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#Laogao E-commerce Newsletter# [E-commerce Evening News on August 30]

2018-08-30

      #Laogao E-commerce News# [E-commerce Evening News Brief on August 30] Yu'ebao's users exceeded 600 million, and the total number of fund accounts hit 1 billion; the legal person of Alipay will replace Jack Ma with Ye Yuqing? Ant Financial refutes the rumor; Tmall Clothing announces Double Eleven strategy: focus on private domain operations; Enterprise WeChat announces opening of interfaces and accessing mini program categories; Tencent releases the "2018 First Half of Internet Financial Security Report"...

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      E-commerce newsletter:

      1. Yu'ebao users exceed 600 million, and all fund accounts hit 1 billion

      Yu'ebao's 2018 semi-annual report recently disclosed the number of all fund holders, with a total total of nearly 1 billion. Among them, Yu'ebao is the most eye-catching. The total number of money funds connected to Yu'ebao is more than 600 million, of which Tianhong Yu'ebao has 559 million. (China Fund News)

      2. Will Ye Yuqing replace Jack Ma in the Alipay legal person? Ant Financial Refutes Rumors

      On August 29, the legal person of Alipay (China) Information Technology Co., Ltd. was changed from Jack Ma to Ye Yuqing. "The operating entity of Alipay is Alipay (China) Network Technology Co., Ltd., not Alipay (China) Information Technology Co., Ltd., and the change of legal person belongs to the scope of internal governance of the company and has nothing to do with the company's actual operating conditions." Ant Financial said. Alipay also refuted the rumors on Zhihu, and even summarized them naughtyly: You don’t have to worry about the change, but you still have to pay back the Huabei you should pay!

    

      3. Enterprise WeChat announced the opening of the interface and access to the mini program category

      Today, the 2.5.0 version of Enterprise WeChat is launched. Hardware manufacturers can register as smart hardware service providers on the service provider's official website and access in accordance with the enterprise WeChat smart hardware service access guidelines. Enterprise WeChat said that it respects the professionalism of hardware manufacturers in the hardware field and provides professional software product capabilities and connectivity capabilities. At the same time, the "Mini Program" category is launched, and software service providers can provide enterprises with office applications with excellent functions and experience through mini programs. (36Kr)

      4. Tmall Clothing Announces Double Eleven Strategy: Focus on Private Domain Operations

      Yibang Power has recently learned that Tmall Clothing announced the overall rhythm and related gameplay of the tenth Double Eleven today.

      From the rhythm, October 20th to October 31st is the pre-sale period for Double Eleven, the user introduction stage; November 1st to November 10th is the pre-heating period, the user storage stage; November 11th, on Double Eleven, the market sales and user conversion stage.

      Tmall suggested to merchants that the exposure of stores should be increased from September to October, participate as much as possible, organize marketing activities, and place advertisements. "Precautions for the public domain to accumulate users in the early stage, and focus on the stickiness of private domain operations in the later stage. The rights and interests and interest points after collection and purchase can be stimulated to increase conversions." (Yibang Power Network)

      Internet Information

      5. Zhuge's House Search cooperates with Alibaba to build the property database of the Supreme People's Court

      Zhuge House Search recently disclosed that it has reached a strategic cooperation with Alibaba Auction to jointly build a real estate network evaluation database of the Supreme People's Court of the People's Republic of China, and provides real estate online inquiry services to 3,290 people's courts at all levels for a long time. At the same time, based on their own databases and big data analysis capabilities, the two parties will also jointly develop and build a real estate dictionary database with "real estate + people" as the core to provide home buyers with a more reliable transaction basis. (36Kr)

      6. Bullet SMS data released: The total number of activated users exceeds 4 million

      According to the official data of Bullet SMS, the number of users on the platform has exceeded 4 million. According to data, Bullet SMS's daily new users exceeded 1 million on August 29, and by 0:14 on August 30, its total activated users exceeded 4 million. Judging from the Baidu Index, the search volume of bullet text messages has suddenly increased since the 28th. On August 20, Bullet SMS was officially unveiled at the launch of Hammer Technology Nut Pro 2S, and then topped the App Store social list a few days after its release. In addition, the bullet text message attracted 54 investment institutions in 7 days after it was launched, and completed financing of 150 million yuan in 3 days. (Chuangyebang)

      7. Tencent released the "2018 First Half of Internet Financial Security Report"

      On August 30, at the "Financial Security" Forum of the 4th Internet Security Leaders Summit, Tencent Security Joint Laboratory and First Financial Daily released the "2018 First Half Internet Financial Security Report". The report shows that there are more than 10,000 P2P online lending institutions, of which about 44% have medium and high risks; there are more than 1,000 illegal online fundraising platforms, and more than 200 have been filed for investigation and punishment; judging from the number of illegal financial trading platforms, fund trading has been the most affected, accounting for 61.7%. (Chuangyebang)

      8. Apple acquires AR glasses technology company

      August 30th news, Apple confirmed on Wednesday that the company has acquired Akonia Holographics, an augmented reality (AR) glasses startup. The terms of the acquisition were not disclosed, but Apple still issued a statement as usual: "Apple often acquires small businesses, and we usually don't discuss purposes or plans." AR industry executives said that Akonia's team was "very quiet" in the past six months, indicating that Apple has completed the acquisition. (E-commerce News)

      Cross-border e-commerce

      9. Walmart launches online initiatives to attract millennial shoppers

      Walmart is now trying to create a huge digital marketplace to attract more millennial shoppers to shop on their websites to compete with its rival Amazon.

      Millennials are currently the largest shopping group in the world, born between 1980 and 2000. According to Accenture, the population of millennials reaches 75.4 million in the United States alone, spending $600 billion a year.

      Forecasts suggest that this figure will reach $1.4 trillion by 2020. It can be seen that millennials are a huge group. They shop online more than anyone else and have strong consumption power - if they catch them, they will seize future sales. (Yien.com)

      10. Online sales channels for smartphones in the United States: Amazon shares 23%, Apple shares 8%

      On August 30, the latest report from research firm Counterpoint showed that online channels' share of total U.S. smartphone sales increased to 13% in the second quarter, up from 12% in the first quarter. Amazon has become the king of online smartphone sales, accounting for 23% of the market share, and Apple ranks fourth with an 8% share. (E-commerce News)


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