Laogao E-commerce News Weekly Information (April 17-April 21)

#Laogao E-commerce News# Weekly Information (April 17-April 21) 1. The man did not answer the express phone number, and the package was written "No one answered if he died"; 2. AliExpress launched a brand support function; 3. Tmall merchants will put forward higher requirements for participating in marketing activities: 10 categories will improve the DSR standard; 4. Tmall published a "Rules Book"; 5. "Buy N and get N" is not banned!

1. The man did not answer the express phone number, and the package was written "No one answered because he died"

According to the news on April 20, a netizen posted that because he did not answer the call from Yunda Express deliveryman, the package was written "No one answered because he died." On the 19th, the reporter called the express delivery business point and the courier involved to inquire about this matter, and both replied that "the person died" was not written by the courier. Subsequently, the reporter learned from Yunda Express Headquarters that he had imposed a fine of 1,000 yuan on the business site and apologized to the parties involved. (Source: Beijing Times)

Comment: Strengthening management will destroy the service experience and corporate image.

2. AliExpress launches brand support function

According to April 17, AliExpress recently announced the launch of the "Top-Brand" label product as a seller evaluation tool. According to AliExpress, the "Top-Brand" tag will penetrate into AliExpress's search result page, store list page, store home page, baby details page and other cross-heavy application products, and is used to continuously strengthen buyers' awareness of the brand, as well as enhance store credibility and potential conversion rates. AliExpress said it hopes to produce a group of benchmark brands that have "good product quality, good industry reputation, and good after-sales service" through the comprehensive evaluation of various indicators. Currently, regarding the Top Brand logo, it can be enjoyed by gold medal sellers on AliExpress platform and some outstanding silver medal sellers. (Source: Yibang Power Network)

Comment: The seller has a little bit of emotion.

3. Tmall merchants will put forward higher requirements for participating in marketing activities: 10 categories to improve DSR standards

According to reports on April 17, with the improvement of Tmall's overall service capabilities and quality level, Tmall will put higher requirements on the entry threshold for merchants to participate in marketing activities this year. This platform rule adjustment will take the lead in improving the DSR standard from 10 categories (such as whole-house customization, online game point cards, computer hardware/monitor/computer peripherals, etc., see the table below for details), and form a benchmark within the industry to lead the overall consumption upgrade. At the same time, five categories including online game equipment/game coins/account/practice, contract machines, etc. that originally did not have DSR standards have added specific scoring requirements.

In addition, Tmall will also use new after-sales service comprehensive indicators to assess merchants' service capabilities. (Source: Tianxia Online Business)

Comment: To put it bluntly, Tmall is a clear merchant that does not meet the standards, and Tmall is going to take the quality consumption route.

4. Tmall published a "Rules Book"

On April 19, Tmall launched the e-book "Tmall Rules Book" today, which is also the most comprehensive and powerful interpretation reference book launched by Tmall Rules. As the first step to base itself on Tmall, this e-book is positioned as a "rule check-up" and includes interpretations of the rules of the entire life cycle of merchants, including merchants' entry, daily operations, marketing activities and consumer protection. It allows merchants to understand the rules and prevent traps from breaking through the pit in various interesting ways such as cases and illustrations, making smooth operation more secure. (Source: Tianxia Online Business)

Comment: Tmall is so friendly.

5. "Buy N and get N free" is not banned!

According to news on April 20, starting yesterday, a news about Alibaba's "buy N and get N free" activity came, which was a big blow among the merchant group. Although no formal rules were issued, some merchants began to modify their baby pages overnight. The official response obtained by the reporter from the rules waiter was: 1. The platform does not prohibit merchants from organizing "buy N and get N" activities; 2. Merchants must comply with the requirements of the rules for organizing purchases and gifts, including: 1) The requirements for the main picture release specifications in industry standards (for example, "psoriasis" cannot occur); 2) The release and quality of gifts must comply with the "Tmall Gift Management Specifications" and the "Taobao Gift Issues Dispute Handling Specifications"; 3) The prices of goods set by merchants must comply with the requirements of the price law and cannot be inflated. The platform hopes to give consumers the best product and service experience, and will strictly manage psoriasis pictures that damage the shopping experience and do not comply with product management standards. The alarm bell has arrived. Only by removing psoriasis, standardizing prices and gifts can you operate without worries. (Source: Tianxia Online Business)

Comment: Do business seriously and don’t do evil things, because your competitors will do it too.

