Shopee: The total number of orders in Q1 2021 reached 1.1 billion, and the GMV increased to US$12.6 billion; eBay Australia: the number of monthly active users reached 12 million; Amazon responded to "sellers were banned from illegal accounts": sellers should not abuse comments; iMedia Consulting: The scale of China's live e-commerce market in 2021 is expected to exceed 1200 billion yuan; JD.com's 618 promotion will officially start on May 24...
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E-commerce newsletter
1. Tmall luxury discount business upgrades to launch discount aggregation channel "Character MEI"
On May 20, Tmall's luxury discount business has been fully upgraded today, integrating direct sales, discount channels Luxury Soho and Charm Hui to launch a new luxury discount aggregation channel "Character Hui MEI". The upgraded Tmall Luxury Products officially launched the "dual channel" strategy: operated by Tmall Luxury Pavilion and Charming Hui MEI dual-channel dual-track to build a complete luxury online consumption service platform. It is reported that Charming Hui MEI is an official direct global discount luxury channel, focusing on cost-effectiveness, and is committed to selecting users with the ultimate cost-effectiveness luxury goods from all over the world and the entire platform, and selecting more than 400 luxury brands, trendy brands and designer brands. (E-commerce News)
2. Alipay: On the eve of "520", the platform's search volume for "marriage" exceeds that of Valentine's Day
5月20日消息，支付宝发布数据显示，今年上支付宝搜索 "结婚”提前预约5月20日领证的人数是情人节的2倍多，比去年七夕多了近3成，多地结婚登记已约满。支付宝搜索数据还指出，选择5月20日当天领证的新人中，女性比例显著高于男性，达到69%，其中90后占比超80%，85前不足1%，年轻化趋势明显。与此同时，在支付宝搜 "鲜花" 预订5月20日送花的人数相比情人节跌5成，比去年七夕降4成。（电商报）
3. JD.com 618 promotion will officially start on May 24
On May 20, JD.com announced that this year's 618 promotion will start on May 24 and will last until June 20. JD.com will jointly launch the "10 billion shopping money" with brands and merchants, including cash red envelopes, coupons, number one Beijing posts, first-time shopping gifts and other forms. In addition, more than 90% of core brands will participate in the pre-sale of this year's JD 618 promotion. According to the JD promotion time, this year's 618 is mainly divided into four stages: pre-sale period, special period, climax period and return period, among which the pre-sale period is May 24, 2021, May 31, 2021. (Tianxia Online Business)
4. iMedia Consulting: China's live e-commerce market size is expected to exceed 1200 billion yuan in 2021
According to reports on May 20, data from iIMedia Research (iIMedia Consulting) showed that the scale of China's live e-commerce market in 2020 was 961 billion yuan, and is expected to exceed 1200 billion yuan in 2021. Analysts from iMedia Consulting believe that the development of live e-commerce has injected new vitality into the online live broadcast industry. On the one hand, it provides users with innovative content display forms and consumption models in terms of content; on the other hand, merchants of different types and sizes have different requirements for various anchors such as the head, waist, and tail, which has also created more employment space to drive industrial development.
5. Tmall Business Group Vice President Chuxue: 1.4 million new products will be released on Tmall 618 first
On May 20, Tmall Business Group Vice President Chuxue revealed at the Tmall 618 press conference that a total of 250,000 brands participated in this year's Tmall 618, 2.5 times that of last year; a total of 13 million products participated in the event, of which 1.4 million new products were selected for the first launch of Tmall 618. In addition, this year, more than one million genuine good medicines and many popular new energy vehicles will participate in Tmall 618. Tmall will also provide 10 billion subsidies to cars, and some models will be as low as 50% off. According to reports, almost all Tmall merchants have started the 618 official live broadcast this year. According to preliminary statistics, 100 celebrities have locked in Taobao live broadcast to interact with fans; more than 500 presidents will participate in Tmall 618 live broadcast. Deputy Tmall Business Group (Yibang Power)
Internet news
6. ByteDance Zhang Yiming: After resigning as CEO, he will focus on long-term important matters such as long-term strategy.
