Tmall 618 takes Beijing people through the memory snacks from 612 to 20 years ago on the same day

　　#Laogao E-commerce# Twenty years ago, in order to collect Water Margin Card and Three Kingdoms Card, I ate countless packs of small raccoon instant noodles. Are you okay? The 50-cent pack of small raccoon noodles and 1 yuan each bottle of Arctic soda, the price returned to the ideal life twenty years ago overnight.

　　Buy childhood snacks at the price 20 years ago, the pop-up store of "Tmall Memories Supermarket" was squeezed out as soon as it opened.

　　On June 1 this year, Tmall 618 set off a nostalgic craze. The global "Tmall Memories Supermarket" was officially unveiled in Beijing Beiluoguxiang in the form of a pop-up store. During the business period, the prices of goods returned to twenty years ago and could be delivered to home on the same day as online orders.

　　As soon as the "Tmall Memories Supermarket" opened, it detonated the imperial capital. It was reported that it was "out of stock" online and offline at the same time after only 2 hours of its launch. However, people came to queue up to buy snacks.

　　Wearing a red scarf, a sea soul shirt, and drinking Arctic Ocean... Beijing's post-80s played time travel in front of the memory supermarket

　　The famous children's program host Jin Guizi (Liu Chunyan) transformed into the store manager of "Tmall Memories Supermarket" for one day, and was squeezed out by the people born in the 1970s, 1980s and 1990s in front of the supermarket. Jin Guizi chatted with Tmall fans on the scene and shared childhood snacks. When thousands of people began to sing the theme song of "The Windmill", Beiluoguxiang seemed to have traveled back twenty years ago for a while.

　　The famous children's program host Liu Chunyan (Jin Guizi) transformed into the one-day store manager of "Tmall Memories Supermarket"

　　Jin Guizi joked, "The deepest memory of those born in the 1980s and 1990s who grew up watching my show was to buy snacks at the convenience store. Now they have all started their own families and their children will buy snacks on Tmall in the future." It is reported that Tmall recalls that all sales proceeds in the supermarket will be donated to the Golden Crucis Dream Fund to help children in need.

　　In front of the old radio, a couple born in the 1980s wore the "three bars" with great enthusiasm

　　"Tmall Memories Supermarket" interpreted "memories" to the extreme on Children's Day. It not only transformed the convenience store in Beiluoguxiang Hutong, but all the products selected were classic products with "memories killing" - crisp noodles, orange soda, and Mai Lisu. The old Beijing Beibingyang Popsicles were also newly unveiled. Local well-known brands and products such as Baeryan, Shuangbian, and Xiaodou Popsicles were also settled in Tmall Supermarket, and they were sold out as soon as they were launched.

　　"It feels like the softest place in the center being hit." A post-80s born in the memory supermarket saw a childhood book from a villain, lowering his head to wipe his tears.

　　A father born in the 1980s who came with his children excitedly said, "I am an old Beijing 'hutong skewers'. Tmall restored my childhood life today, and wanted to take my children to feel my childhood. We often competed with the young men to drink the Arctic Ocean to see who could finish it first. The cool, saucy orange water drank in one breath, accompanied by a loud burp. This is a collective memory of the old Beijingers in the hot summer." The father was still competing with his son in the memory supermarket.

　　Without mud, you have to enjoy it on the cement floor. The two 80s who were playing with marbles in front of the memory supermarket said while playing, "The marbles are still the same marbles, and their hands have grown a lot."

　　From contracting Guijie to inviting Beijing people to eat crayfish to detonating Children's Day in the alley on June 1st, Tmall 618 has already opened its striking momentum. In this summer, Tmall will continue to "serve the people of Beijing" and provide high-quality products and "same-day delivery" services.

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