How do e-commerce sellers deal with Double Eleven?

　　Let’s talk about how we can play during Double Eleven. Superstar Platform uses this operating platform to provide some core operations to visitors, fans, and customers. Now you can see such a mobile board on the left hand of his house, and the right hand is the PC board. Here we can use the three core data indicators of your visitors, fans and members, you can see the operational effect in the process from preheating before Double Eleven to the later rights and interests to the subsequent transaction.

　　Based on the complete performance of these three groups, we will extract the customer warm-up index for Double Eleven during the warm-up period. This index will tell you the indicators of every day from warm-up to climax through various latitudes and indicators. When using color, we will go to the merchants you travel with to make such an arrangement and distribution, which can tell you where you are currently.

　　If you find yourself doing well, continue to maintain it. If you find that you have differences, we will give different gameplay and different strategies below the crowd data. Below we will talk about the core gameplay and strategies of these three groups. During Double Eleven , the customer operation platform will provide relatively excellent gameplay. The purpose is to help everyone convert visitors. Fans hope that you can activate them through some gameplay. On Double Eleven , you can use the gameplay of Thousand People and Thousand Faces. The overall strategy tool is used to run through it. This picture presents an idea. Double Eleven will start from the main venue to the branch venue. With this idea of ​​products and stores in various industries, last year's Taobao and Tmall were actually supported by the platform. Now, we will carry out personalized acceptance. The pages presented by different users are different, but the product details page helps everyone to attract customer orders through people-centered tools, some product recommendation tools, to the store, personalized homepage, smart modules and posters, presenting different effects to everyone, improving efficiency for everyone. The first step for thousands of people and faces is decoration. We can carry out the homepage of the store through thousands of people and faces of the module. The middle part is the design gameplay and the decoration process. You can capture the valuable information of your store, and present the products they care about most according to the historical records of each customer's purchase, or use the product to superimpose this gameplay to automatically load the products that customers are interested in, and present the product details through personalized templates. Finally, the store effect is presented through these two modules. The first is the recommendation of smart sellers, and the second is the intelligent purchase and order collection. These two are mainly to promote related sales and increase customer unit price. We will introduce them to you in detail. I want to introduce the marketing modules and some core gameplay to you. Some information is exactly the same. Through this tool, you can intelligently present information to customers and provide a more personalized model, similar to potential new products, which can help everyone improve the possibility of recommendation in the overall personalized characteristics, and then promote the transaction of new products. On the smart poster, you can present different products to the core layout according to the recent personalized hobbies of users, and automatically filter this smart odd and double-column treasure. After this launch this year, the overall effect will obviously increase the entire click rate, visitor transaction conversion rate and thousand-time display payment amount. Therefore, the experience I have applied now can completely reduce the conversion effect of the store homepage in terms of store decoration.

　　This is a case introduction of personalized homepage. This is a case introduction that clothing can now support the presentation of different products based on different genders. The intelligent personalized homepage is a tag similar to such a tag to distinguish your area and your gender, your recent purchases, recent visits, and some such behaviors include some consumer preferences and a series of preferences such as discount sensitivity.

　　In this way, we personalize the information area of ​​products and activities through our personalized modules. In front of tenants, we have two smart tools to convert the entire visitor transaction in your store.

　　The first one is called smart seller recommendation. We provide this tool to suppress users' behavior and recommend products. We will also have certain choices and intelligence. The overall tool is actually quite good through the case and the use of merchants.

　　From such click-to-visit transaction conversion rate, you can see that compared with the original fixed modes, there has been a significant improvement. The second one is called intelligent order-making, which is an upgrade to the original gameplay. Now, when a consumer clicks to add orders, when the product is clicked, he will automatically continue to prompt you how much money is missing to carry out a full-salary activity. If you click to assemble an order immediately, we can present the product to the consumer immediately. If a order is assembled, it will relatively not jump to the product details. It will guide you more to add the product to the shopping cart on the existing product details page to promote transactions.

Thank you for your attention and support to Laogao E-commerce Club . Please indicate the source of the reprinting website www.shxuanming.net

 Click to register to apply to join the well-known e-commerce network - Laogao E-commerce Club. Any merchants from all over the country, Tmall merchants, Taobao Crown Store, Jinguan Store, and other e-commerce platform merchants can apply to join!