With the warm wind in early summer, Laogao's e-commerce study tour has arrived at its fourth stop, Dalifang flagship store.
The Dalifang brand, a subsidiary of Guangzhou Chuangda Clothing Co., Ltd., was established in 2013. Adhering to the design concept of "simple the outside and strong the inside", with the theme of "black and white, simple, personality and strength", it uses black and white form to convey the courage of urban women. It is also because of its unique black and white style that it is deeply favored by Vipshop and offline designer collection stores.
As soon as I entered the company, a strong literary atmosphere came. When we came, we found out that the Dalifang brand and the well-known Inman brand belong to the same headquarters.
Women's clothing is a category with great competition pressure. Nowadays, Taobao does not have a strong personality or accent, and it is difficult to retain old customers. Dalifang is a brand that is highly favored by Vipshop and offline designer collection stores.
Life is not just about the misery in front of you, but also about poetry and distant places.
It is said that the company has a strong literary atmosphere. The members and friends who participated in the study tour also arrived at the site early to sign in. Everyone came from all over the country to appreciate the company's style as soon as possible and learn the host's development strategy together.
As soon as we arrived at the company, the host took everyone to the conference room, opened the door, and saw a completely different picture. In the past, the conference rooms were all serious and solemn. The conference room of our host's house is full of youthful atmosphere, and we suddenly feel relaxed and comfortable.
At 9:30 am, our event officially began. The host, Mr. Zhou Jian, first took everyone to visit the company, so that everyone could have a simple understanding of the current situation of the company. After about half an hour of visit, everyone returned to the conference room. Mr. Zhou gave a brief introduction to the company's current development, including the development of the e-commerce industry and some changes in the e-commerce industry, which also allowed us members who traveled thousands of miles to have a new understanding of the company.
After Mr. Zhou introduced it, there was a question session. Based on the previous visit and Mr. Zhou's sharing, we asked Mr. Zhou about the questions we encountered. Mr. Zhou also gave you detailed answers.
The next part is the introduction of the member partners. We have been together for most of the day. Some of the partners have known each other, but many of them are not very familiar with each other, so we specially arranged such a part. Everyone will introduce their company store, name, and region respectively. As well as your own needs and advantages, it is convenient for everyone to find like-minded friends. The atmosphere on the scene gradually became lively, and everyone carried out this session with laughter and joy.
Before we knew it, it was lunch time, and we couldn't resist everyone's enthusiasm at the dinner table. It was more convenient for us to get to know each other at the dinner table. Before we knew it, we met many friends. After dinner, everyone had a simple rest and the afternoon seminar officially started at 1:30.
The theme of our seminar is "How to operate Taobao content and crowd operation". The members and partners were divided into three groups to conduct intense discussions, and also raised their own questions to solve them together. Each group selected a spokesperson and a team leader. The team leader is responsible for organizing everyone to speak and is responsible for excavating the team's dry goods. The spokesperson is responsible for sorting out the results of the group discussion and giving the final sharing on behalf of the group.
Finally, the spokespersons of each group spoke on behalf of the group on the topic "How to operate Taobao content and crowd operation" and shared the practical information of each group, and the atmosphere on the scene continued to rise. Every student leaked a satisfied expression, and I believe that he had gained a lot in this seminar.
After the intense seminar in the afternoon, it was lunch time. Everyone was still unsatisfied with the afternoon seminar. After sharing, they were still digging for the practical information. They wanted to solve the problems they are currently facing and combine them with the experience and experience of the members to make a thorough solution.
One day passed quickly, and everyone was still unsatisfied. When they were separated, they were reluctant to leave. Everyone proposed to take a photo together. We are all excellent partners on the fourth stop. We have the opportunity to study together and make progress together.
The ladder's steps are never used to hold your feet. They just let people's feet be placed for a while so that other feet can climb up.
----We've been on the road
To all members of the fourth issue
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