#Laogao E-commerce Newsletter# [E-commerce Morning News on August 10]

　　#Laogao E-commerce Newsletter# [E-commerce Morning News on August 10] E-commerce platform sellers revealed that half of their sales have to be brushed by orders, saying that they have to brush orders if they don’t want to die; Amazon is recruiting more than 200 "virtual job employees"; SF Express launches "hidden address files": none of the recipients and senders can see the other party's information; Tencent will become the second largest shareholder of Blue Hole...

　　E-commerce newsletter:

　　1. E-commerce platform sellers revealed that half of their sales relied on order swiping, saying that they had to brush orders if they didn't want to die.

　　Why do you need to brush orders? The seller said it was to increase sales. One important indicator of products pushed by e-commerce platforms is sales quantity. Whether it is in the comprehensive ranking or the sales ranking, the things sell more than other merchants. When buyers want to shop and search online, your online store will be more likely to be seen. A seller with good sales complained: "I didn't use a single order in the first half of 2017. Later, I was really forced to go bankrupt if you don't use it. In this way, I can only follow the situation." But more people follow the situation, and the cost of order brushing is getting higher and higher, and the seller has actually gotten involved in it. At present, the direct cost of brushing an order has reached about 14-17 yuan. In addition to some other labor costs, the overall cost per order is close to 20 yuan. A seller said: "Now they often say that they are waiting for death if they don't brush orders, and that they are seeking death if they don't brush orders." (Focus Interview)

　　2. Amazon is recruiting more than 200 "virtual job employees"

　　Amazon’s jobs website displays 237 “virtual” or “work from home” positions, most of which are full-time, with unlimited locations available in the United States and elsewhere, including the United Kingdom, Germany and Costa Rica; Amazon plans to hire employees with experience in customer service, software development, human resources, IT and sales; employees in these virtual positions will receive standard employee benefits. (Business Insider)

　　3. Alibaba and the copyright owner jointly filmed the movie version of "Peppa Pig"

　　According to the latest registration announcement from the Film Bureau, the movie called "Peppa Pig's New Year" has passed the project filing. The filing units are Alibaba Pictures (Beijing) Co., Ltd. and Peppa Pig's copyright owner Entertainment One UK Limited. The movie type is a Chinese and foreign co-production video. TechWeb)

　　4. Are there new actions? LOVO Home Textile Tmall flagship store officially renamed

　　On August 9, Tmall’s “Luolai” Home Textile Flagship Store” was officially renamed to “LOVO Official Flagship Store”. Luolai Home Textiles said that the two brands will set up official flagship stores to provide independent services to users. Today, Wang Liang, the head of LOVO Home Textiles, also posted a message saying that the Luolai brand products originally sold in the store will be sold in the Luolai Home Textile flagship store. After the name change, the store will adhere to the positioning of direct selling of bedding products on the Internet. (Yibang Power Network)

　　5. SF Express launches "hidden address": the recipients and senders cannot see the other party's information

　　On August 8, SF Express launched a new function "hidden address package", which can conceal the recipient/sender address, providing new ideas for solving the information security issues in the express delivery industry. According to reports, "hidden addressed parts" is an online ordering product that breaks the traditional method of shipping. Both parties receiving and sending parts only need to fill in their own addresses to complete the order. When using it, after the sender has filled in the sending information, he will share the receipt information page with the recipient. After the recipient supplements the receipt information, the sender can complete the order online. During the entire delivery process, both the recipient and the sending party cannot see the other party's information, such as name, mobile phone number, detailed address, etc. Only the sending party has the right to obtain relevant information through the scan of the basin, which can significantly improve the security and confidentiality of the information and meet the needs of customers with high privacy requirements. (Webmaster's Home)

　　Internet Information

　　6. Tencent will become the second largest shareholder of Blue Hole

　　Bloomberg reported that Tencent has agreed to acquire about 8.5% of Blue Hole's shares for 650,000 won per share, with a total of about 500 billion won (about 3.05 billion yuan). Tencent has acquired 1.5% of the company's shares last year, so after the transaction is completed, Tencent will become the second largest shareholder of Blue Hole, a developer of "PUBG". It is reported that Tencent is taking the method of acquiring shares without interfering in operations in the introduction of overseas games, such as the previous practices of "League of Legends" and "Road of Exile" development companies.

　　7. Hema CEO criticizes the chaos in the retail industry: Unique channel construction causes universal corruption

　　Hema CEO Hou Yi said that it is precisely because of the unique channel construction of the market that retailers enjoy their benefits, which has caused the common corruption problem in the retail industry today. He said: "The imbalance between Chinese retailers and suppliers is not consumer-oriented, but supplier-oriented, and what suppliers sell to the retail industry. Supplier-oriented interests often establish a complete set of gray systems, or even a high-sounding system, making it into multi-channel construction, establishing so-called large-scale chain channels, catering channels, and wholesale channels. In order to maintain supplier privileges, retailers are given some so-called fees." (The Paper)

　　8. Ofo's overseas market continues to retreat, and selling itself to Didi may be "self-directed and self-acted"

　　Recently, it has been reported that ofo has recently begun to gradually suspend its business in South Korea. In addition, there are also news in the market that ofo sells itself in Didi and Ant Financial, and it is said that the acquisition negotiations involved in ofo are coming to an end. In response, a senior Internet shared bicycle operator said, "On the one hand, the news of his own profit and red envelope war was released, and the other hand, the news of selling was released in the market, but the other party was unaware of it. It is very likely that the news released by ofo itself and came out to refute the rumors. In the final analysis, it is also for a better valuation." (Securities Daily)

　　9. Penguin Doctor and Apricot Doctor Announce Merger Wang Shirui Will Be CEO

　　August 9th news, today, Penguin Doctor announced that it had signed a strategic merger agreement with Apricot Doctor, and the two parties gathered their advantages in platforms, resources, technology, etc. to form a joint force. After the merger, the new group company will be collectively called "Penguin Almonds", and the existing platforms of "Penguin Doctor" and "Almond Doctor" will still be operated using the original name. In terms of management team, Penguin Doctors founder Wang Shirui will serve as CEO, Xingren Doctors founder Martin will serve as president, and Xu Lin will serve as chief operating officer of the new company. (Yibang Power)

　　Cross-border e-commerce

　　10. China imposes a 25% tariff on the United States and is now on the list of $16 billion

　　On August 9, the Ministry of Commerce recently issued an announcement to impose tariffs on imports of approximately US$16 billion in the United States. According to the 2018 Announcement No. 55 of the Ministry of Commerce and the "Announcement of the State Council's Tariff Commission on Improving Tariffs on Imported Goods Originating to the United States" (Tax Commission Announcement [2018] No. 7), the adjusted List of goods imposed on tariffs on goods imported from the United States will be announced, and a 25% tariff will be imposed from 12:01 on August 23, 2018. (Yibang Power)

　　The list is as follows:

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