Focus on cross-border and enter the future
On December 1, 2019, the 78th stop of Laogao E-commerce Club – Alibaba Culture & Alibaba International Station Special Session We came to Alibaba, where everyone learns cross-border and grows together


Mianmian Xiaoyu opened the curtain of today's study. Some friends came to Alibaba for the first time during this study tour, and their eyes were full of curiosity and excitement. When we came to Alibaba, we certainly need to learn more e-commerce knowledge, cross-border. Most of the friends now want to do it, but they don't know how to do it. There is a lack of that "door" for everyone to enter. So this time we came to Alibaba to learn Alibaba's iron army culture and how to enter Alibaba International Station together, so that we can also understand the preparations we need to do if we want to do cross-border.

After signing in in the morning, we first gave a greeting method between Laogao E-commerce Club and Alibaba. At the brief introduction and opening of the process, our Alibaba Daozhang Teacher and our class teacher gave a lecture to everyone.

After the class teacher gave a lecture, we entered this morning to share with you the full analysis of Alibaba Group.


Teacher Miaode explained to everyone about Alibaba’s mission, vision, and goals when it was first created, so that friends can understand Alibaba from Alibaba’s culture.

Alibaba's 5+3+5 strategic layout allows friends to understand the current situation and the direction of their goals, better position themselves, and move forward bravely.

The soul of a company is values. For Alibaba Miaode, Mr. Alibaba, told his friends about Alibaba’s values: customer first, teamwork, embrace change, integrity, passion, and dedication. It also clearly emphasizes that it can be the first, and this position cannot be defended. It can be seen that Alibaba attaches great importance to every customer. This is also the cornerstone of Alibaba's initial success over the years.
After talking about Ali culture, Miaode introduced some Ali local dialect to his friends, which is very interesting but also very charming.

The words are rough but not rough. These local dialects are not only funny but also better bring the relationship between them closer together. Perhaps this is also a highlight of Alibaba culture.

Since 1999, Alibaba has had milestones every year, and every year has a goal point. Only after a hard journey has come, today's glory is achieved. Friends are full of keen interest in Alibaba's growth process.

Speaking of Alibaba Iron Army, we have to talk about the three guarantees for the formation of Alibaba Iron Army culture, behavioral performance, institutional guarantee, and core strategy. Only when these three points are at the same time can we exert the strongest motivation to form Alibaba Iron Army!
Alibaba has always had its own goals from scratch, from the beginning to the success, prompting them to keep moving forward



In the morning, Teacher Miaode shared it for his friends. The friends learned and recorded, and grew up through self-learning.
After sharing, we friends had lunch together, eating and chatting, and grasping every portion for a second to learn. This spirit of loving learning is worthy of admiration.
After the break, we will have afternoon learning and share the same thing. We have two teachers who share with you: new opportunities for cross-border e-commerce and excellent business brands going overseas.


How to develop diversification of cross-border trade and the entry of fast orders. How to plan Alibaba’s dual tracks and what kind of merchants it is for, here are answers for you

At the same time, the teacher has not listed the product display and rights for spot quick transactions, as well as the track overview

For different buyers, we should formulate strategies to better meet different needs. Here the teacher also explains to us.



From track customization to follow-up planning to the entire process of the event, the teacher explained some cross-border activities and practices to our friends, so that they can fully understand how to do cross-border and how to play Alibaba International Station! I also gave a shot of a heart-warming shot for my friends who wanted to do cross-border but hesitated!
After sharing, give your friends some time to rest on the other hand, sort out the content you learned, and relax your nervous learning state, so as to better prepare for our teacher Kunshuai’s sharing: Youshang Brands Go overseas



What do you want to know about cross-border friends about which brands are more suitable for cross-border operations? Our teacher Kunshuai also gave examples and explanations for him, and the teacher also listed the categories with the fastest growth rate of transactions in the procurement festival for his friends.


After knowing the market conditions, we also need to know where we are. Teacher Kunshuai listed the standards and methods for merchant stratification for our partners, so that we can better position ourselves and find a way that suits us.


Kunshuai made a calculation equation for everyone: sales = traffic * conversion rate * customer unit price. Let friends know how to measure sales
In the end, Kunshuai also listed a very hard-earned product at the cost of sharing. It is about the categories of buyers' needs in the blue ocean. It is really a beacon for friends to cross-border roads.
After a day of learning and growing up, my friends also said that they have learned a lot, which has also given them a new understanding of cross-border, so that their goals will be clearer on the future cross-border road. Time is limited but learning is endless. I believe that through today's day of learning, my friends can grow rapidly and draw colorful strokes on their e-commerce road.