Laogao E-commerce Daily E-commerce Evening News on February 20

　　#Laogao E-commerce Newsletter# [E-commerce Evening News on February 20] 1. Taobao industry released a report on online fashion consumption trends; 2. Alibaba "marriage" Bailian Jack Ma: We are in love freely; 3. "Tmall" was written as "Taobao", and the editor was asked to make tens of millions of yuan; 4. The second instance of the "first special car case" upheld the original judgment, and the driver won the case; 5. Xianyu auction plus live broadcast, and online Maserati sold another 7 million yuan.

　　1. Taobao industry releases online fashion consumption trend report

　　On February 20, Taobao held its first grand event in Liangzhu, Hangzhou. Its fashion platform iFashion led by its fashion platform, disclosed to the outside world the direction of the Taobao industry this year. At the same time, at the event, jointly released the "2017 Internet Fashion Consumption Trend Report" with the First Financial Business Data Center (CBNData) and invited Huang Lei, the head of the First Financial Business Data Center, to provide an in-depth interpretation of the report. Shi Yan, the general planner of the "Horsebabazaar", also expressed his opinions on fashion trend issues. (Source: @Laogao E-commerce Circle)

　　Comment: Either make content or quality.

　　2. Alibaba’s “marriage” of Jack Ma: We are in free love

　　According to February 20, Alibaba Group officially signed a cooperation agreement with Bailian Group today. The two parties will cooperate based on six areas: integration and innovation in the entire business format, research and development of new retail technology, efficient supply chain integration, member system interoperability, payment financial interconnection, and logistics system collaboration. The cooperation does not involve the capital level for the time being. According to a statement released by Alibaba, the cooperation between the two involves store upgrades and real-time orders from merged customers. Alibaba will explore ways to use artificial intelligence, data and the Internet of Things to integrate stores, goods, logistics and payments, and promote and replicate successful experiences to the society. (Source: Yibang Power Network)

　　Comment: Jack Ma: We are in love freely.

　　3. "Tmall" is written as "Taobao", and the editor was asked to make tens of millions of yuan

　　According to February 20, some time ago, Xiao Feng from Zhengzhou received an email from Hangzhou, Zhejiang. The summons were sent by the Yuhang District Court of Hangzhou, Zhejiang Province. The plaintiff was Zhejiang Taobao Network Co., Ltd. and the defendant was Xiao Feng. Xiao Feng is a WeChat editor of a company in Zhengzhou. He often publishes some articles online. And it was an article in November last year that brought Xiao Feng today's trouble. Xiao Feng said that he changed the name of this article on the official website of the People's Daily and posted it online after adding his own views. The indictment mainly targets the title of the article issued by Xiao Feng. (Source: Henan TV)

　　Comment: You should indeed take responsibility, but 10 million is too exaggerated.

　　4. The second instance of the "first case of special car" upheld the original judgment, and the driver won the case

　　On February 20, in January 2016, Chen Chao, who used Didi special vehicle software to send off passengers at Jinan West Passenger Station, was investigated and punished by law enforcement officers and temporarily detained the vehicle. After paying a fine of 20,000 yuan, Chen Chao filed an administrative lawsuit, demanding that Jinan City Public Passenger Transport Management Service Center (hereinafter referred to as Jinan Transport Management Center) revoke the penalty. At the end of 2016, this dispute, known as the "first case of special vehicles", was pronounced in the first instance by the Shizhong District Court of Jinan City: the court revoked the "Administrative Penalty Decision" issued by the defendant Jinan Transportation Management Center on February 13 last year. Recently, the court upheld the original verdict in the second instance. (Source: Beijing News)

　　Comment: It can be used as a case.

　　5. Xianyu Auction and Live Broadcast, Maserati sold another 7 million yuan online

　　On February 20, today's Xianyu Auction and Taobao Live jointly announced the transaction status of Maserati used car auction live. It is understood that a total of 7 Maserati used cars were sold in this Xianyu auction, with a transaction volume of 7.071 million yuan. The car participating in the auction is Maserati's official test drive of retired second-hand cars. The number of onlookers in the event reached 370,000, and 66 spectators participated in the event. The auction vehicle has been announced to be run out.

　　Comment: Only by interacting online and offline can consumers provide better purchasing and usage experience, and of course it will also bring more conversions and data accumulation, thereby better serving consumers.

　　6. Didi Chuxing’s new office building is officially opened, and the rumors of layoffs are rumors

　　On February 20, Didi Chuxing’s new office building expanded on Dongbeiwang Road was officially opened today. According to Didi, the department that moved to the new location is mainly the fast travel business group, with more than 1,000 employees. Last week, Didi announced the upgrade of its organizational structure. After the upgrade, Didi formed a fast travel business group and a quality travel business group, a smart transportation FT team and multiple business departments. (Source: Tencent Technology)

　　Comment: Rumors of layoffs have been broken.

　　7. Meitu’s sky-high mobile phones are accused of deliberately hyping, and users do not buy the account if the price is inflated

　　According to news on February 20, although Meitu entered the mobile phone field in 2013 and focused on beauty selfies, it has been lukewarm. As of the first half of 2016, it has only sold less than 1 million units. However, its latest T8 to be released tomorrow has become popular in advance. It is reported that T8 was actually hyped up to a sky-high price of 17,999 yuan on Taobao. However, the day after this message was issued, the reporter searched for "Meitu T8" on Taobao, but there was no such high quotation, and the sky-high store was gone. One of the Taobao shop owners told reporters that the current price is all pre-order prices, and the final price will be determined on the 21st. "Now they are all guessing the price. They are just writing it blindly. I can also write 5,000 yuan, but this is not the final price." (Source: Securities Daily)

　　Comment: These are all marketing methods of mobile phone manufacturers, deliberately hype.

　　8. QQ Quncheng sells personal information communication and trading tools Tencent responds: Extended investigation

　　On February 20, CCTV recently reported that QQ group sold personal information communication and trading tools. Tencent responded today that it has taken permanent bans on relevant QQ groups and has investigated the QQ groups suspected of information trafficking in an extended manner. Tencent said that from 2016 to the present, more than 4,700 QQ groups involved in personal information trafficking have been investigated and dealt with, and more than 3,500 QQ accounts have been blocked. (Source: CCTV News)

　　Comment: Tencent still needs to increase its investigation efforts.

　　9. Shentong sells fruits on its official website, but it seems that it is just a simple taste.

　　According to the news on February 20, e-commerce is not a novelty for Shentong. The most recent time, it reached a strategic cooperation with Anchu, a county agricultural e-commerce service provider. One of the more important ones is that Shentong will open the entrance to the Anchu Mall on its official website and load the Anchu Banner below the Shentong Express Query Results Page, which has a lot of support. (Source: Yibang Power Network)

　　Comment: Before this, Shentong had already tried Huixuan 100.

　　10. Ele.me Meituan staged a "full martial arts movement" on the streets, holding sticks and fighting fiercely

　　On February 20, Weibo users today exposed videos of Ele.me and Meituan employees fighting on the street. The video shows that a large number of Ele.me employees gathered outside Meituan takeaway store. The two sides held propaganda materials, sticks, etc. as weapons and had fierce conflicts. According to the "Runjing Jinzuo" real estate advertisement inquiry in the background of the video, it was found that the fight occurred in Zhangzhou City, Fujian Province. The reporter has asked Meituan and Ele.me about the video. Neither party commented until publication. (Source: Weibo)

　　Comment: This has a bad impact.

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