E-commerce Evening News Briefing on March 24

"#Laogao E-commerce News# [E-commerce Evening News on March 24]" According to reports, Taobao's special price version has been revised and may integrate B2B resources; Alibaba's 2020 spring campus recruitment will be launched on Taobao live broadcast Gao Xiaosong as a lecturer; Vipshop: More than 10 million masks are listed every day, no reservation is required; Bill Gates' open letter: The new coronavirus epidemic reminds us that everyone is equal; Amazon freezes nearly 4,000 sellers' accounts of price gouging during the epidemic...

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1. News says Taobao’s special price version is undergoing a revision or will integrate B2B resources

According to 36Kr, Taobao's special price version may usher in a revision. In the future, the products on the platform will mainly come from industrial belts and industrial bases, mainly white brands, and get rid of the dependence on Taobao's original store products. In addition to the C2M (reverse customization) merchants under the original Tiantian Special Sale, 1688 merchants under the B2B business group will also be introduced on the platform. An insider revealed that this Taobao special price version will be coordinated by the C2M business unit. It is reported that Alibaba launched the "Taobao Special Price Edition" app in early 2018, focusing on special and low-priced products. (E-commerce News)

2. Alibaba's 2020 spring campus recruitment will be launched on Taobao Live Gao Xiaosong as a lecturer

According to TechWeb, at 8 o'clock tonight, Alibaba Group's 2020 intern recruitment will be broadcast live on Taobao for the first time, and will open intern positions in algorithms, operations, products and other categories for 2021 graduates from universities at home and abroad. Gao Xiaosong will appear in this recruitment live broadcast to answer questions and solve questions for graduates. It is reported that nearly 20 companies such as Zhou Heiya and Liangpinpu have recently been recruiting on Taobao Live. As of now, Taobao Live's recruitment has attracted a total of 10 million people to watch online across the country. (Beijing News)

3. Pinduoduo: "City and County Mayors Helping Farmers Live Broadcast Room" has sold nearly 3 million kilograms of agricultural products

According to reports on March 24, it was learned that starting from February 10, Pinduoduo has taken the lead in the country to launch "government-enterprise cooperation, live broadcast to help farmers", and explore a new e-commerce model of "city and county mayors are anchors, and farmers sell more goods". As of 12 noon on March 18, nearly 3 million kilograms of agricultural products have been sold in the "City and County Mayors' Live Broadcast Room for Farmers" and the number of new online stores opened by Pinduoduo continues to increase, and the average single-store sales in the past week have exceeded 300,000 yuan. It is reported that Pinduoduo officially launched Duoduo Live on January 19 this year, providing live broadcast marketing tools for partners with the ability or potential to sell goods to improve the user stickiness and traffic conversion efficiency of partners. (Sina Technology)

4. Mogujie's "321 Live Carnival" battle report: The average daily GMV increased by 299% month-on-month

According to reports on March 24, according to Yibang Dynamics, Mogujie announced the results of the "321 Live Carnival" event. Data shows that the average daily GMV of this big promotion live broadcast increased by 299% month-on-month, the average daily number of transaction users increased by 158%, and the average daily number of transactions increased by 296%. From the perspective of category, the sales of women's clothing in this big promotion increased by 103% year-on-year, beauty and makeup increased by 82% year-on-year, food increased by 316% year-on-year, home furnishings increased by 269% year-on-year, underwear increased by 194% year-on-year, and accessories increased by 175% year-on-year. According to the Mogujie financial report, the GMV of the Mogujie platform in 2019 was RMB 18.295 billion, a year-on-year increase of 7.8%. (E-commerce News)

5. Vipshop: More than 10 million masks are available every day, no reservation is required

According to reports on March 24, Vipshop recently stated that it will launch more than 10 million masks every day, and will be fully supplied to the market without making an appointment. The types of masks on the shelves include high-efficiency filter masks, children's masks, disposable medical masks, KN95 masks and disposable ordinary masks, among which disposable medical masks account for 70%. Vipshop also said that self-operated masks have zero profits, and before the masks are put on the shelves, the company will conduct two rounds of reviews on all mask companies. (Beijing Daily)