6. Ctrip is complaining about tying sales: users prefer one-stop service

On April 21, after being named by the China Consumers Association for the "trip sale" incident, Ctrip was unwilling to admit that it was suspected of "trip sale" and "called injustice" that it was said that the original intention was to bring "one-stop service" to consumers. Ctrip once again responded to the question of "trip sales". Ctrip said that its big data from its air ticket department shows that when consumers buy air tickets, they are no longer limited to "purchasing only one air ticket", and many consumers prefer to choose comprehensive "one-stop" travel products and services. The implication is that Ctrip believes that other service options such as insurance, hotel coupons, car rental coupons are given when selling air tickets, which meets the current travel needs of consumers. (Source: The Paper)

Comment: The key to confusing concepts is whether there are any choices for consumers.

7. AliExpress adjusts investment policy and closes some independent application portals

According to April 21, AliExpress issued an announcement on adjustment of investment policies on April 20. The adjustment of the investment promotion policy is divided into the following four categories: 1. From April 20, 2017, Beijing time to May 8, 2017, Beijing time, the platform will temporarily close the investment promotion independent application portal. The investment promotion independent application portal is closed, and only the platform targeted invitation access is allowed. 2. Starting from May 9, 2017, Beijing time, the following major business categories are still limited to targeted invitations: jewelry and accessories, watches, wedding dresses, hair weaving and hair covers, hair extensions related, chemical fiber hair, sex toys, balance bikes, and electronic components. The other major business categories will be reviewed, and merchants need to submit product lists and other information before they can enter after comprehensive evaluation by the platform. 3. For sellers who have submitted investment applications before April 20, 2017, the original investment standards will continue to be applied. 4. Starting from May 9, the review system will be launched. The product list requires merchants to click to download and understand. Merchants need to fill in carefully and ensure that the content is true and effective. If the subsequent platform finds that the products actually sold by the merchant do not match the uploaded list sample, the right to close the account and clear the information is reserved. (Source: Yien.com)

Comment: Merchants who play AliExpress should pay attention to adjustments.

8. New WeChat regulations: 1 public account can be associated with 13 mini programs

On April 21, WeChat mini programs have exploded again: starting today, the capabilities of the official account "associated mini programs" will be fully opened, and the official account can be associated with mini programs of different subjects. New rules for public platforms to adjust the official account to associate mini programs: 1. The official account can be associated with 3 mini programs of different subjects; 2. The official account can be associated with 10 mini programs of the same subject; 3. The same mini program can be associated with up to 3 public accounts; 4. The ability to open the ability to associate mini programs to all public accounts. After opening, a public account has changed from being able to be bound to 13 mini programs: among which, the public account can be associated with 10 mini programs with the same subject, and 3 mini programs with different subjects; and its own mini programs have also been upgraded from being able to be able to be associated with 1 public account to being able to be associated with 3 public accounts, and these 3 public accounts can be of the same subject or with different subjects. (Source: Sohu Technology)

Comment: After the capabilities of related mini programs are fully opened, I feel that various combinations of punches are about to emerge.

9. Alipay offline payment reward upgrade: can accumulate health protection

April 17th news, today, Alipay announced that in addition to rewards, offline payments can also receive a health insurance for each transaction, and the amount of coverage will increase with the accumulated number of payments. It is reported that if offline payment is successful, Alipay will increase the guarantee amount of "Serious Illness and Worry-free Treasure" to you, up to 3 times a day. In addition, when air pollution is serious, you can also receive a health insurance amount once a day. When diseases within the coverage occur, you can get the amount of admiration. The 25 major diseases stipulated by the state are protected and online reporting and claims are supported. Details can be viewed in Alipay's "Insurance Services". (Source: Kuai Technology)

Comment: In order to enter a cashless society within 5 years, Alipay has also fought hard.

