How to improve the quality score of Pinduoduo products?

　　How to improve the quality score of Pinduoduo products? Then we must first understand what factors determine the quality score of Pinduoduo. Only after we understand these factors can we find a targeted way to improve the quality score of Pinduoduo. If we don’t understand Pinduoduo, then we can’t operate Pinduoduo at all. Therefore, it is often said that knowing yourself and your enemy will never win. Then only if we are familiar with some of the rules of Pinduoduo, then we can use operational means to build our store.

　　Let’s first take a look at how the Pinduoduo product quality score is calculated and what are the points we need to pay attention to.

　　1. How to calculate the quality score of Pinduoduo products?

　　The express train quality score is mainly used to measure the correlation between your keywords and baby promotion information and Pinduoduo user search intentions. The calculation basis involves a variety of factors. The express train will continue to optimize the quality score formula, and its core components will remain stable, as shown below:

　　•The correlation between keywords and baby’s own information;

　　•The correlation between keywords and baby categories and attributes;

　　• Keywords and feedback on Taobao promotion, including transactions, collections and clicks;

　　• Account history, calculated based on feedback from all promotions and keywords in your account;

　　•Baby details page quality;

　　•Other related factors: such as picture quality, whether to protect consumer goods, whether there are certain serious violations, whether to punish, etc.;

　　•Other recommended important attributes: Whether cosmetics are fake or not, one or three.

　　2. How do you view Pinduoduo product ratings?

　　First, enter the Pinduoduo Mall app, select the product you want to view the review, click to enter, and the user review will be displayed in the middle of the page, that is, the information about participating in the group will be under the user review, click on the user review;

　　You can see the product review list, but not every product can be seen with buyer reviews, and only those with evaluations will be displayed.

　　3. How to improve quality scores?

　　1. Join the group buying guide to promote group formation for buyers

　　Some Pinduoduo buyers may not understand how to buy a group, which leads to the mistaken choice to start a group by themselves. If the number of groups is large and it is difficult to form a group, it will cause buyers and orders to be lost. So put relevant group buying guides at the top of the Pinduoduo details page to introduce buyers to how to buy groups and promote group building rates.

　　2. Add product-related tutorials to deepen buyer trust

　　If your products are not common in life, or most people are not familiar with relevant methods, you can add relevant picture usage tutorials or product cleaning tutorials to the details page, which can improve your professionalism and gain deeper trust from buyers.

　　3. Put in the quality inspection report so that the buyer can buy with confidence

　　The above 3 points explain the calculation rules for Pinduoduo product quality score and some methods of how to improve product quality score. If you have questions about Pinduoduo store operation, you can consult our teacher online or leave us a message!