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#Laogao E-commerce Newsletter# [E-commerce Evening News on July 4]

2023-07-04

Evening information:


1. 1688 added the "1688 Platform Cosmetics Industry Management Specifications";

2. Metersbonwe established an e-commerce headquarters in Hangzhou;

3. Dong Mingzhu talks about the pre-made vegetable equipment industry: empower agriculture with new industrialization and make the world fall in love with the taste of Chinese;

4. Alibaba’s withdrawal of shares is cost-effective;

5. Sellers who have shipped orders online online in Dunhuang.com can actively provide full and partial refund functions;

...


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1. Alibaba Mama’s new one-stop delivery system will be launched, Taobao and Tmall merchants will start internal testing


After more than a year of preparation, Alibaba Mom will soon release a new one-stop marketing delivery system. According to feedback from Taobao and Tmall merchants participating in the internal test, the system is simple to operate, has unified budgets through multiple channels, takes into account intelligence and operability, and the overall effect is relatively stable. According to official insiders, the system has in-depth algorithm learning capabilities, global systemized AI capabilities, and diversified large-scale model training, which will help merchants manage channel and reach people, and achieve transactions faster. The system will open the migration in batch invitation system, and merchants can closely monitor the notifications of Alibaba Mom’s official and product placement backend. (Yien.com)


2. QuestMobile 2023 Panoramic Ecological Traffic Semi-annual Report: Douyin Mini Program monthly active users increased by 11.2% year-on-year


According to July 4, QuestMobile released the 2023 panoramic ecological traffic semi-annual report. QuestMobile data shows that although APP users' usage habits have stabilized, they still grow slightly. As of May 2023, the monthly active users of mobile Internet reached 1.213 billion, a year-on-year increase of 2.2%, and the number of APPs used per person per month was 27.3; mini programs have become a key variable for breaking through the market. The number of WeChat mini programs reached 928 million, a year-on-year increase of 4.7%. The monthly active users of Alipay mini programs, Baidu Smart Mini Programs, and Douyin mini programs were 639 million, 378 million, and 276 million, respectively, with a year-on-year growth rate of 6.5%, -2.6%, and 11.2%. Among them, Douyin has entered the market strongly and has become the biggest "spite". (QuestMobile)


3. 1688 added "1688 Platform Cosmetics Industry Management Specifications"


On July 4, 1688 issued an announcement stating that in order to standardize the management order of the cosmetics industry within the market of the 1688 platform, create a safe and secure online shopping environment for buyers, and enhance buyers' purchasing confidence and satisfaction, 1688 plans to add the "1688 Platform Cosmetics Industry Management Standards". The rules will be announced on July 3, 2023 and will officially take effect on July 9, 2023. Specifically, cosmetic products must be published in cosmetics-related categories. If the category is published incorrectly, the corresponding product information will also be processed. If the product is a cosmetics processing customization category, the store owner must submit the "Cosmetics Production License" before publishing the product. (1688 platform rules)


Internet news


4. Meituan established Sankuai Technology Company in Liaoning


According to the news on July 4, Tianyancha App shows that Liaoning Sankuai Technology Co., Ltd. was established recently. The legal representative is Ding Shaolong, with a registered capital of RMB 3 million. The business scope includes information system integration services, software sales, software development, etc., and is wholly owned by Meituan Technology Co., Ltd. (Tianyan Check)


5. Metersbonwe established e-commerce headquarters in Hangzhou


On July 4, Metersbonwe recently officially announced the establishment of a new company in Hangzhou, build an e-commerce headquarters, and choose a location to settle in Binjiang District, Hangzhou. The company will make full use of Hangzhou's industry resources and talents to create a richer live broadcast ecosystem. In addition, the TikTok Outlet of USP has achieved top 1 results in live broadcast rankings in more than a month since it was launched on May 20. The official banner of the United States will be broadcast live at the end of July. (China Daily)


6. Alibaba's stock withdrawal is cost-effective


According to the news on July 4, Tianyancha App shows that recently, Hangzhou Caihuasuan Network Technology Co., Ltd. has undergone industrial and commercial changes. Alibaba Network Technology Co., Ltd. and Hangzhou Short Qu Network Media Technology Co., Ltd., a subsidiary of Alibaba, withdrew from the ranks of shareholders and added a new shareholder Hangzhou Niannian High Management Consulting Partnership; Liu Hualei resigned as legal representative and chairman, and Wang Bin took over as legal representative and Fang Jie took over as chairman. (Tianyan Check)


7. Dong Mingzhu talks about the pre-made vegetable equipment industry: empowering agriculture with new industrialization, making the world fall in love with the taste of Chinese


On July 4, the first pre-made vegetable equipment industry conference, guided by the Agricultural Trade Promotion Center of the Ministry of Agriculture and Rural Affairs, the Guangdong Provincial Department of Agriculture and Rural Affairs, and the Zhuhai Municipal People's Government, hosted by the Guangdong Pre-made Vegetable Equipment Industry Development Federation, and hosted by the Southern Finance and Economics All-Media Group, was held in Zhuhai. Under the leadership of Gree Electric Appliances, the Guangdong Provincial Pre-made Vegetable Equipment Industry Development Federation has been established and the first membership meeting was held as scheduled at the beginning of this year. (21 Finance)


8. Pop Mart won the title of "E-Commerce Demonstration Enterprise" of the Ministry of Commerce


On July 4, the Ministry of Commerce recently announced the list of 132 e-commerce demonstration companies. Beijing Pop Mart Cultural and Creative Co., Ltd. has been among the "national-level e-commerce demonstration companies" for the first time, and is also the only one in the field of trendy toys. (China Radio and Television)


Cross-border newsletter


9. Sellers of shipped orders online on Dunhuang.com can actively provide full and partial refund functions


On July 4, Dunhuang.com issued an announcement that in order to improve the after-sales service capabilities of sellers' stores and improve the efficiency of handling problems, while reducing the difficulty of handling problems encountered by buyers, the platform will be launched on July 10: Sellers who have shipped orders can actively give buyers full and partial refund functions. For orders with full refund, a fine of 15% of the order amount shall be deducted, with a minimum of no less than $5 and a maximum of no more than $25. At the same time, the buyer can still use the right to open a dispute normally. Dunhuang.com reminds that before using this function, please be sure to communicate with the buyer and reach an agreement to avoid causing unnecessary trouble. (Dunhuang.com)


10. Shopify upgrades to Collabs network


July 4th news, through the Collabs network, sellers can share affiliate commissions with all reviewed creators, making it easier to increase sales at lower costs. Recently, the Shopify Collabs network has been completely upgraded, providing a new and lower threshold way to help merchants and creators connect and cooperate. At the same time, you can also choose to receive project applications from Collabs network creators. The Collabs network is suitable for all merchants who have installed Collabs and meet the following criteria: Brand profiles have been set; automatic payment has been selected; sales have been at least $10,000 in the past 365 days; non-shipping stores. (Shopify e-commerce independent website subscription account)


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