10. The General Administration of Quality Supervision, Inspection and Quarantine randomly inspected 40 batches of mobile phones: Nearly half of the mobile phones with quality and safety hazards can be maliciously controlled

On April 17, the General Administration of Quality Supervision, Inspection and Quarantine issued a quality and safety risk warning for smartphones (information security), saying that in recent inspections, 18 batches of samples have quality and safety risks. Among them, there are information security vulnerabilities in the back-end information system of 13 batches of sample preset applications, and 9 batches of sample preset applications collect user data without authorization. These problems may lead to user privacy data leakage or even malicious control of smartphones. (Source: CCTV News)

Comment: Alas...

11. Shentong Express lost an invoice of 4 million yuan and was sued for compensation of 120,000 yuan.

According to April 17, Shentong Company recently lost the original invoice with a total amount of more than RMB 4 million, and did not inform the valuables when picking up the items that needed to be insured. Shentong Company was sued in court and demanded compensation for direct economic losses of 120,000 yuan. The plaintiff believes that due to the defendant's fault, the plaintiff's taxes cannot be declared normally in December 2016, and the direct economic losses caused should be borne by the defendant. At present, the case is under further trial. (Source: Webmaster's Home)

Comment: It is in a gray area, and this case is of great reference significance.

12. None of the 30 batches of samples meet the standards: the household "haze table" is unreliable

According to April 17, the General Administration of Quality Supervision, Inspection and Quarantine recently organized the risk monitoring of online haze watch products. This risk monitoring selected 30 batches of samples from six major e-commerce platforms, and the samples were produced in Beijing, Guangdong, Shanghai and other provinces and cities. According to the inspectors of the Shanghai Metrology and Testing Technology Research Institute who undertakes this risk monitoring task, this sampling is for products with large sales and moderate prices on e-commerce platforms. Among them, samples with prices between 200 yuan and 500 yuan account for 50%, and samples with samples between 500 yuan and 1,000 yuan account for 50%, which is highly representative. Data show that under such on-site simulation experimental conditions, none of the 30 batches of samples can meet the reference standards requirements under all test concentration conditions. (Source: Economic Daily)

Comment: The complexity of air detection itself objectively exists. The current technological level is still difficult to significantly reduce the cost of related high-precision detection equipment. Consumers cannot blindly believe in the low-priced and accurate false publicity of simple haze tables on e-commerce platforms, and they need to buy them with caution.

13. Taobao express delivery can be delivered at an appointment: accurate to 2 hours

On April 21, Cainiao Gougou officially announced that it will join hands with Zhongtong, YTO and Tiantian Express to launch new functions - scheduled delivery services in eight cities across the country. In fact, the scheduled delivery service was piloted in Shenzhen, Nanjing and Shanghai in early March. Now Cainiao Gougou has further joined hands with Zhongtong, YTO and Tiantian Express to officially launch the service in 8 cities across the country. In addition to Beijing, it also includes Shanghai, Guangzhou, Hangzhou, Shenzhen, Chengdu, Chongqing and Nanjing. Users whose receiving address is in the central urban areas of these 8 major cities can make an appointment for this service on the Cainiao Gougou App after placing an order on Taobao, and the reservation time can be accurate to less than two hours. (Source: Sina Technology)

Comment: Taobao and JD.com are making progress through learning from each other.

14. Alibaba accelerates the establishment of the rural strategic center warehouse in Jilin

According to the news on April 18, the new "Internet + Agriculture" model of Chinese e-commerce giant Alibaba Group has taken another key step. On the 18th, the group established a "central production warehouse" of China's rural Taobao in Yanbian Prefecture, Jilin Province, and plans to build it into a well-known agricultural product center warehouse in Northeast China within three years. On the same day, Alibaba and Yanbian signed a framework cooperation agreement on the rural Taobao center warehouse project. The two parties will jointly strive to build Yanbian into a pilot demonstration area for agricultural supply-side reform in Alibaba Group that integrates agricultural production, quality inspection, sales, circulation and financial services. (Source: Alibaba)

Comment: With the establishment of Yanbian Central Warehouse, the matching Alibaba Group Cainiao Rural Logistics also entered.

