#Laogao E-commerce Newsletter# [E-commerce Morning News on January 22] Unilever reached a strategic cooperation with JD Supermarket; Taobao Live reached a cooperation with Hunan Satellite TV and Oriental Satellite TV variety shows; WeChat launched a big move before the Spring Festival: the red envelope on the corporate cover is here; "Duoshan" officially launched the App Store; on the first day of the Spring Festival, it is expected that the total number of passengers will be sent by railways across the country will be 9 million..

E-commerce newsletter
1. Unilever and JD Supermarket reach strategic cooperation
On January 21, JD Supermarket announced that it had reached a strategic cooperation with Unilever and will cooperate in category construction, marketing co-creation, technology-driven, and borderless retail. According to the agreement, in 2019, Unilever will launch a number of new products at JD Supermarket to create JD exclusive product line. JD Supermarket will accelerate the use of the "User Operation Center" tool to Unilever to help both parties accelerate precise marketing. Under the general trend of boundless retail. In addition, Unilever will implement strategic cooperation projects such as collaborative warehouses in the first half of 2019 to accelerate the implementation of comprehensive collaborative projects between the two parties. (E-commerce News)
2. Taobao Live reached cooperation with Hunan Satellite TV and Oriental Satellite TV variety shows
Taobao Live Taobao Live released a new content upgrade plan for 2019. Super IPs such as Hunan Satellite TV's "Chinese Restaurant", "Where Are We Going, Dad", Oriental Satellite TV's "A Better Life" and "The Fancy of Journey" have reached cooperation with Taobao Live. Taobao Live said that in the future, it will also empower brands and merchants through on-site short video previews, live content explosion, and theme short video precipitation. (36Kr)
3. JD Farm disclosed the "five-in-one" model for the first time: full visualization
JD Group joins hands with Inner Mongolia Mengqing Agricultural Technology Development Co., Ltd. to settle the high-quality grain project of JD Farm in Qingshuihe County, Hohhot, Inner Mongolia. At the same time, JD Farm's "five-in-one" full-process business model was disclosed to the public for the first time. Relying on scientific and technological means such as the Internet of Things, blockchain, and artificial intelligence, the farmland production and management standard system will be improved according to the full-process visual traceability system of JD Farm. (Yibang Power Network)
4. WeChat has a big move before the Spring Festival: the corporate cover red envelope is here
A new way to play WeChat red envelopes has appeared. Individuals can send red envelopes with customized covers to relatives and friends. This is also the first time that WeChat red envelopes have changed their faces since they were launched. It is understood that enterprise WeChat administrators can customize the WeChat red envelope cover in the enterprise WeChat management background. After the cover review is approved, enterprise members can receive it in WeChat and use it in personal WeChat red envelopes, and send red envelopes with the enterprise exclusive cover to relatives, friends or customers. (Sohu.com)
5. Economic Accounts: The development of the express delivery industry will usher in a new round of changes
The industry believes that in the face of more than 160 million parcels per day, the development of the express delivery industry will usher in a new round of changes, and accelerating innovation and transformation is on the verge of ongoing. First of all, more cutting-edge technologies will be implemented and blossomed in the express logistics industry. In addition, thanks to the continuous increase in the online shopping ratio of large-scale goods such as furniture and home appliances, large-scale express delivery will accelerate its rise. With the accelerated construction of international logistics hubs, the scale of the cross-border logistics market is also expected to usher in a larger expansion. (Economic Reference News)
Internet Information
6. Forbes China releases the richest women list in 2019: Country Garden Yang Huiyan once again tops the list
Forbes China recently released the list of the richest women in 2019. Country Garden Yang Huiyan once again topped China's richest women's list this year. Among the top five female wealthy people, four are still from the real estate industry, and the other three are Wu Yajun, chairman of Longfor Group, Chen Lihua, chairman of Fuhua International Group, and Zhang Xin, CEO of SOHO China. Zhou Qunfei, founder and chairman of Lens Technology, ranked sixth on the list with a wealth of 22.28 billion yuan. Ma Dongmin, wife of Baidu founder, chairman and CEO Li Yanhong, ranks seventh with Haitian Flavor Industry Cheng Xue, with a wealth of 17.55 billion yuan. (Chuangyebang)
7. "DuoFan" officially launched the App Store
The independent social app "Duoshan" launched by Douyin was officially launched on the App Store. The product introduction is "Friends Short Video Social App. An app specially prepared for close friends, interacting with close friends with short videos to make chat more interesting." "Multi Flash" has the functions of chatting, taking photos and stickers. As of press time, there are 19 ratings. (36Kr)

8. On the first day of the Spring Festival travel rush, it is estimated that the total number of passengers will be sent by railways nationwide.
The 40-day 2019 Railway Spring Festival travel rush officially started today (21st). On the first day of the Spring Festival travel rush, China Railway Corporation expects that the national railway will send 9 million passengers. From January 21 to March 1, the 2019 railway Spring Festival travel rush is expected to send 413 million passengers, an increase of 31.76 million passengers year-on-year, an increase of 8.3%, and an average daily transmission of 10.33 million passengers. (interface)
9. Part of the equity of ofo's subsidiary has been pledged to Jiufu Baitiao
On December 28, 2018, shortly after ofo-company Beijing Becklock Technology Service Co., Ltd. (Byke Technology) participated in the establishment of Jiuyin Future Information Consulting Company, Beck Technology and Cheng Cheng both pledged equity to Beijing Jiuhu Times Intelligent Technology Co., Ltd. Tianyan Check information shows that Beijing Jiuhu Times Intelligent Technology Co., Ltd. was once named Beijing Jiufu Baitiao Technology Co., Ltd., and Jiufu Group, the parent company of Jiuhu Times Intelligent Technology Co., Ltd., has already cooperated with ofo. (Securities Daily)
Cross-border e-commerce
10. The total import and export volume of goods in 2018 was 30505 billion yuan
According to reports on January 22, the total import and export volume of goods in 2018 was 305,055 billion yuan, an increase of 9.7% over the previous year; the total trade volume exceeded 30 trillion yuan for the first time, setting a record high. Imports and exports to the United States increased by 5.7%. Exports were RMB 16417.7 billion, an increase of 7.1%; imports were RMB 14087.4 billion, an increase of 12.9%. (Huitong.com)
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