#Laogao E-commerce Newsletter#[October 21 E-commerce Evening News Brief] This year's consumption promotion month total national consumption is 4.24 trillion yuan; it is said that Meituan will launch "Meituan Tuan Festival Club" to layout social e-commerce; Jack Ma: Lakeside University admits 254 students in five years, with an enrollment rate of 2%; during the Double 11 event of Ele.me, 1.6 million merchants, launched a 50% discount; WeChat has added the function of adjusting voice progress to voice messages in the chat interface in the test version...
E-commerce newsletter
1. WeChat has added the function of adjusting voice progress to voice messages in the chat interface in the test version.
In the tested version, WeChat has installed the function of adjusting voice progress to voice messages in the chat interface. After the user clicks on the voice message, a progress bar and a "bubble" will appear. The user can adjust the voice message by dragging the "bubble" and display the time node of the voice at this time above the progress bar.
In addition, WeChat has added multiple words and expressions to the single typos and expressions in the text transferred when sending voices, so users can quickly modify the text and expressions that need to be changed. (Europe)
2. During the Ele.me Double 11 event, we will join hands with 1.6 million merchants to launch a 50% discount.
On October 21, Ele.me announced that from now until November 11, Ele.me will launch a 50% discount on 1.6 million merchants on the platform, of which 900,000 catering merchants will launch a "50% discount on all stores". It is understood that Alipay also announced today that it will launch the offline event of the "Main City Life" during this year's Double Eleven. Millions of merchants on Alibaba's economic platforms such as Ele.me (including word of mouth), Taopiaopiao, Damai, Fliggy, etc. will participate in the Alipay City Life Carnival. (E-commerce News)
3. Jack Ma: Lakeside University admits 254 students in five years, with an enrollment rate of 2%.
10月21日消息，马云昨日在湖畔大学五周年仪式上透露，湖畔大学五年共有11788名学生报名，但只录取了254个，入学率2%，而被录取的学生直接解决就业已超过100万。资料显示，湖畔大学由柳传志、马云、冯仑、郭广昌、史玉柱、沈国军、钱颖一、蔡洪滨、邵晓锋九位企业家和著名学者2015年共同发起创办，致力于培养新一代民营企业家。2015年3月27日，湖畔大学举办了第一届开学典礼，马云出任首任校长。（电商报）
4. Tmall Double 11 pre-sale starts: Taobao live broadcast guides transactions in 10 minutes to exceed the entire day of last year
According to the report on October 21, according to the World Online Business, Tmall Double 11 pre-sale was officially launched at midnight today. 10 minutes after the pre-sale was launched, the transactions guided by Taobao Live exceeded the entire day last year, with a 4-fold increase. Especially in the beauty field, a total of 12 single products were broadcast on Taobao live for over 100 million in one hour. (E-commerce News)
5. News says Meituan will launch "Meituantuan Festival Club" to deploy social e-commerce
According to Tech Planet, many insiders close to Meituan revealed that after launching the community group buying business "Meituan Youxuan", Meituan will soon launch a new business "Meituan Tuan Festival Club" in many places. It is reported that the project is positioned in the C-end user market and focuses on group buying special flash sale services. In the early stage, "Meituantuan Festival Club" will use the WeChat terminal as the starting point to spread users through private domain traffic. According to reports, as of now, the project has completed the entry of most merchants and will be opened to the public in an invitation-based manner at the end of October. The first batch of pilot projects will be carried out in Xi'an, the second batch will be opened in Wuhan, and the third batch will be chosen in Chengdu. (E-commerce News)
Internet news
6. Muji will open a vegetable market in Shanghai, and bentoes and recipes are also sold in addition to vegetables.
According to reports on October 21, Muji said it will indeed open its first MUJI meal solution supermarket in China in Shanghai. The expected opening date is currently scheduled for 2021, but the more specific time, store area and product types have not been officially determined. MUJI meal solution supermarket has determined that it will operate and design based on the concept of "diet, discovery, purchase". The goods sold may include conventional products of Muji, agricultural and sideline products such as vegetables, meat, fish, and other agricultural and sideline products, as well as bentoes, recipes and other "food"-related products. (interface)
7. This year, the total national consumption is 4.24 trillion yuan
According to Titanium Media on October 21, the latest data released by the Ministry of Commerce showed that in the just-consumption month, the total national consumption increased by 8.7% month-on-month, of which the consumption of goods was about 2.63 trillion yuan, a month-on-month increase of 11.4%; the consumption of services was about 1.61 trillion yuan, a month-on-month increase of 4.5%. Eating, drinking and having fun ushered in a "retaliatory rebound", and the catering transaction volume of Meituan platform increased by more than 15% year-on-year. (Titanium Media)
8. Tmall and Juhuasuan jointly launched the "Table Subsidy Plan" on Double 11
36Kr learned that this year's Double 11, Tmall and Juhuasuan launched the "Table Subsidy Plan", and the first wave of subsidies was first used to mobilize consumers to purchase agricultural products. According to official reports, Alibaba has opened a special poverty alleviation zone for 52 poor counties that have not yet been lifted out of poverty. During Double 11, Alibaba will focus on recommending agricultural products in this special area to consumers. At the same time, agricultural products from Yijun, Pu'an, Lixian, Julu and other counties were packaged and promoted, and e-commerce operation capabilities were trained for agricultural merchants in 23 poor counties. (36Kr)
9. JD Digital Technology and Guomao Co., Ltd. reached a blockchain cooperation
36Kr learned that recently, JD Digital Technology Group and Xiamen Guomao Group Co., Ltd. reached a blockchain electronic contract cooperation to jointly build a new model of digital signing in the trade field. It is understood that the contract types of JD Digital and Guomao Co., Ltd. cooperated with this time cover more than ten categories, including procurement, sales, intermediary, transportation, warehousing, freight forwarding, port operations, and other documents and letters, as well as guarantee letters, mortgage letters, performance letters, delivery applications, receipt receipts and other documents. The use of blockchain electronic contract platform is expected to help Guomao Co., Ltd. save time costs by 80% and signing costs by 60%. (36Kr)
Cross-border newsletter
10. Prime Day Amazon Japan website sells about 8 million products
On October 21, the E-commerce Daily learned that as the earliest site to open Prime Day this year, Amazon Japan performed well in Prime Day activities. This year, the number of products sold by sellers mainly small and medium-sized enterprises on Amazon Japan has been sold by about 8 million, setting a record.
Japanese Prime members said they saved about 10 billion yen for shopping during the event. Two weeks before Prime Day, more than 3.5 million Prime members supported small and medium-sized sellers, with sales reaching 30 billion yen. (E-commerce News)
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