15. New considerate functions of WeChat public account: can check personal information binding

On April 18, WeChat officially announced that a new feature has been launched on the WeChat public platform today. Users can verify their personal ID card information and personal WeChat account through the "Public Platform Security Assistant" public account (mpherper), and then check the WeChat public account they are bound to. At the same time, when you need to bind personal information to the WeChat public account, but the prompt has reached the limit of binding of 5 public accounts, you can also directly enter the query page. In the past, when you encounter this situation, you can only recall with a confused look on which public accounts you are tied to. (Source: Kuai Technology)

Comment: WeChat is becoming more and more considerate.

16. Liu Qiangdong: You can succeed by following the right path. I hope JD can prove this.

Recently, JD.com CEO Liu Qiangdong accepted an exclusive interview and had an in-depth conversation with the Nandu team. Liu Qiangdong said: JD.com has also emphasized quality since the day it started its business. We believe that one day Chinese people will not focus on quality of life, product quality and service quality in order to buy bargains. I believe that you are in the media field and JD.com in the retail industry, and ultimately, we can win the trust of users. (Source: Southern Metropolis Daily)

Comment: The market is fair.

17. SF Express bought another aircraft and the number of all-cargo aircraft increased to 39

On April 18, SF Airlines Co., Ltd.'s 17th B757-200 all-cargo aircraft arrived smoothly at Shenzhen Bao'an International Airport and joined SF Express fleet. So far, SF Airlines' total cargo aircraft has increased to 39, making it the cargo airline with the largest number of all cargo aircraft in China. In addition, SF Express Airport will also officially start construction this year. In February this year, the "Government Work Report" released by Ezhou, Hubei showed that in 2017, Ezhou will begin building a Hubei International Logistics Hub Airport to ensure that large aircraft can take off in 2020. (Source: Kuai Technology)

Comment: This is the core competitiveness. SF Express is the most powerful logistics company in China and deserves it.

18. New scam: If Taobao records well, you can make pocket money by brushing orders

According to April 18, as a Taobao buyer, if you have good reputation in consumption, you can be invited to participate in order brushing and earn pocket money. If you receive such a message, are you "compassionate" and then accept it happily? If you really do this, you will be cheated. This is a new way to cheat on Taobao. In the past two days, Jiangsu Anti-Communication Network Fraud Center (hereinafter referred to as the "Provincial Anti-Fraud Center") received a police incident involving the crime using this method. Jiangsu police remind that Taobao’s credit scam methods are constantly updated, and the general public should be vigilant. (Source: Yangzi Evening News)

Comment: Don’t be greedy for small gains.

19. eBay launches China's brand intelligent manufacturing plan to reveal 5 major strategic changes

April 19th news, today, eBay held the 2017 annual summit and the top 100 sellers in Boao. At the meeting, eBay announced the launch of the "China Brand Intelligent Manufacturing Plan" and established a "Special Fund for Brand Construction", which will provide Chinese sellers with independent brands and flagship products with promotional resources such as establishing product catalogs, creating exclusive product pages, integrating buyer browsing experience, and establishing brand display areas. (Source: Yibang Power Network)

Comment: Sellers who mixed eBay are paying attention.

20. JD.com pilots the "large-item flash fetch and crash" service, and 7 cities have begun trial implementation

4月19日消息，京东正在试点的“大件闪取闪退”服务，已经在北京、上海、广州、成都、武汉、西安、沈阳7个大城市开始试行。今年4月底，将在全国同步上线，届时买大件商品从申请退货到完成退款最快2小时。（来源：亿邦动力网）

Comment: Only by carefully deducting services is the way to do a career.

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