Internet Information

6. Bill Gates’ open letter: The coronavirus epidemic reminds us that everyone is equal

According to foreign media reports, Bill Gates published an open letter titled "What can we learn from the COVID-19 epidemic?" In the letter, he said that the COVID-19 epidemic reminds us that we are all equal, whether in culture, religion, occupation, wealth or reputation, especially in the face of the virus. Perhaps, we should treat everyone equally. Gates also said that the coronavirus reminds us that health is priceless. It is understood that Bill Gates has donated £85 million last month for virus prevention. In the middle of this month, Gates announced his resignation from Microsoft's board of directors and will focus on global health, education and climate change-related philanthropy in the future. (Sina Technology)

7. United Nations: Ant Blockchain helps companies deal with funding shortages during the epidemic

March 24th news, today, the United Nations Digital Finance Working Group for Sustainable Development Goals released its latest report. The report pointed out that digital finance has achieved good results in responding to the crisis brought about by the epidemic, and mentioned the application of Ant Financial's financial technology "Ant Double-Chengtong". The report said that Ant Financial's supply chain financial platform developed by blockchain supports small and medium-sized enterprise suppliers to use accounts receivable from large enterprises to apply for loans from banks to help them cope with tight funds during the epidemic. Ant Financial Chairman Jing Xiandong said earlier this month that he will strive to work with partners to provide services in 2020 and lend 2 trillion yuan to small and micro enterprises and self-employed people. (Beijing News)

8. 670,000 people in Nanjing, Jiangsu won the consumption coupon in 5 days to drive nearly 10 million yuan in consumption

According to Nanjing Daily, on March 24, on March 23, Nanjing City, Jiangsu Province completed the last round of lottery for 50 million yuan electronic consumption coupons in four categories, and thus a total of 670,000 consumption coupons have been drawn in three rounds. According to the monitoring of the Municipal Trusted Data Management Platform, in the five days from March 18 to 22, Nanjing used a total of 34,522 electronic consumption coupons, with a total consumption amount of 9.4293 million yuan. In addition to the electronic consumption coupon deduction amount, the consumption amount was driven by 6.1316 million yuan. It is reported that all catering companies in Nanjing that can be paid by Alipay can use catering consumption coupons. Users who have shaken the coupons must use consumption coupons when they go offline to the store for consumption. (Sina Digital)

9. Ctrip Liang Jianzhang's first live broadcast show wants to promote the accelerated recovery of the tourism economy

On March 24, in order to drive the tourism economy of Sanya, Hainan, Ctrip's official Douyin account held a live broadcast last night. Liang Jianzhang, chairman of Ctrip's board of directors, made his first live broadcast. He sold Sanya local hotel packages with a transaction volume of 10.25 million yuan within an hour, and the sound waves of the live broadcast room also floated in the top 20 of the entire platform for a long time. Data shows that the live broadcast audience placed 6,710 orders, with a total cumulative number of viewers. According to Ctrip, Liang Jianzhang will continue to visit other low-risk tourist destinations in the country in the future, helping the domestic tourism industry to achieve a "mask removal" recovery as soon as possible, and the next stop is Guizhou. (IT Home)

Cross-border e-commerce

10. Amazon freezes nearly 4,000 seller accounts for price gouging during the epidemic

According to Sina Technology, Amazon said on Monday that during the coronavirus pandemic, Amazon has removed more than 500,000 items from its products and frozen more than 3,900 merchant accounts suspected of price gouging due to violation of the fair pricing policy of its platform. Earlier this month, Amazon announced that it would start to restrict the sales of masks, hand sanitizer and other products regarding the price gouging of the platform during the epidemic. (E-commerce News)

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