When I was in elementary school, I liked to write names on my own things. One day I picked up a pair of folding scissors and looked for a classmate named Zhang Xiaoquan everywhere in the school. Today I finally found it.
On the evening of the 21st, everyone gathered at a resort of the host and had a dinner together. Everyone got to know each other and became familiar with each other, laying a good foundation for the next day's study tour. New and old friends gather together and have fun.
Today was a coincidence that the entire B&B room was filled with members. Everyone had night chats after dinner, which was full of warmth at home.
The next day, it started to rain heavily, but it still couldn't stop everyone from learning, so they came to Zhang Xiaoquan Group early to gather. First of all, the staff led everyone to visit.
The Zhang Xiaoquan brand was established in 1628. "Good steel work, creative life" has always been used as a ancestral teaching. A century-old company has always stood in the leading position in the industry, with strength and connotation. The staff led everyone to visit the exhibition hall and introduced the company's development history and the current overall situation. Everyone applauded. Immediately afterwards, I took everyone to visit the e-commerce delivery warehouse. The process-based management made the overall orderly. The member said: I don’t know if I don’t visit. This visit really limits our imagination.
The sharing session started on time at 1:00 pm. First, the host Zhou Li and Mr. Zhou shared with you the overall situation of the company's current e-commerce. The e-commerce company began to be established in 2013 and has relocated many times. Last year, the annual sales reached 136 million yuan, and the overall sales on Double Eleven were 4 million yuan. At present, the company has many platforms to settle in, and the direct sales + dealer model continues to expand, and annual sales continue to grow.
After Mr. Zhou shared, Jiang Yong, the manager of Zhang Xiaoquan’s official flagship store, brought you a sharing: How to play with the seller’s psychology. Start from the most basic point, and then to the details, and focus on explaining it to everyone from the details page and other aspects. A good detail page is logical. The complete description of the treasure is divided into advantages, authority, promotion (give me a reason to buy you), scene reappearance (feeling after owning), professional analysis, etc., which are carefully divided into ten major sections for everyone.
In the afternoon's theme discussion session, we were divided into three groups to address the topic of this discussion: Taobao content operation, how to do it? Conduct in-depth discussion.
During the sharing session, spokespersons of each group made speeches separately, and conducted a detailed analysis of the topic of Taobao content operation from what their respective current companies are doing and what they are good at. Full of practical information.
The 38th stop of Laogao E-commerce Study Tour~ Zhang Xiaoquan’s official flagship store study tour ended with laughter and joy. Thank you for your warm hospitality. I hope there are many opportunities in the future, and everyone can communicate and learn together
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