a long-term neglected group, more than 60% of merchants expressed an urgent need for financial and credit services, and the cashlessness of the whole society is helping them get out of these predicaments. (Source: Tianxia Online Business)
Comment: There are many benefits to the cashless society, but you can’t be too hasty.
6. Yonghui 24-hour store settled in Fuzhou to test the convenience store model
According to June 14, it is reported that on June 18, Yonghui will open its first Yonghui Life Store in Fuzhou. It is worth noting that this is also a 24-hour business store in Yonghui. It is understood that the 24-hour store products are uniformly distributed by Yonghui Logistics. There is no cooked food but provides vegetables, fruits and frozen and fresh products. (Source: Lianshang.com)
Comment: Will convenience stores become the next trend? There are many more problems to be solved.
7. RT-Mart ranked first in China's retail power retailers ranking second
On June 14, Kantar Retail Consulting recently released the 2016 China PowerRanking retail power ranking survey results. The comprehensive ranking of retailers: RT-Mart ranked first, Wal-Mart ranked second, and Yonghui replaced