2015 Big Brand Winter Solstice Marketing Case Study

Every winter solstice, I believe everyone will eat dumplings. As the saying goes, "It's not as delicious as dumplings." How happy it is to eat warm dumplings with your family in this cold winter. Then start with the winter solstice marketing of dumplings!

【Three Complete】

The three-full winter solstice pictures and activities are really eye-catching. This is completely carefully planned, rumor-style copywriting, accompanied by plum Changsu and Hua Qiangu is very interesting.

【Wan Chai Pier】

The dumplings are well made, but not necessarily good on Weibo, the copywriting is a bit long, and the pictures are not good enough.

【miss】

The pictures are matched with artistic conception, but the copywriting is not good enough. Why are they "national Chinese"? This term should be "global Chinese"!

Let’s take a look at other companies’ marketing:

【Durex】

【Coca Cola】

【Wanglaoji】

【Yu Sheng Said-Kiss Zi】

【Jiaduobao】

【Kunlun Mountain】

【JD】

【vivo smartphone】

【Zhang Xiaobo】

【glory】

【Snatch the Foreman】

【Tencent Applications】

【Huamei Electrical Appliances】

【Berry Lanfang】

【Ruian City College】

【Meiyu】

【Premium Medical Registration】

【OPPO】

【Didi Travel】

After reading these, are you inspired? Take action quickly! Take advantage of the situation and master the degree and do twice the result with half the effort!

Laogao Crown Club – Taobao operation

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