9 tips to help you quickly learn how to bid for JD Express

　　Bidding by time period can be based on the peak traffic of the industry and its own store. The peak period is 9:1:00 pm from 15:00 pm to 17:00 pm 20:00 pm. Different categories and different situations, and different periods of traffic to adjust bids.

　　How to continuously optimize: observe the changes in express train data at a certain interval.

　　1. Appropriately increasing bids requires no improvements. You also need to search and check the rankings. Perhaps the search volume of this segment itself is small. If all changes are subtle, you need to consider adjusting it.

　　2. The traffic proportion of the keywords that are displayed is required.

　　3. The bid can be referred to the industry average bid.

　　4. Bidding is based on the daily budget as the main premise. The main control of pushing the factory is to click on Huaai. Also, if the budget is too high, the budget will not be displayed, and the customer you want to buy later will be missed. Therefore, once you find that the cost is different, it will be enough to reach the budget. The bid needs to be reduced accordingly to allow online shopping accounts that have time to go to more Baijia products to be displayed in a concentrated manner, which is often worse than the 2 display.

　　5. Optimize the conversion rate of the time to view the number of clicks in units of time. For example, the order conversion of the dot is basically no 8 competitors who work online. You can check that the investor uses the dot price rate to increase the quality points during this period.

　　6. Check the order number and distinguish between the final payment calculation and the order of the transaction order (JD.com also counts as a pen for payment orders, which is conducive to improving the quality of the star score and real calculation.

　　7. Account quality points, plan group star segment product pressure small keyword quality points affect product plan, it affects account, and keyword basic points must be account, plan, product impact.

　　8. If there is a hot product in the store and you want to create another hot product, you can choose to promote the product, because this is for Sku and has a budget of at least 200 yuan per day. It is recommended that you don’t save this 1 yuan. When you should be willing, I set a budget of 300 yuan at that time, and the effect is also great.

　　9. I also have times when there is too little setting, but basically I spend too much money and it’s useless. Now I know if the budget is set. It will be acknowledged that your mid-shop has no money to pay, so the display and traffic are also relatively small. This budget can also be set every day, and if you think it is too expensive, you can adjust it.

　　Xuanming Network ( www.shxuanming.net ) has focused on e-commerce operation training for more than 10 years, realizing its e-commerce dream for thousands of e-commerce people, joining Xuanming Network, and becoming successful!