#Laogao E-commerce Newsletter# [October 15 E-commerce Morning News] Tmall began to adjust its pre-sale mechanism on Double Eleven, starting with the beauty and cosmetics and care categories; Alibaba 1688 industrial procurement and sales platform was selected as a pilot for the Ministry of Industry and Information Technology; Jack Ma: Alipay’s original intention is to use the Internet to help small and micro enterprises develop; Tmall store cosmetics and other categories fail the renewal assessment or is suspended...

E-commerce newsletter
1. Tmall starts to adjust its pre-sale mechanism on Double Eleven, starting with the beauty and care category
On the morning of October 12, Tmall held a media communication meeting on beauty, toiletry and care products in Shanghai, focusing on "pre-sale". Gu Mai, general manager of Fast-FMCG, said at the communication meeting that this year's Tmall's Double Eleven beauty and care product strategy revolves around "new", including the first launch of new products with Tmall, new ways of interacting with consumers, and higher delivery efficiency. The new change in the pre-sale mechanism is that it has been granted more important sales functions by Tmall and sells more new products. The beauty and care category began to introduce a pre-sale mechanism 3 years ago. (Lianshang.com)
2. Alibaba 1688 industrial procurement and sales platform was selected as the pilot of the Ministry of Industry and Information Technology
Recently, the Ministry of Industry and Information Technology announced the list of pilot demonstration projects for the integration of manufacturing and Internet in 2018. Alibaba's 1688 industrial procurement and sales platform was selected as the pilot demonstration project for the integration of manufacturing and Internet, ranking first in the pilot demonstration list of 14 industrial e-commerce platforms.
The pilot demonstration content focuses on deepening the integration and development of manufacturing and the Internet, industrial Internet platform solutions, key industrial products and equipment cloud-based services, industrial big data application services, industrial e-commerce platforms, Sino-Germany intelligent manufacturing cooperation, etc. Alibaba 1688 Industrial Procurement and Sales Platform is the only selected project among Internet companies such as BAT and JD.com. (Yiou.com)
3. Jack Ma: Alipay’s original intention is to use the Internet to help small and micro enterprises develop
On October 12, at the IMF and the World Bank annual meeting, World Bank President Kim Yong Kim and Alibaba Chairman Jack Ma held a dialogue on "How digital platforms and innovation can change the future of developing countries." Speaking of Alipay, Jack Ma said that the original intention of founding was to use the Internet to help the development of small and micro enterprises and bring good experiences and value to merchants and consumers. (TechWeb)
4. The renewal assessment of Tmall store cosmetics and other categories fails or is suspended
Recently, Tmall issued an announcement on the assessment of merchants in categories such as "Makeup/Perfume/Beauty Tools" and "Beauty and Skin Care/Body/Essential Oils". The announcement shows that the store merchants whose main categories are "Makeup/Perfume/Beauty Tools", "Beauty and Skin Care/Body/Essential Oils" and whose service opening time (store launch time) will continue to be renewed for sales ranking (assessment cycle: October 1, 2018 to September 30, 2019). Stores that do not meet the top six total sales in the brand assessment cycle will not be able to continue operating on the Tmall platform in 2020. (Tmall rules)
Internet news
5. Baidu Takeaway officially renamed "Ele.me Star Selection"
According to news on October 15, Baidu Takeout officially changed its name to "Ele.me Star Selection" today, and the App was changed to a new logo. According to official introduction, Ele.me Xingxuan is a high-end takeaway and life service platform under Ele.me that strictly selects merchants and food, and adheres to the priority of user experience. Some analysts believe that after the rename of "Star Selection", it means that the takeaway industry has gone from the previous "Three Kingdoms Kill" to the "confrontation between the two armies". (E-commerce News)
6. Lotte Mart, a subsidiary of South Korea, will bid farewell to the Chinese market completely
On October 15, the reporter exclusively learned after recent interviews and investigations that Lotte Mart's retail supermarket in China announced its sale to Liqun Co., Ltd. and Wumart Group, on the basis of the 93 stores in China announced that it would be sold to Liqun Co., Ltd. and Wumart Group, the remaining 12 stores that were not sold are also planned to completely close the stores within the year, which means that Lotte Mart will completely bid farewell to the Chinese market. (Titanium Media)
7. Third-party payment has seen another huge fine, and the central bank has issued 6 fines of more than 20 million yuan.
On October 14, Shande Payment was fined 24.73 million yuan by the Shanghai Branch of the People's Bank of China for violating payment business regulations. This penalty set the highest record for fines from the Shanghai headquarters of the People's Bank of China on payment institutions. With the announcement of Shande's fine of 24.73 million yuan, the central bank has issued six huge payment fines with a single amount of over 10 million yuan this year, and the amount of each fine is higher than 20 million yuan. (E-commerce News)
8. Baidu's strategic investment in NetEase Cloud Music: The two parties will cooperate in multiple dimensions such as content traffic copyright
On October 12, Baidu announced a strategic lead in NetEase Cloud Music's new round of financing. The two parties will establish a strategic partnership and carry out comprehensive and in-depth cooperation in multiple dimensions such as content, traffic, and copyright. According to reports, NetEase Cloud Music’s high-quality content will reach hundreds of millions of users through Baidu App, search, information flow, good-looking video and other products. With the support of the powerful technology, traffic and distribution capabilities of Baidu platform, it will better release the value of content. (Chuangyebang)
Cross-border e-commerce
9. Alibaba International Station Promotion increased by nearly 300% year-on-year
Recently, Alibaba.com (Alibaba International Station) released transaction data for September 2018. Enterprises from 219 countries around the world purchased Chinese goods through Alibaba International Station. The total transaction volume of this procurement festival increased by nearly 300% year-on-year. Among them, the transaction volume in Nordic countries increased the largest, nearly 400%, and Sweden ranked first in the world in the first week of the procurement festival, reaching 571%. Zhang Kuo, co-general manager of Alibaba's small and medium-sized enterprises' international trade department, said that opening up markets in countries such as Nordics that pay attention to commodity quality means that the quality of Chinese manufacturing is comprehensively upgraded. (Toby.com)
10. Wish's new regulations target cancelled merchants: $2 fine per order
Recently, Wish issued a notice on the fine policy for canceling orders. The platform will implement the "Penal for Cancelling Orders", which applies to orders released to the merchant's backend after 5 pm on October 17, 2018 (Pacific Time). It is understood that according to policy requirements, if the order is cancelled or refunded before confirmation of fulfillment, the merchant will be fined $2 per violation order. In addition, in the next few weeks, products related to illegal orders will be suspended for 48 hours, and merchants can also appeal for fines and the suspension of displays to be conducted. The fine for cancellation of orders cannot be appealed. (Yibang Power)
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