April 27 E-commerce Evening News

　　#Laogao E-commerce Newsletter# [E-commerce Evening News on April 27] Luckin Coffee responded to the rumors of "taken over": the company and stores across the country are operating normally; Tmall International's "first cross-border bonded warehouse live broadcast base in Hangzhou" settled in Hangzhou; Alibaba announced the results of the handling of Jiang Fan incident: Jiang Fan's partner status was cancelled; Alipay and Xiaopeng Motors strategic cooperation, millions of mini programs logged in to Xiaopeng P7; Xiaohongshu and business district launched a live broadcast store exploration activity to drive offline consumption...

　　E-commerce newsletter

　　1. Tmall International's "first cross-border bonded warehouse live broadcast base" settled in Hangzhou

　　According to April 27, today, Tmall International's "first cross-border bonded warehouse live broadcast base" settled in Hangzhou, accelerating the promotion of Alibaba's five-year USD 200 billion import strategy. According to reports, the cross-border bonded warehouse live broadcast base built this time will meet consumers' needs for imported goods, and at the same time help more overseas merchants expand online sales and jointly respond to the impact of the epidemic. (E-commerce News)

　　2. Luckin Coffee responded to the rumors of "taken over": the company and its stores across the country are operating normally

　　On April 27, in response to the online rumors that Luckin Coffee was taken over by the public security and industrial and commercial departments and the entry of the China Securities Regulatory Commission, Luckin Coffee issued a statement through its official Weibo saying: At present, the company is actively cooperating with the market supervision department to understand Luckin Coffee's business situation. The company and stores across the country are operating normally. (E-commerce News)

　　3. Alibaba announces the results of the handling of Jiang Fan incident: cancellation of Jiang Fan’s identity as a partner

　　According to Sina Finance, today, Alibaba Group announced the investigation and handling results of the Jiang Fan incident. According to the investigation, Alibaba's decision to invest in Ruhan E-commerce in 2016 has nothing to do with Jiang Fan; Jiang Fan did not transfer any interests to the business activities of Ruhan E-commerce and Zhang Dayi's Taobao and Tmall stores. After discussion and decision by Alibaba's management, Jiang Fan will be subject to the following punishment: 1. The management proposes and has been approved by the Partnership Committee, and the status of Alibaba's partner will be cancelled from now on. 2. Demerit is punished. 3. Degraded. He was demoted from M7 (Senior Vice President of the Group) to M6 (Vice President of the Group). 4. Cancel all rewards from the previous fiscal year. (E-commerce News)

　　4. Pinduoduo launches live travel broadcast "crossing mountains and seas and traveling to China in the cloud"

　　April 27th news, yesterday, Pinduoduo launched the tourism live broadcast project "crossing mountains and seas and traveling to China", and its first stop was located in Furong Town, western Hunan. Pinduoduo is linked to the scenic spot, and leads consumers to relive the movie "Furong Town" during live broadcast through live online display, event experience, and interactive tour guide explanations. Jing Ming, head of Pinduoduo's tourism business, said that the platform's innovation in the "tourism live broadcast + goods" model will further improve the local industrial structure and help the domestic tourism industry recover after the epidemic. According to reports, consumers can also search for "Cloud Travel China" in the Pinduoduo APP to purchase travel products. (E-commerce News)

　　5. Alipay and Xiaopeng Motors strategically cooperate, millions of mini programs log in to Xiaopeng P7

　　On April 27, Alipay and Xiaopeng Motors officially announced strategic cooperation, Alipay mini-programs and Xiaopeng Motors' in-vehicle system are fully interconnected, and mobile phone and car service experience is "two-in-one".

　　According to the cooperation between the two parties, millions of Alipay mini programs will be the first to log in to Xiaopeng's new model P7 to "provide services". After logging into the on-board system, users can concentrate on driving and can enable various programs without using their mobile phones to enjoy a more convenient and efficient travel life.

　　Hu Xiaoming, CEO of Ant Financial, said, "In the past four years, Alipay has been committed to helping the digitalization of travel services through technology and products in the fields of shared bicycles, online car-hailing, buses and subways. It also needs to do 'new infrastructure' in the field of 5G vehicle networking, further open to auto companies and ecological service providers, and work together to help the automobile industry and users to upgrade their travel." (Titanium Media Instant Eye Broadcast)

　　Internet Information

　　6. Baidu Hi brand upgrade officially changed its name to "Ruliu"

　　On April 27, Baidu Company issued an announcement yesterday that the company's instant messaging software "Baidu Hi" will be upgraded from now on and will be officially renamed "Ruliu". After the name change, the account, password, original products and services of the software users remain unchanged, and users will also enjoy intelligent collaborative office services including audio and video conferencing of up to 520 people, automatic translation of multi-language languages, etc. It is understood that "Ruliu" is positioned as "a new generation of artificial intelligence office platform". (Source: Pinwan)

　　7. Xiaohongshu and business district launch a live shop exploration activity to drive offline consumption

　　According to April 27, Xiaohongshu recently joined forces with Shanghai landmark business districts such as TX Huaihai, BFC Bund Financial Center (hereinafter referred to as BFC), K11, etc. to launch a two-week "Open, Come and Visit the Store" event, aiming to help offline consumption recover. According to Jess, the person in charge of Xiaohongshu's Creation Number, Xiaohongshu will launch a 10 billion traffic upward plan in the next step, providing targeted support for vertical creators, video creators, and live broadcast anchors. (36Kr)

　　8. Taobao Alliance and Weibo launch the "Star Micro Plan" to develop content e-commerce

　　According to April 27, recently, Taobao Alliance and Weibo reached an upgraded cooperation in content e-commerce and launched the "Star Micro Plan" to help bloggers monetize commercially through multiple channels. According to reports, Xingwei plans to launch content e-commerce activities based on Weibo stores. The first large-scale content e-commerce event after the upgraded cooperation between the two parties will be launched on May 20. Previous news said that Taobao Alliance released the "Star X Plan" for the content ecosystem, and content platforms such as Baidu and Xigua are also on the first batch of joining the plan. (Tianxia Online Business)

　　9. Juhuasuan launches "Jufacture" in Guangdong to promote brand upgrade

　　April 27th news, in order to promote brand upgrade, Juhuasuan took the lead in launching the "Jiao Factory" activity in Guangdong today, covering the advantageous categories of Guangdong industrial belt factories such as digital, clothing, beauty, and home, and set up special zones in Shenzhen and Dongguan. According to reports, in the next 3 days, consumers will search for "Jiao Factory" on Taobao and directly go to the event page to purchase customized discounted products from high-quality manufacturers. A relevant person in charge of Juhuasuan introduced that in the future, the "Ju Factory" project will be carried out in various industrial belts across the country to help more factories achieve brand upgrades. (Tianxia Online Business)

　　Cross-border e-commerce

　　10. Guangzhou’s cross-border e-commerce imports and exports reached 6.51 billion yuan in the first quarter, up 5.6% year-on-year

　　According to the Guangzhou Municipal Bureau of Commerce, customs statistics show that in the first quarter of this year, Guangzhou imported and exported 6.51 billion yuan through customs cross-border e-commerce platforms, an increase of 5.6% year-on-year, achieving counter-trend growth under the epidemic. From 1.46 billion yuan in 2014 to 38.59 billion yuan in 2019, the scale of import and export through customs cross-border e-commerce platforms has increased by 25 times. It is reported that from January to February this year, Guangzhou City imported and exported 3.81 billion yuan through the customs cross-border e-commerce management platform, an increase of 13.5% year-on-year, ranking first in the country. (E-commerce News)

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