#Laogao E-commerce Newsletter# [E-commerce Morning News on January 22]

　　#Laogao E-commerce Newsletter# [E-commerce Morning News on January 22] Tmall released the top ten "new" New Year goods in 2021: the proportion of orders placed by the post-90s New Year goods festival has exceeded 60%; Alibaba applied for multiple "Tmall Good House" trademarks; Suning.com: reached in-depth cooperation with Douyin e-commerce; AliExpress: The overseas warehouse cannot reach low-priced SKU cheating merchants; WeChat iOS updated to version 8.0: The expression will move, and you can also "moving bricks" with friends at the same time...

　　E-commerce newsletter

　　1. Tmall released the top ten "new" New Year goods in 2021: The proportion of orders placed by the post-90s New Year goods festival has exceeded 60%

　　On January 21, the E-commerce Daily learned that yesterday, the "2021 National Online New Year's Festival" started hotly, and the Tmall New Year's Festival was officially launched. Under this new change, the "post-90s" took over for the first time and became the main force in purchasing New Year's goods. Data from Tmall shows that the proportion of orders placed by post-90s users on the Tmall New Year's Festival has exceeded 60%.

　　同时，半成品年夜饭、宠物新年服、擦窗机器人、冻干粉咖啡礼盒、家用门上单杠、智能马桶盖、养生酒等上榜2021天猫增速最为显著的十大“新”年货。

　　The "black technology" of smart homes has also become a "hard currency" for young people to celebrate the New Year. The sales growth on Tmall, such as quilt warmers, noodles machines, steak machines, floor washing machines, dishwashers, etc. have exceeded 100%, or even 1,000%, and the cooking machine has become a magic tool for New Year's Eve dinner. (E-commerce News)

　　2. Alibaba applies for multiple "Tmall Good House" trademarks

　　On January 21, the "E-commerce Daily" learned that Tianyan Check information showed that recently, Alibaba Group Holdings Co., Ltd. applied for multiple "Tmall Good House" related trademarks, and the international classification involved 09-scientific instruments, 35-advertising sales, 36-financial property management, and 42-website services. The trademark status is "trademark application".

　　According to the "E-commerce Daily", on September 16 last year, Tmall announced that it would jointly establish a real estate department with E-House to launch the "Tmall Good House" platform. On Double 11 of the same year, Tmall launched 800,000 houses covering nearly 300 cities across the country, and the discount for a single unit can reach 1 million. Affected by this, this data reached more than 41.65 million people in 10 days. (E-commerce News)

　　3. Suning.com: Reaching in-depth cooperation with Douyin e-commerce

　　Suning.com stated on the interactive platform that the company has reached in-depth cooperation with Douyin e-commerce, and the two parties have carried out comprehensive integration in supply chain services and live broadcast brand IP creation. At present, the "super buyer live broadcast room" created by Suning.com has long been at the top of the Douyin sales list, and the company also exports supply chain and services to the Douyin ecosystem. (Europe)

　　4. Daily Youxian applied for the patent for "a quantitative risk assessment method for supply chain finance"

　　According to the news on January 22, Tianyancha App, Beijing Mission Youxian E-Commerce Co., Ltd. applied to disclose the patent information of "a quantitative risk assessment method for supply chain finance" on January 12, 2021, with the disclosure number CN111815207B. The patent abstract shows that the present invention provides a quantitative risk assessment method for supply chain finance, obtains quantitative risk assessment results, facilitates reducing operating risks and ensures the stable operation of e-commerce platforms. (E-commerce News)

　　Cross-border newsletter

　　5. AliExpress: Announcement on the penalty of merchants for cheating if the overseas warehouse is unreachable and the low price SKU cheats

　　Recently, AliExpress issued an announcement stating that in recent times, a large number of cross-border sellers have set up logistics lines for overseas warehouse SKUs as unreachable, which has affected the user experience and violated the rules for cheating of overseas warehouse SKUs in the platform's "Search Cheating Cases Analysis and Punishment Rules".

　　The announcement also pointed out that in order to standardize the logistics line configuration of SKU products in overseas warehouses and strengthen the governance of search cheating products for unreachable SKUs in overseas warehouses, AliExpress will impose penalties on cheating merchants starting from January 20, 2021, and take penalties including but not limited to search traffic restrictions and product removal. (Cross-border knowledge)

　　6. Indian e-commerce JioMart will be integrated into WhatsApp

　　According to Zhu Dao Capital, relevant people familiar with the matter revealed that Reliance Retail Ltd plans to integrate its e-commerce application Jiomart into WhatsApp within 6 months.

　　As of now, WhatsApp is India's most popular instant messaging software with 400 million users. After the integration is completed, JioMart's business will cover all parts of India, posing a direct threat to Flipkart and Amazon's dominance in the Indian online retail market. (E-commerce News)

　　7. The size of B2B e-commerce market in the Middle East may grow by 234.78% in 2030

　　According to the Middle East cross-border e-commerce exchange, after experiencing a 4.7% economic contraction last year, the Middle East will experience a large-scale economic revival in the second quarter of 2021, and is expected to rebound comprehensively from 2022 to 2030, especially in the field of business-to-business (B2B) e-commerce, which is expected to grow by 234.78% by 2030. (Cross-border knowledge)

　　8. Walmart will open Western Union remittance service in more than 4,700 stores in the United States

　　According to Yien.com, Walmart recently announced a new cooperation agreement with Western Union Bank, which has enabled Walmart to make a new breakthrough in the field of cross-border payment finance.

　　Under the agreement, Walmart will provide Western Union services in more than 4,700 U.S. stores and plans to start promotion this spring. This is the first time that Walmart has launched Western Union services at various outlets in its U.S. stores. (Cross-border knowledge)

　　Internet news

　　9. WeChat iOS updated to version 8.0: emoticons can move, and you can also "moving bricks" with friends at the same time

　　WeChat official said: WeChat 8.0 is under grayscale testing. The new version optimizes the floating window style, and adds new capabilities such as supporting historical browsing content, supporting chat and extracting pictures and text in circle of friends. In addition, users can also experience the animation effects of conversational expressions and other interesting and fun experimental projects brought by the WeChat team. (Europe)

　　10. Aishide: Signing a business cooperation framework agreement with Alibaba and Aishoutin

　　36Kr learned that Aishide announced that it has carried out strategic cooperation with Alibaba (China) Network Technology Co., Ltd. and Shenzhen Aishipin E-Commerce Co., Ltd. In order to achieve strategic cooperation, the three parties jointly signed the "Business Cooperation Framework Agreement" to promote the digitalization and new retail upgrade of China's smart terminal commodity circulation industry. (36Kr)

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