On May 20, ByteDance founder Zhang Yiming released a letter from all employees today, announcing his resignation as CEO. Speaking of the reasons for leaving office, Zhang Yiming said that since his entrepreneurship, ByteDance has been fortunate to seize the opportunity of the development of the times and innovate and practice on mobile terminals and videos based on machine learning technology, and has achieved some results. Although the company's business is developing well, I hope the company can continue to make greater innovation breakthroughs and become more creative and meaningful. Therefore, Zhang Yiming decided to put aside the company's daily management, focus on long-term important matters such as vision strategy, corporate culture and social responsibility, and plan to "focus on learning knowledge, systematic thinking, study new things, try and experience hands-on, and create more possibilities for the company in a ten-year period." (E-commerce News)
Cross-border newsletter
7. Jitu International opens charter flights in Macau-Lagos
On May 20, yesterday, the chartered flight of the B747-200 all-cargo aircraft of Jitu International Logistics Co., Ltd. successfully set sail at Macau Airport, carrying cross-border e-commerce goods and other materials, and flew directly from Macau to Nigeria (Lagos). This also means that Jitu International has opened a chartered flight route in Macau-Lagos. Jitu International said that the company will provide two direct freight charter flights per week from May to August. It is reported that Jitu International has successively opened charter flights from Guangzhou to Manila, Philippines and Hong Kong to New Delhi, India in January and March this year. (Sina Finance)
8. Amazon responds to "seller is blocked for violation of regulations": Sellers cannot abuse comments
On May 20th, today, "Amazon Global Store Opening" released a "Letter to All Amazon Sellers". The letter mentioned that Amazon's policy has always clearly required sellers not to abuse comments. Recently, Amazon has suspended the sales rights of some sellers and will continue to perform this responsibility in the future, strictly supervising the mall's operating environment and taking prudent actions. The letter also mentioned that the platform will not easily make a decision to suspend seller's accounts, and Amazon knows it is difficult for each seller to establish and operate a business. It is understood that there have been problems with the Amazon accounts of many cross-border e-commerce big sellers. Among them, Mpow, a brand under Patuson, was cancelled by the platform and its account was blocked. Market news said that Patuson may be fined for order swiping and its brand filing was cancelled. (CCTV News)
9. eBay Australia: monthly active users reach 12 million
May 19th news, recently, eBay Australia released the "Lockdown and Quarantine: Annual Review Report". Data shows that the current monthly active users of eBay Australia site has increased by 1 million from last year to 12 million, with transaction volume increasing by 44% year-on-year in January 2021. Data shows that there are 40,000 Australian companies on eBay, which sell electrical appliances, fashion, toys, household goods and other products on the platform.
Affected by working from home, 75% of people have more time to browse the web and pick up goods at home, while 58% believe that online shopping is safer than physical stores. When working from home, men are more likely to buy online than women, with the proportions being 56% and 44% respectively, mainly because men no longer need to worry about online shopping packages being seen by colleagues.
The report notes that eBay Australia's largest consumer area is Werribee, a suburb of Melbourne. Local consumers have been organizing their backyards, buying furniture, or buying strength training equipment for fitness.
Specifically, look at the consumption behavior of eBay Australian users. During the epidemic in March last year, the sales of hand sanitizer on eBay increased by 4,000% year-on-year, and the sales of masks increased by more than 700,000% year-on-year. (E-commerce News)
10. Shopee: The total number of orders in Q1 2021 reached 1.1 billion, and the GMV increased to 12.6 billion US dollars
According to May 19, Shopee's parent company Sea Limited recently released its first quarter 2021 financial report. As of March 31, 2021, the company's total GAAP revenue in the first quarter was US$1.764 billion, a year-on-year increase of 146.7%; its net loss was US$422 million, a net loss of US$281 million in the same period last year, an increase of year-on-year; its gross profit was US$645 million, a year-on-year increase of 212.1%.
From the perspective of specific business, Sea Limited's e-commerce business Shopee had GAAP revenue in the first quarter of US$922 million, a year-on-year increase of 250.4%. Among them, market revenue was US$716 million, a year-on-year increase of 285%; product revenue was US$206 million, a year-on-year increase of 167.1%.
Data shows that in the first quarter of this year, the total number of Shopee orders reached 1.1 billion, a year-on-year increase of 153%; the total value of commodity transactions (GMV) reached 12.6 billion US dollars, a year-on-year increase of 103.2%.
During the conference call after the financial report, Sea Limited said Shopee's adjusted EBIT loss narrowed, a figure down 38% year-on-year to 38 cents.
It is worth mentioning that App Annie data shows that in Southeast Asia and Taiwan, Shopee's average monthly active users and Android users' total usage time are the number one in shopping apps in the first quarter of this year.
In addition, in the fourth quarter of 2020, Shopee's GMV reached US$11.9 billion, a year-on-year increase of 112.5%; the total number of orders reached 1 billion, a year-on-year increase of 134.6%. Judging from the full-year data for 2020, Shopee's GMV reached US$35.4 billion last year, an increase of 101.1% year-on-year; the total number of orders reached 2.8 billion, an increase of 132.8% year-on-year. (Sina Finance)
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