E-commerce Morning News on July 17

#Laogao E-commerce Newsletter# [E-commerce Morning News on July 17] Tmall Supermarket: Pet consumption for elderly people in low-tier cities increased by 450% year-on-year; JD.com: Since June, rainproof, sun protection, beauty, sports and other categories have been best-selling; Qutoutiao: Carry out comprehensive verification and rectification of agents of platform advertising alliances; Beike Real Estate reached a cooperation with Tencent to provide real estate service content for QQ browsers and other aspects; Dangdang Legal Department: Yu Yu and Li Guoqing hold 64.2% and 27.51% of the shares respectively, and Li Guoqing is only a small shareholder...

E-commerce newsletter

1. Tmall Supermarket: Pet consumption for elderly people in low-tier cities increased by 450% year-on-year

On July 16, the E-commerce Daily learned that based on consumption data of multi-tier cities and 100 million pet owners across the country, Tmall Supermarket has announced the trends and characteristics of the "cute pet economy" on the platform in the past year. According to Tmall Supermarket data, since last year, the growth rate of pet consumption in third-tier and below cities has exceeded that in first- and second-tier cities. Among them, the year-on-year growth rate of pet consumption for elderly people in third-tier and below cities is as high as 450%, which is 2.5 times the growth rate of urban silver-haired people's consumption. The growth rate of young pet consumers in small towns is as high as 289%, and the year-on-year growth rate of consumption is as high as 429%. (E-commerce News)

2. JD.com: Since June, rainproof, sun protection, beauty, sports and other categories have been sold well

36Kr learned that data from JD platform shows that since June, due to the plum rain season in the southern region, the transaction volume of umbrella rain gear in Anhui, Shanghai and Jiangsu has increased by more than 100% year-on-year; from June 22 to July 10, JD 18-24-year-old consumers purchased eye creams, loose powders, and makeup the highest increase; small and easy-to-operate indoor small sports equipment such as hula hoops, yoga hoops, push-up racks, etc. are deeply loved by people of all ages. (36Kr)

3. Suning's national hub project for cross-border e-commerce officially started in Guangzhou

July 16th news, today, Suning’s cross-border e-commerce national hub project officially started construction in Guangzhou Airport Economic Zone. The project is located in the middle area of ​​Baiyun Airport Comprehensive Bonded Zone, with a total investment of 1 billion yuan. According to the plan, the project will build Suning's cross-border e-commerce South China Operation Headquarters and Suning Global Imported Commodities Southern Trade Base, and create a comprehensive hub integrating cross-border e-commerce operations, procurement settlement, open platform, fresh cold chain hub, storage distribution and other functions. (E-commerce News)

4. Tencent Kandian launched the open course brand "Creation Talk", with a total of 825,000 viewed online

36Kr learned that recently, the first season of "Decoding Short Video Creation" of Tencent Kandian creators' high-quality open course brand "Creation Talk" was officially launched. "Creation Talk" is affiliated to Tencent Kandian Creation Academy. Seven guests were invited this season, including Xu Danai, the founder of Xinbang, Yuan Fang, general manager of OST Entertainment celebrity, and Wang Jia, partner of Tastemate China. The event was broadcast live simultaneously by 9 major platforms, attracting a total of 825,000 viewers, with a maximum of 19,000 online at the same time. (36Kr)

5. Dangdang Legal Affairs Department: Yu Yu and Li Guoqing hold 64.2% and 27.51% of the shares respectively, and Li Guoqing is only a small shareholder.

36Kr learned that Dangdang Legal Affairs Department released the 20-year equity history of Dangdang.com on July 16. It is said that in Beijing Dangdang Kewen, Yu Yu, Li Guoqing and management hold 64.2%, 27.51% and 8.29% of the shares respectively. Li Guoqing has left Dangdang.com's management for many years and currently has only a small shareholder in Dangdang.com. (36Kr)

Internet Information

6. Qutoutiao: Carry out comprehensive verification and rectification of agents of platform advertising alliances

On July 17, in response to the advertising chaos exposed by CCTV 315, Qutoutiao released rectification measures, stating that it will carry out comprehensive verification and rectification of agents of the platform advertising alliance from now on, strictly regulate the agency cooperation mechanism and process, and immediately stop cooperation for agents with problems; suspend the person in charge of advertising operations as soon as possible; and will use the "Blue Army" means to supervise and self-inspection of the advertising ecosystem, strengthen advertising review efforts, upgrade advertising review standards and rules, and comprehensively check inventory advertising content. (E-commerce News)

7. Qunar.com: Many places announced the resumption of cross-provincial travel and searches for popular tourist cities surge

On July 16, the "E-commerce Daily" learned that with the notice on the 14th that the Ministry of Culture and Tourism can restart cross-provincial group tours, as of now, Shanghai, Sichuan, Guizhou, Jiangxi, Shandong, Qinghai and other places have announced the restart of cross-provincial (autonomous region, municipal) team tours. Data from Qunar.com shows that in Sichuan, Shandong, Qinghai and Chengdu, which were the first to announce the resumption of cross-provincial travel, the search volume increased by 310% month-on-month on the 14th. In addition, among the first batch of vacation tour products launched by Qunar.com, there are more than 4,300, 2,035, and 1,298 vacation products respectively. (E-commerce News)

8. Beike Real Estate reached a cooperation with Tencent to provide real estate services for QQ browsers and other

According to July 16, Beike Real Estate recently reached a cooperation with Tencent to provide exclusive real estate information and service content for a variety of information flow products such as Tencent-based QQ browser, Kandian Express, QQ Kandian and other information flow products. According to public media reports, as early as March last year, Beike Real Estate launched its first cooperation with Tencent and has entered the WeChat nine-cluster grid. Users can directly enter the Beike Real Estate mini program to obtain services through the "third-party service" in WeChat "payment". (E-commerce News)

9. Instagram launches shopping feature, which will be released globally in the next few weeks

Instagram announced on Thursday a new feature, Instagram Shop, which allows users to browse and purchase products provided by brands and producers directly within the app, and will be released to users around the world in the next few weeks. Instagram said the new shopping section will be set within the "Explore" section and will have separate tabs later this year. In addition, in order to facilitate users to pay for purchases directly in the app, Instagram will also support Facebook Pay in the coming weeks. (Sina Technology)

Cross-border e-commerce

10. Amazon plans to open a new logistics center in Texas in 2021

July 16th news, according to foreign media reports, Amazon announced yesterday that it plans to open a new logistics center in Pflugerville, Texas. According to reports, the site is expected to be launched in 2021, covering an area of ​​820,000 square feet, and will create 1,000 new full-time jobs to provide employees with industry-leading compensation and comprehensive benefits. (E-commerce News)

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