In a blink of an eye, 2019 has reached mid-January, and many companies have also started to have holidays one after another, and express delivery is about to be on holiday. Will Taobao operations continue at this time? The answer is yes, and it must be done. So what promotional festivals can be used on Taobao in January and February? Below, the editor will share with you which festivals can help us operate.
Taobao seller reports activities can effectively attract traffic to the store. There are thousands of events of Taobao, big and small every year, and the events held in different months are also different. For example, the New Year’s Festival is in full swing now. Let’s take a look at which festivals can bring promotions.
1. Supernova Awards - Good gifts for the New Year
Brand incubation New Year special, special activities for niche brands and emerging brands
Event time: January 18th to January 20th
Registration entrance: https://yingxiao.taobao.com/content/nContentDetail.htm?spm=a2152.7707702.0.d710409193512.7352446a6kwH7q&contentId=503895043512&blockId=710409193512&type=
2. Daily special sale group New Year live broadcast
In January New Year event, any merchants participating in the Tiantian Special Sales Store Group can get the live broadcast during the group meeting, and more than 70% of the products to be broadcast in the live broadcast room are products that meet the standards of the Tiantian Special Sales Store Group, and you can get the live broadcast area of the Tiantian Special Sales Home Page.
Activity time: January 11-February 14
Registration entrance: https://yingxiao.taobao.com/content/n_content_detail.htm?contentId=504167026733
3. Taobao women's clothing cleaning orders at the end of the year
Women's clothing sellers must not miss it! If you need to clear the stock, sign up quickly
Event time: January 21-January 23
Registration entrance: https://yingxiao.taobao.com/content/n_content_detail.htm?contentId=504160031756
4. Home Furnishing Department Store-Never Closed During the Chinese New Year
Department Store Industry-Never close during the Chinese New Year, merchants are required to operate and ship them as usual! Get wireless personalized first-focus resource display
Event time: February 2-February 13
5. Spring Festival & Valentine's Day Live
It fits in the atmosphere of the Spring Festival, and focuses on New Year's Eve dinner/New Year greetings and other scenes, and there are no restrictions on specific categories.
Activity time: February 1-February 13, 2019. Among them, the Spring Festival-New Year party (February 1-11, 2019), the Spring Festival-Present Valentine's Day (February 12-13, 2019)
Registration entrance: https://yingxiao.taobao.com/content/nContentDetail.htm?spm=a2152.7707702.0.d710406230653.3025446aumm4w0&contentId=503136020653&blockId=710406230653&type=
The above five festival activities are a summary of Taobao activities in January and February. For Taobao Operations Sir, the value of store operations lies in increasing store traffic and increasing store sales. If we cannot grasp the promotional festival, the store will lose a large wave of traffic. So it is important to grasp the marketing festival.
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